Kasasa, Charlie Rocket, and Community Banks and Credit Unions Nationwide Exceed 300,000 Acts of Kindness During Best Day Ever Event Nationwide media tour conducted discussing how Kasasa and Dream Maker Charlie Rocket Partner to Host Nationwide Best Day Ever Event resulting in over 300,000 acts of kindness.
New York, NY
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November 10, 2023 09:00 AM Eastern Standard Time
A video accompanying this announcement is available at: https://youtu.be/Lq4dcMY6RAM
Community banks and credit unions across the country joined together to kick off the Best Day Ever event, which continued through the weekend from November 3-5. With their outpouring of kindness and community action, the original goal of 100,000 acts of kindness was exceeded within the opening hours, reaching more than 300,000 acts of kindness by the end of the weekend. This is the first time community financial institutions have come together for such an event, demonstrating their local impact and the scale of their network.
Kasasa, which offers free reward checking accounts that have paid nearly $3 billion in rewards exclusively through community banks and credit unions, and Charlie Rocket's Dream Machine, partnered with hundreds of community banks and credit unions across the country to kick off the Best Day Ever event on November 3rd. The weekend culminated with a celebration at the Dream Factory hosted by Charlie Rocket and Gabe Krajicek, CEO of Kasasa.
"The Small Towns Big Dreams Tour put a spotlight on the values of kindness and human connection," said Krajicek, CEO of Kasasa. "These are the same values that community banks and credit unions show every day in supporting the communities that they serve. They are the foundation of their vibrant local economies, so it only makes sense that they are starting the groundswell to inspire others to join in the weekend kindness."
The Best Day Ever was a nationwide effort on behalf of Kasasa, Charlie Rocket, and hundreds of community banks and credit unions with the shared goal of reaching 100,000 acts of kindness in a single weekend. The campaign exceeded this goal with over 300,000 acts of kindness and tangibly impacted thousands of lives within small towns and big cities alike, leading to smiles all around, heartwarming gifts, encouraging messages, and so much more.
"Community financial institutions may not have $2 billion marketing budgets like the Wells Fargos and Chases of the world," said Krajicek. "However, they show up on an individual level, every day for the people in their communities. This event demonstrated how they are a vital part of their local economies and that one-on-one personal interactions matter. Pair this human connection with world class Kasasa products and you have something mega banks can't touch. Together, we're on a mission to change where Americans banks...back in their communities."
"I love how many people turned out to spread kindness in their community," said Rocket. "It shows that this is what the world needs right now."
For more information, visit KASASALOVE.COM
About Kasasa
Based in Austin, Texas, Kasasa® promotes community banks and credit unions and inspires people to bank locally so they can do more good. An award-winning fintech and marketing services company, Kasasa provides reward checking accounts people love, the first-ever loan with Take-Backs™, and ongoing expert consulting services to community financial institutions. Kasasa serves hundreds of community financial institutions nationwide, representing over 3 million consumer bank accounts across 3,400+ branches in all 50 states. Since 2003, Kasasa financial institutions have given back nearly $3 billion in rewards to Kasasa account holders. For more information, visit www.kasasa.com, Instagram, TikTok, Facebook, or LinkedIn.
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