Bumble’s 2024 Dating Trends Bumble’s Sex and Relationships Expert, Shan Boodram, Shares the Top Dating Trends and Tips for Dating in 2024
New York, NY
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February 09, 2024 11:42 AM Eastern Standard Time
Bumble, the women-first dating and social networking app, recently released its annual dating trends for 2024. The popular dating app garnered insights from more than 25,000 singles on Bumble around the world to identify trends that will define dating and relationships in the year to come. Recently, Bumble’s Sex and Relationships Expert, Shan Boodram, participated in a nationwide satellite media tour to discuss the trends and share tips on dating in 2024.
A video accompanying this announcement is available at: https://youtu.be/tA1Q2D6PV6A
Heading into 2024, there is an air of optimism and clarity for the ‘year of self’ as Bumble’s research shows that more than half (57%) of women surveyed are going into the new year with a clear view of what they want from their romantic lives.
According to Bumble, this year will bring about:
1. Betterment Burnout: In recent years, we’ve seen a rise in ‘self-optimization’ which has led the majority of singles (55%) to feel pressure to constantly look for ways to better themselves, leaving 1 in 4 (24%) feeling unworthy of a partner. Looking ahead to 2024, singles are rebelling against the constant self-improvement with more than 2 in 3 women surveyed (68%) taking active steps to be happier with who they are here and now.
2. Timeline Decline: People, especially women, continue to feel a constant pressure to follow traditional relationship timelines. But in 2024, women are choosing to actively build their own path, with 1 in 3 (31%) women saying they are no longer focused on adhering to traditional timelines and milestones such as dating>marriage>kids.
3. Gen(erational)-Blend Romance: This year, people are doubling down on casting a wider net, age included. For 2 in 3 (63%) people, age is not a defining factor when dating with more than half (59%) of women saying they are now more open to dating someone younger than them.
Below are some tips for those looking to kickstart their dating journey in 2024:
● Create a “to feel” list rather than a “to be/to have” list. Focusing on things you want a partner “to be” or “to have” like a specific height or a specific career can lead to a match that isn’t necessarily the kind, lasting connection you’re looking for. Instead, think about what you would put on your “To feel” list: ‘I want to feel safe, I want to feel respected, I want to feel protected.’ Creating this list can help you find and understand what is most important to you beyond physical attributes.
● Date smarter, not harder. In a recent Bumble survey, 1 in 4 U.S. daters shared that they feel short on time and want to make dating as efficient as possible. If you’re finding it hard to prioritize dating with your busy schedule - you’re not alone! Bumble’s data also shows that Monday between 7:00-8:00 pm is the most popular day and time on Bumble in the US. Capitalize on Bumble’s peak Monday time by using features that help you find more relevant potential partners, faster, like Bumble’s Advanced Filters feature, which allows you to filter for various values and lifestyle choices.
● Choose quality over quantity. Dating doesn’t have to be a numbers game. In fact, more than half (52%) of women recently surveyed about dating in 2024 said they are focusing on quality of dates over quantity.
For more information, download the Bumble app via the App Store or Google Play.
About Shan Boodram
Shan Boodram is a certified sex educator, dating coach and intimacy expert. Boodram is host of the top podcast, "Lovers and Friends," the best-selling author of “The Game of Desire,” resident expert on Netflix's “Too Hot to Handle,” and host of The Marriage Pact on the Roku Channel. She is an ambassador for AIDS Healthcare Foundation and WomensHealth.gov, and a member of the American Sexual Health Association. She holds a Master’s degree in Psychology from Arizona State University, and currently resides in Los Angeles, California.
About Bumble
Bumble, the women-first dating and social networking app, was founded by Whitney Wolfe Herd in 2014. Bumble connects people across dating (Bumble Date), friendship (Bumble For Friends) and professional networking (Bumble Bizz). Bumble is built on the importance of equitable relationships and how crucial they are to a healthy, happy life. The app is built with a focus on kindness, respect, and equality – and the community plays an important part in that.
Bumble holds its users accountable for their actions and strives to provide them with an experience free from hate, aggression, or bullying. The app is free to download and is widely available in the Apple App Store, Google Play Store and the web.
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