Building Success Across Industries: A Leader’s Journey from Manufacturing to Film From factory floor to film set, Robert Craig Lenney’s path highlights the power of adaptability, strategic thinking, and a commitment to excellence while helping people above all else.
Sacramento, California
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October 01, 2024 01:46 PM Eastern Daylight Time
Robert Craig Lenney is a visionary entrepreneur who defied the odds to establish two flourishing companies in vastly different fields. Both successes are born from his desire to do good and help others. His remarkable success in manufacturing paved the way for a seamless transition into the film industry, where he has channeled the same creativity and determination to produce award-winning film projects. His journey stands as a powerful testament to pursuing one’s dreams, no matter how diverse or ambitious they may be.
After initial stints in founding a tree-trimming business and a home-shopping network, ambitious entrepreneur Lenney eventually found enormous success as the founder and CEO of Gutterglove®. He developed a stainless-steel micro-mesh gutter guard technology that earned multiple patents, improved the lives of millions of homeowners, and became a #1 rated Consumer Reports product now available at major retailers like Costco, Home Depot, Lowes, and Amazon. However, his real passion, which was his dream for most of his life, was making movies. He used Gutterglove as an outlet for his movie-making dreams, gaining extensive experience producing, directing, and hosting award-winning infomercials for his products during his 20+ year business career. This led to his transition to film development, founding Robert Craig Films. Movies produced by the film production company have changed lives, impacting many with their positive messaging and bringing awareness to critical issues. They have been chosen for hundreds of film festivals and have garnered numerous awards.
“Neither of these paths has been easy. Building a manufacturing company from the ground up based on an idea is challenging, and so is establishing a film company that leans towards faith-based films in today’s Hollywood. I've found success in both areas for many reasons, like staying true to my passion and core values and surrounding myself with the right people who become like family, who have helped bring these dreams to life,” says Lenney, “I believe that my faith was training me my whole life with these various companies and life's challenges to prepare me for producing films that hopefully will inspire and positively impact people’s lives.”
Here are four key takeaways from Robert Craig Lenney that inspire others to pursue their entrepreneurial paths:
Follow your heart and your calling - Both companies are ultimately about caring for and helping others. The cornerstone of Gutterglove is “We Care.” This is exemplified in the programs created and how the company interacts with coworkers, customers, and the communities served. With each Robert Craig Film, the focus is to help others, whether the topic is homelessness, bullying, or sex trafficking.
Hire the best team - Find the right people. Lenney says, “Look for people that bring out the best in you, feed your creativity, and make you a better person. It’s not about the product; it’s about the people. Give them opportunities to share their heart and passion with the natural skills they have; be an example of one who cares about them.”
Stay true to the mission - Gutterglove and Robert Craig Films are about keeping people safe, inspiring communities to help one another, and ultimately finding ways to save lives. Gutterglove’s high-tech gutter guard keeps people safe from hazards and home damage. In 2019, Lenney established Robert Craig Films to develop, create, and produce films that inspire audiences to engage with greater empathy, compassion, and generosity within their communities. This mission led to creating different kinds of movies that bring a high level of entertainment with spiritually uplifting storylines and awareness of important topics.
Be creative; have fun! Every industry is crowded, so creativity is crucial to reaching an audience. Think outside the box in the development and marketing stages and enjoy the creative process!
To learn more about Lenney’s films and his passion for making movies that inspire people to be more loving, kind, and forgiving towards each other, visit www.RobertCraigFilms.com.
Learn more about Gutterglove products and Gutterglove Cares at www.Gutterglove.com.
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Robert Craig Films, based in California, develops, creates, and produces films that inspire audiences to engage with greater empathy, compassion, and generosity in the communities they live in. The company's mission is to create impactful films that spark meaningful conversations and drive social change. Visit www.RobertCraigFilms.com for more information.
About Gutterglove
Gutterglove® is an innovator in the home improvement space focused on people, products, programs, and technology. They manufacture gutter guards and accessories designed to protect any home, regardless of roof type or gutter size, with both do-it-yourself and professionally installed product options. Their innovation extends beyond products into new programs and technology that deliver seamless support to customers and contractors nationwide.
Starting in 1996 as a gutter cleaning business, the team at Gutterglove noticed gutter guards needed to perform as promised. Gutterglove explored new designs, the best materials, and customers' needs to create an extensive patented portfolio of the highest quality gutter guards available. Gutterglove is proud to offer the Nation's Most Trusted Gutter Guards®. For more information, please visit our website www.gutterglove.com.
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