Hot Paper Lantern Adds Three New Partners to its Leadership Team Integrated brand, communications and marketing agency promotes from within to reward outstanding work and solidify long-term leadership
NEW YORK
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January 31, 2024 10:00 AM Eastern Standard Time
Hot Paper Lantern, an integrated communications and marketing agency that helps brands build their reputations, create impact, and generate growth, announced today that three senior vice presidents, Carol Dasaro, Julianna Jacobson, and Mike Adorno, have been made Partners. This move rewards three outstanding leaders and practitioners and also rounds out the agency’s leadership at the highest level.
Dasaro is the Senior Vice President of Program Management and Operations, responsible for the strategic resource planning and operational execution of client programs and the agency’s creative and web development resources. Dasaro also oversees the operational processes, systems, and training programs within HPL.
Jacobson serves as Senior Vice President of Marketing Communications, leading the strategy and execution of corporate communications, internal communications, and digital marketing campaigns for B2B and B2C clients, as well as overseeing the development and execution of HPL’s PR, digital marketing, and social media programs.
Adorno is the Senior Vice President of Communications, responsible for implementing and driving external public relations and media strategies for clients. He also leads Digital Sport by HPL, providing communication, marketing, and brand awareness capabilities to sports, sports technology, NIL collectives, and sports betting companies.
All three executives play pivotal roles in managing and mentoring employee growth and helping to win new business while creating quality-driven programs for HPL’s clients. They have also helped fuel agency growth in the second half of 2023 and now into 2024.
“I’m excited to be able to announce these new partners at the firm. As 2024 has begun with real growth for the agency, it’s clear that Carol, Julianna, and Mike really play significant roles in both executing on our vision and working with our exceptional staff to do great work for our clients,” said CEO Edward Moed. “It was important for the agency to promote from within and bring each of these leaders into the partnership structure to both reward them for their outstanding work and contributions, but also help continue to solidify the agency’s leadership for the long term.”
ABOUT HOT PAPER LANTERN
Hot Paper Lantern (HPL) is a New York City-based integrated communications and marketing agency that helps brands build their reputations, create impact, and generate growth. HPL partners with clients to find, engage, and form deeper connections with employees, customers, and the media. www.hotpaperlantern.com
Contact Details
Hot Paper Lantern
Julija Paulius
+1 212-404-6609
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