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Black Radiance Launches Beautyverse App as First Step into Beauty Tech Space

Black Radiance

Black Radiance, one of the first inclusive beauty brands, is excited to launch its first augmented reality app, Beyond Radiant. Available now in all app stores, Beyond Radiant empowers women of color with the confidence to be their best selves by seeing the unlimited possibilities in the avatars. Beyond Radiant stands at the intersection of augmented reality technology, beauty, and empowerment. Unlike traditional beauty apps that focus solely on makeup application, Beyond Radiant offers an immersive experience surrounding four diverse avatars, each with unique personalities and professions, to inspire women of color and foster a community of confident, empowered women who see themselves in the achievements and aspirations of the app’s avatar. “Black Radiance has always stood on the cutting-edge of the intersection between beauty and race,” said Sherry West, Brand Marketing Manager at Black Radiance. “We know the way of the future is to embrace technology in new and unique ways, especially with the increasing presence of AI in the beauty industry. We’re excited to step into the future in an inclusive way that holds true to Black Radiance’s long-standing mission of empowering women of color.” Beyond Radiant Augmented Reality avatars are inspired by history-making women who have blazed new paths for Black women, like NASA Astronaut Jessica Watkins, and record-breaking ice skater Starr Andrews. Jessica Watkins is the first Black woman to complete an International Space Station long-term mission, while Starr Andrews is the first African American woman to win a Grand Prix medal in the singles discipline. The dedication, creativity, imagination, and fortitude of these women can be seen in the four avatars: The Boss Babe, The Champ, The Content Creator, and The Innovator. “In a world where beauty standards often feel limiting, Black Radiance dares to redefine what beauty can mean for women of color,” said K. Parris MacDonald, Vice President of Marketing at Black Radiance. “The Beyond Radiant App feels like a natural progression to further offering space to women of color to be their authentic selves and see themselves reflected in the narratives of achievement and success.” The Beyond Radiant app is available to download in all app stores now and at www.blackradiancebeauty.com. For more information and updates, visit www.blackradiancebeauty.com/beyondradiant and follow @blackradiancebeauty on social media. Hi-res images and interviews are available upon request. About Black Radiance: For over 30 years, Black Radiance® has recognized, represented, and celebrated the diversity of darker complexions by offering affordable, high-quality cosmetics with uncompromising color, trusted coverage, and formula innovation. Black Radiance empowers and inspires women of color through cosmetics, beauty, and lifestyles. Our mission – to enable Black women worldwide to be even more beautiful. We promise to create both products and experiences that encourage women of color worldwide to embrace, enhance, define, and love their shade of beauty. Contact Details Cami Carlson camryn@six-one.com

June 06, 2024 08:03 AM Eastern Daylight Time

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Introducing the SIGMA 28-45mm F1.8 DG DN | Art, the First Full-Frame F1.8 Zoom Lens for Mirrorless Camera Systems

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce the SIGMA 28-45mm F1.8 DG DN | Art lens. This is the world's first zoom lens with a constant F1.8 aperture for full-frame mirrorless camera systems. Available for Sony E-mount and L-Mount, this new wide-to-standard zoom spans several popular focal lengths from 28mm to 45mm, with image quality comparable to prime lenses. The SIGMA 28-45mm F1.8 DG DN | Art was developed as a full-frame successor to the SIGMA 18-35mm F1.8 DC HSM | Art (for APS-C DSLR cameras), which in 2013 became the first lens in the world to achieve F1.8 throughout the entire zoom range. While offering the convenience of a zoom, this new lens does not compromise on optical performance. By effectively arranging 3 aspherical lens elements and 5 SLD glass elements, this lens suppresses various aberrations and achieves performance comparable to single focal length lenses, even surpassing the SIGMA 24mm F1.4 DG DN | Art and SIGMA 50mm F1.4 DG DN | Art, which have an established reputation for their optical quality. In particular, the 28-45mm F1.8 DG DN | Art focuses on suppressing axial chromatic aberration, which is often noticeable in large-aperture lenses, to achieve images with minimal coloration on both the focus plane and bokeh, and to demonstrate high optical performance from open aperture. The minimum focusing distance is 30cm (11.8 inches) throughout the entire range, and the maximum magnification ratio of 1:4 is achieved at the 45mm focal length. Featuring internal zoom and HLA (High-response Linear Actuator) autofocus, and an optical design that minimizes focus breathing, the SIGMA 28-45mm F1.8 DG DN | Art is well-suited for video work, including gimbal setups, thanks to its balanced design. The click/de-click switch and lockable aperture ring are designed to suit a variety of personal capture preferences, and the dust- and splash-resistant design also makes it suitable for shooting stills and video out in the elements. The SIGMA 28-45mm F1.8 DG DN | Art lens will be available for $1,349 through authorized retailers in the US in late June 2024. Learn more at the SIGMA America website: https://www.sigmaphoto.com/28-45mm-f1-8-dg-dn-a Exclusively for mirrorless cameras | Compatible with full-frame cameras A | Art SIGMA 28-45mm F1.8 DG DN | Art The world's first* F1.8 full-frame mirrorless zoom. *as of June 2024 by SIGMA The world's first* full-frame, F1.8 maximum aperture zoom lens Excellent optical performance comparable to that of a prime lens High-speed AF and innovative features Supplied accessories: CASE, LENS HOOD LH878-06, FRONT CAP LCF-82 III, REAR CAP LCR Available mounts: L-Mount, Sony E-mount Launch date: June 20, 2024 * Product appearance and specifications are subject to change. * This product is developed, manufactured and sold based on the specifications of E-mount which was disclosed by Sony Corporation under the license agreement with Sony Corporation. * L-Mount is a registered trademark of Leica Camera AG. #SIGMA #SIGMA2845mmF18Art #SIGMAArt #SIGMAArtZoom #SIGMADGDN The SIGMA 28-45mm F1.8 DG DN | Art is the world's first full-frame zoom lens with a constant maximum aperture of F1.8, delivering sharpness and clarity comparable to that of a prime lens. Already the pioneer of unique, large-aperture zoom lenses including the SIGMA 18-35mm F1.8 DC HSM | Art and the SIGMA 24-35mm F2 DG HSM | Art, SIGMA introduces another fast, portable and versatile tool to its Art lineup. In addition to its unprecedented brightness, the SIGMA 28-45mm F1.8 DG DN | Art delivers sharpness and clarity comparable to that of a prime lens throughout its entire zoom range. Also equipped with fast and precise AF and superior operability, this innovative optic turns a new page in the history of zoom lenses and their creative possibilities. It is a lens that will inspire full-frame filmmakers, while bringing unparalleled versatility to stills photographers. * As of June 2024 by SIGMA [Key Features] 1. The world's first* full-frame, F1.8 maximum aperture zoom lens SIGMA has successfully developed the world's first full-frame zoom lens with a maximum aperture of F1.8. The SIGMA 28-45mm F1.8 DG DN | Art incorporates an inner zoom mechanism, a minimum focusing distance of 30cm across the entire zoom range, and a filter size of φ82mm. Despite its advanced feature-set, the lens weighs less than 1kg, making it a portable and versatile option for either hand-held shooting or a gimbal setup. Constant maximum aperture of F1.8 Once a privilege reserved only for prime lenses, the maximum F1.8 aperture allows full-frame camera users to expose hand-held in low light and produce beautiful bokeh, while enjoying the flexibility of a zoom. This unique optical achievement has been created through SIGMA's accumulated optical design experience and advanced production technology at the company's sole production base in Aizu, Japan. Practical and stable inner zoom Employing an inner zoom mechanism, the overall length of the lens remains constant when the focal length or focus distance changes. This means the lens is easy to use when shooting hand-held, highly stable when mounted on a tripod or gimbal, and more resistant to dust and water contamination. Consistent close focus The minimum focusing distance is a constant 30cm across the entire zoom range, with a maximum magnification ratio of 1:4 at the telephoto end, providing excellent close-up shooting capabilities. As well as offering precise focus in confined spaces, the lens can therefore be used close to a subject without affecting sharpness when using the zoom. Premium build at a lighter weight By rights, such a fast zoom should be big and heavy, but while the lens's rigidity and durability protect its sophisticated optical design, this is achieved at a weight of less than 1kg. What's more, this reliable photographic tool uses a versatile filter size of φ82mm, meaning no compromise in portability or convenience. 2. Excellent optical performance comparable to that of a prime lens With each optical aberration meticulously corrected throughout the zoom range, the SIGMA 28-45mm F1.8 DG DN | Art rivals prime lenses for clarity and definition. Thanks to its advanced coatings, the lens produces clear images, even in backlit environments, while focus breathing is thoroughly suppressed, bringing expressive power to filmmakers and photographers. The pinnacle of optical quality in a zoom Through the effective arrangement of 5 SLD elements and 3 aspherical elements, aberrations are rigorously corrected. Axial chromatic aberration, which is particularly noticeable with large-aperture lenses, has been thoroughly suppressed, and the lens delivers clear images with minimal coloration, from sharply focused details to large, smooth bokeh. Suppression of focus breathing When using regular lenses, the angle-of-view can change as focus moves from near to far, affecting precise composition. With the SIGMA 28-45mm F1.8 DG DN | Art this focus breathing is suppressed, enabling natural focus pulls when shooting video. Minimal flare and ghosting Flare and ghosting, which reduce image quality, have been largely eliminated using advanced simulation technology, ensuring the lens renders rich, high-contrast results in all conditions. In addition, in order to keep flare and ghosting to a minimum, the lens uses SIGMA's Nano Porous Coating and Super Multi-Layer Coating, producing superior resistance to backlighting and enabling clear, saturated images in all lighting conditions. 3. High-speed AF speed and innovative features The SIGMA 28-45mm F1.8 DG DN | Art delivers a range of professional features as impressive as its outstanding optical performance. With high-speed and adaptable AF, a durable weather-resistant structure, a de-clickable aperture ring, smooth manual focusing and on-barrel AFL buttons, all features combine to create a versatile photographic tool capable of responding to any situation. Faster focus with a linear motor The lens's AF mechanism uses an HLA (High-response Linear Actuator) to combine accelerated focusing speed with exquisite precision. And because the motor is near-silent it allows video recording without noise. Precise and comfortable manual focusing To deliver delicate and accurate manual focus, the lens employs a bi-wire driven focus ring with optimum torque setting, high resolution and an adjustable rotation angle between 90° and 720°*. This allows filmmakers to pull focus with organic smoothness, and photographers to focus manually with outstanding accuracy. * Only for L-Mount, and with compatible cameras. Aperture ring refinements The lens is equipped with an aperture ring as well as an aperture ring click switch and an aperture ring lock switch, allowing for aperture operation suitable for various shooting situations. Equipped with two AFL buttons Located on the side and on top of the barrel, two customizable* AFL buttons can be easily reached in either horizontal or vertical shooting positions. * Assignment of functions is limited to supported cameras and assignable functions vary depending on the camera. Built to withstand the elements In addition to a dust- and splash-resistant body*, the frontmost surface of the lens is coated with a water- and oil-repellent coating so that it can be used safely even in harsh outdoor environments. * The product is designed to be dust- and splash-resistant but is not waterproof. When using the lens near water, etc., take care not to allow large amounts of water to splash on it. If water gets inside the lens, it may cause a major malfunction and render the lens unrepairable. Includes locking petal-type hood A petal-type hood is included to shield the lens from light. It has a locking mechanism for secure attachment and can be reversed for easier storage. [ Additional Features ] Lens construction: 18 elements in 15 groups (5 SLD, 3 aspherical elements) Inner zoom Inner focus system High-speed AF HLA (High-response Linear Actuator) Compatible with Lens Aberration Correction * Only cameras that are compatible with the function are allowed to use this function. Also, the items that can be corrected may vary depending on the camera, or automatic correction may be performed. * On a camera that allows selecting ON/OFF for lens aberration correction, set the various aberration corrections to ON (AUTO) from the camera menu. Supports DMF and AF+MF Compatible with AF assist (for Sony E-mount only) Nano Porous Coating Super Multi-Layer Coating Water- and Oil-Repellent Coating (front element) Aperture ring Aperture ring click switch Aperture ring lock switch AFL button (2 locations) * Assignment of functions is limited to supported cameras and assignable functions vary depending on the camera. Focus Mode switch Support for switching between linear and non-linear focus ring settings (for L-mount only) * Only cameras that are compatible with the system are allowed to use the system. Dust- and Splash-Resistant Structure * The product is designed to be dust- and splash-resistant but is not waterproof. Take care not to allow large amounts of water to splash on the lens. If water gets inside the lens, it may cause a major malfunction and render the lens unrepairable. Petal-type hood with lock LH878-06 Compatible with SIGMA USB DOCK UD-11 (sold separately / for L-Mount only) Designed to minimize flare and ghosting Every single lens undergoes SIGMA's proprietary MTF measuring system 11-blade rounded diaphragm High-precision, durable brass bayonet mount Mount Conversion Service available "Made in Aizu, Japan" craftsmanship [ Key Specifications ] The following specifications are for L-Mount. Lens Construction: 18 elements in 15 groups (5 SLD, 3 aspherical elements) Angle of view: 75.4 - 51.3° Number of diaphragm blades: 11 (rounded diaphragm) Minimum aperture: F16 Minimum focusing distance: 30cm / 11.9 in. Maximum magnification ratio: 1:4 at 45mm Filter size: 82mm Dimensions (Max. Diam. x Length): 87.8 x 151.4mm / 3.5 x 6.0 in. Weight: 960g / 33.9 oz. [ Product Barcode ] Product Name Barcode L-Mount: 0085126 612696 Sony E-mount: 0085126 612658 [ Accessories: Supplied ] LENS HOOD LH878-06: 0085126 941444 FRONT CAP LCF-82 III: 0085126 930028 REAR CAP LCR II (for L-Mount): 0085126 937256 REAR CAP LCR II (for Sony E-mount): 0085126 929879 [ Accessories: Optional ] SIGMA USB DOCK UD-11 for L-Mount: 0085126 878696 SIGMA WR CERAMIC PROTECTOR 82mm: 0085126 931834 SIGMA WR PROTECTOR 82mm: 0085126 930974 SIGMA PROTECTOR 82mm: 0085126 931100 SIGMA WR UV FILTER 82mm: 0085126 930714 SIGMA WR CIRCULAR PL FILTER 82mm: 0085126 930844 [ Information ] SIGMA Corporation: https://www.sigma-global.com/ SIGMA Global Network: https://www.sigma-global.com/en/corporate/world-network/ Product Information: https://www.sigma-global.com/en/lenses/a024_28_45_18/ [ About SIGMA Corporation ] Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Fujifilm, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with dozens of award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. For more information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog. Follow SIGMA America (Photo): Facebook | Twitter | Instagram Follow SIGMA Ameica (Cine): Facebook | Twitter | Instagram Contact Details SIGMA Corporation of America Jack Howard +1 631-201-7381 sigma.pr@sigmaphoto.com SDDPR Stacey Doss stacey@sddpr.com Company Website https://www.sigmaphoto.com/

June 03, 2024 08:00 AM Eastern Daylight Time

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Dads and Grads Gift Ideas

News Media Group, Inc.

Contact Details News Media Group Jennifer Rivera +1 954-667-9647 jrivera@newsmg.com Company Website https://newsmg.com/

May 30, 2024 03:07 PM Eastern Daylight Time

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Just in Time for Father’s Day

SR Portables

Sunpower Renewables Pty. Ltd., just launching in the United States, just in time for Father’s Day. This Australian renewable energy solutions company has developed modern, efficient, and smart solar energy products that allow customers to achieve energy independence while being cost effective, long lasting, and environmentally friendly. These ‘Australian Made’ products, with cutting-edge technology, are designed for industrial, commercial, residential, and off-grid applications. “We are so excited to have our solar powered generators available in the United States, these items are created to empower every consumer to generate, store and use solar energy anytime, anywhere,” said Rahul Kale, founder of Sunpower Renewables. “These state-of-the-art, simple-to-use, and light-weight portable solutions have proven to be more sustainable & viable, both commercially and technically, than traditional solar and renewable alternatives.” SR Portables renewable energy generation and storage devices, ranging from hand-held to grid connected products, allow users to generate and store energy (from the grid, solar or external generators) and then intelligently release it to appliances based on user-programmed preferences to reduce the total electricity costs for the user. “From camping and powering homes to defense and humanitarian aid, these solar powered generators are your one-stop-shop for replacing portable diesel generators and home inverters,” said Kale. Sunpower Renewables are an all-in-one solution, fully integrating all the different components of the solar plant with additional features like an in-built Inverter, MPPT charge controller, a pure sine wave UPS, a reversible net meter and an in-built Li-Ion battery pack for energy storage. Integrating all these components into a single, compact, portable, plug and play product, which offers energy storage is a game changer for the renewable energy industry. Available on AMAZON, starting at $289. ### About Sunpower Renewables Pty. Ltd., Our core team of world-renowned energy experts recognized glaring gaps in the restrictive use of renewable energy across the globe. What began as a journey to implement existing options within the renewable energy ecosystem became the genesis for a revolutionary, new-age, sustainable concept. Inspired by the Latin phrase ‘avia pervia’ we set upon simplifying solar energy to make it easily available and usable to everyone. Our main objective was to provide energy independence to customers through accessible & easy-to-use renewable energy solutions with efficient energy storage for continuous power supply even during peak consumption. Contact Details absolute R relations Colleen Mathis colleen@absoluteRrelations.com Company Website https://srportables.com/

May 30, 2024 07:29 AM Eastern Daylight Time

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Halving of BTFS Storage Rewards

BitTorrent

Singapore, May 28, 2024 – To sustain the growth and success of the BitTorrent ecosystem, BTFS is set to implement a halving on the next round of rewards for storage miners on the BTFS network. From 00:00 (UTC) June 25, 2024, the daily rewards for storage miners on the BTFS network will be halved from 15 billion BTT to 7.5 billion BTT. The BitTorrent File System (BTFS) is a decentralized file storage system that utilizes blockchain technology and peer-to-peer transmission. It allows users to store their files across multiple nodes in a distributed manner, enhancing file security and reliability. BTFS also offers rapid file transfer and access, giving users greater convenience in managing and sharing files. By integrating key features of the BitTorrent Chain (BTTC), such as cross-chain connectivity and multichannel payment options, BTFS significantly enhances user experience. Currently, the BTFS network is experiencing rapid growth with over 8 million nodes across the network, including more than 6 million super miners, according to BTFS SCAN. To support the efficient operations of these nodes, BTFS initiated a rewards program and has provided an aggregate of 25 trillion BTT since the launch of BTFS Mainnet in 2019. Every two years, the BTFS rewards halving will occur causing the rewards for all storage miners across the network to be cut in half. (Halving roadmap) Moreover, halving will also prompt miners to improve node performance by optimizing node operation and reducing waste. In addition, an upgrade of the official website for the BTFS technical community and the release of BTFS v3.0 Mainnet will be scheduled in sync with the halving. These developments are expected to improve the efficiency of the BTFS protocol, expand the user base, and enhance its overall functionality. Looking ahead, BTFS is committed to continuously refining its storage rewards strategies. The goal is to expand the network of nodes participating in file storage on BTFS, providing developers with an efficient, secure, and reliable storage solution boosting both the capacity and the transaction efficiency of the BTTC network. About BTFS The BitTorrent File System (BTFS) is both a protocol and a web application that provides a content-addressable peer-to-peer mechanism for storing and sharing digital content in a decentralized file system, as well as a base platform for decentralized applications (Dapp). The BTFS team has been working on the latest network operations and BTT market sentiment, etc., to make a series of dynamic adjustments such as upload prices and airdrop reward schemes. About BitTorrent Founded with a leading peer-to-peer sharing technology standard in 2004, BitTorrent, Inc. is a consumer software company based in San Francisco. Its protocol is the largest decentralized P2P network in the world, driving 22% of upstream and 3% of downstream traffic globally. Its flagship desktop and mobile products, BitTorrent and µTorrent, enable users to send large files over the internet, connecting legitimate third-party content providers with users. With over 100 million active users, BitTorrent products have been installed on over 1 billion devices in over 138 countries worldwide. Since November 2018, TRON (TRX), Binance (BNB), and Bitcoin (BTC) holders have the opportunity to purchase one-year subscriptions of BitTorrent or µTorrent products, including Ads Free and Pro for Windows. Pro includes anti-virus and anti-malware screening, file converting and playability in HD. Users can visit bittorrent.com or utorrent.com to learn more. Website | Telegram | Medium | X | Media Contact John Chen press@bittorrent.com Contact Details John Chen press@bittorrent.com

May 28, 2024 07:53 PM Eastern Daylight Time

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How Blue Nile Keeps Costs Down While Offering Ethical, High-Quality Engagement Rings And Jewelry To Suit All Kinds Of Customers

Benzinga

By Mangeet Kaur Bouns In the ever-evolving landscape of fine jewelry, Blue Nile has emerged as a premier destination for those seeking not only quality and good craftsmanship, but also transparency and ethical sourcing. As the wedding bells ring louder in the post-pandemic world, Blue Nile has positioned itself to cater to the increased demand for engagement rings and fine jewelry. Unwavering Commitment To Quality And Ethical Practices At the heart of Blue Nile's philosophy is a staunch commitment to quality and ethical sourcing. The brand takes pride in its high-quality diamonds and gemstones, which come from suppliers who strictly adhere to ethical and environmental standards. This commitment not only caters to the judicious buyer, but also appeals to those who prioritize sustainability in their purchases. In addition to natural diamonds, the company boasts an impressive collection of lab-grown diamonds. These gems, certified by the Gemological Institute of America (GIA), are chemically and optically identical to their natural counterparts and offer a more affordable, ethical and sustainable alternative without compromising quality or beauty. Empowering Consumers Through Education Blue Nile's strategy extends beyond direct sales – it is a pioneer in consumer education within the jewelry sector. The company's detailed guides on the "Four Cs" of diamonds – cut, color, clarity and carat weight – equip customers with the knowledge to make informed purchasing decisions. This educational approach fosters a transparent relationship with customers, enhancing their confidence and trust, which is crucial in an industry often clouded by complexity. This approach sets Blue Nile apart from its competitors. Revolutionizing Jewelry Shopping With Technology, Convenience And Customization Since being founded in 1999, Blue Nile has been at the forefront of combining technology with traditional jewelry retail. The company’s online platform is designed for optimal user experience, offering detailed product descriptions, high-resolution images and interactive design tools. These features make it easy for customers to find and customize their perfect piece of jewelry from the comfort of their homes. For customers who prefer a more hands-on shopping experience, Blue Nile has also integrated physical showrooms across the U.S. These showrooms complement the online experience, allowing customers to see, touch and feel the jewelry before making a purchase, thus bridging the gap between online and in-store shopping. The brand’s commitment to customer service is also evident in its round-the-clock support offered via phone, live chat and email, ensuring that help is always available. This level of service, provided by non-commissioned experts, is instrumental in ensuring that every customer interaction is personalized and reassuring, making the purchasing process as smooth and enjoyable as possible. The company’s engagement with customers extends beyond direct service channels. Blue Nile actively utilizes social media platforms such as Facebook and Instagram to connect with clients – offering updates, engaging content and responsive customer service that caters to the digital habits of modern consumers. Moreover, the company enhances customer satisfaction through a flexible 30-day return or exchange policy, accommodating the needs and preferences of its diverse client base. For those seeking a highly personalized shopping experience, Blue Nile offers scheduled virtual appointments. Customers can engage with personal jewelers in a virtual showroom setting, which features a sophisticated studio equipped with multiple cameras that showcase each jewelry piece from various angles – providing a detailed and interactive viewing experience akin to an in-person consultation. Customization stands at the forefront of Blue Nile's service offerings. The company provides a vast array of customization options, allowing customers to select the ideal diamond, setting and metal type. This flexibility makes it possible to design distinct and meaningful engagement rings or other jewelry pieces that perfectly align with personal tastes. This emphasis on personalized jewelry is a cornerstone of Blue Nile’s mission, reflecting its dedication to helping customers craft not just jewelry but also memories. Competitive Pricing Without Compromise Operating predominantly online, Blue Nile can offer competitive pricing without compromising quality. By minimizing the overhead costs associated with traditional physical outlets, the company is able to offer an extensive range of premium jewelry at more accessible price points. This cost-effective model enhances affordability and broadens its appeal, increasing access to fine jewelry in a way many traditional jewelers may not be able to match. Offering Quality With Convenience In A Resurging Post-COVID Wedding Market The COVID-19 pandemic significantly impacted the wedding industry, leading to widespread postponements and cancellations as global restrictions took hold. During 2020, the earliest phase of the pandemic, the number of weddings in the U.S. plummeted to nearly 1.7 million, marking the lowest figure recorded since 1963. However, as the world has begun to recover and restrictions have eased, the wedding sector is witnessing a rebound. The most recent data from the CDC indicates a notable recovery. Approximately 2.1 million weddings occurred in 2022, surpassing about 2 million registered in 2019 during the pre-pandemic period. The global wedding ring market is poised for growth amid this revival. Straits Research projects this market to reach $132.6 billion by 2032, expanding at a compound annual growth rate (CAGR) of 5.7% from 2024 to 2032. This growth is expected to be driven by the increase in weddings and evolving consumer preferences for unique and custom wedding jewelry. Blue Nile is uniquely positioned to capitalize on this growth and cater to the needs of its customers as the wedding industry continues to flourish post-pandemic. Click here to learn more about Blue Nile and the collection of jewelry they offer. Featured photo by Tom The Photographer on Unsplash. Benzinga is a leading financial media and data provider, known for delivering accurate, timely, and actionable financial information to empower investors and traders. This post contains content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

May 23, 2024 08:35 AM Eastern Daylight Time

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SIGMA Announces 24-70mm F2.8 DG DN II | Art Lens, an Upgraded Follow-Up to its Popular Standard Zoom for Full-Frame Mirrorless Cameras

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce the SIGMA 24-70mm F2.8 DG DN II | Art lens. This is the second generation of the highly successful SIGMA 24-70mm F2.8 DG DN | Art. The new lens has undergone a significant evolution, including enhanced optical performance, AF speed and operability, while also achieving a more compact size than the original. The advancement of optical design has shortened the total optical length, and the lens barrel has been made slimmer by thoroughly downsizing the zoom mechanism. In addition, the lens barrel has been downsized by placing buttons and switches directly on the lens barrel. The weight has been reduced by approximately 10% compared to the SIGMA 24-70mm F2.8 DG DN | Art. By driving the lightweight focus group with the high-thrust HLA, autofocus is significantly swifter than the original version. 6 FLD glass elements, 2 SLD glass elements, and 5 double-sided aspheric lenses are used. Aberrations are highly corrected through advanced optical design made possible by advanced basic technologies in both design and manufacturing, including the use of new glass materials and aspherical lenses with thin walls and high degrees of asphericity. In particular, sagittal coma flare is heavily corrected to achieve MTF characteristics surpassing those of the highly-acclaimed 24-70mm F2.8 DG DN | Art. The high level of flare resistance also results in point images, such as stars, at the periphery of the image being closer to ideal points. A close-focusing distance of 6.7 inches (17cm) at the wide end at 1:2.7 magnification * adds to the versatility of this lens, and the addition of a click/de-click and lockable aperture ring, along with an additional AF-L button for vertical orientation still or video capture, are additional enhancements of this second-generation lens. The zoom lock switch, which disengages when zooming, is inherited from the SIGMA 24-70mm F2.8 DG DN | Art. Manual focus can be switched between Linear and Non-linear response (L-Mount only.) A splash- and dust-resistant structure, plus water and oil-repellent coating on the front element, add to durability. * close-focusing distance of 13.4 inches (34cm) with 1:4 magnification at 70mm The new SIGMA 24-70mm F2.8 DG DN II | Art lens builds on the success and popularity of the original 24-70mm F2.8 DG DN | Art, and offers an impressive upgrade with added features and performance in a more compact package that is perfect for working pros in both still and video applications. Offered in Sony E-mount and L-Mount, the lens will be available through authorized retailers in late May 2024 and will sell for $1,199. Learn more at the SIGMA America website: https://www.sigmaphoto.com/24-70mm-f2-8-dg-dn-ii-a Exclusively for mirrorless cameras | Compatible with full-frame cameras A | Art SIGMA 24-70mm F2.8 DG DN II A classic, evolved. Rendering performance worthy of the flagship name Improved portability and expanded feature set A wealth of professional functions including high-speed autofocus Supplied accessories: CASE, LENS HOOD LH878-05, FRONT CAP LCF-82 III, REAR CAP LCR II Available mounts: L-Mount, Sony E-mount Launch date: May 30, 2024 * The appearance and specifications of the products are subject to change. * Sony E-mount lenses are developed, manufactured and sold in accordance with the E-mount specifications licensed under a license agreement with Sony Corporation. * L-Mount is a registered trademark of Leica Camera AG. #SIGMA #SIGMA2470mmF28IIArt #SIGMAArt #SIGMAArtZoom #SIGMADGDN The Art 24-70mm F2.8, evolved on all levels: Rendering performance, functionality, and portability. The SIGMA 24-70mm F2.8 DG DN II | Art is SIGMA's flagship lens that has evolved significantly from the previous model by incorporating the most advanced technologies available to SIGMA from design to production. Compared to the previous SIGMA 24-70mm F2.8 DG DN | Art, the SIGMA 24-70mm F2.8 DG DN II | Art has improved resolving power throughout the entire zoom range, and also benefits from functional enhancements such as the addition of an aperture ring and high-speed AF with a redesigned AF motor, HLA (High-response Linear Actuator). The lens is also approximately 7% smaller and 10% lighter. This 24-70mm F2.8 Art zoom is a versatile and high-performance tool that will help photographers and filmmakers unlock their creative potential. [Key Features] 1. Rendering performance worthy of the flagship name The SIGMA 24-70mm F2.8 DG DN II | Art is the successor to the SIGMA 24-70mm F2.8 DG DN | Art, which is known for its high optical performance, and has further improved resolution throughout the zoom range. The lens has high sharpness throughout the entire image from its maximum aperture, even on high-resolution cameras. Focusing on enhancing its rendering performance, the brightness of F2.8 produces a large, beautiful bokeh effect, and allows users to experience the power of a flagship lens in all types of visual expression. In addition to its advanced close-up capability and resistance to flare and ghosting, the lens is designed to minimize focus breathing. High optical performance across the entire image and zoom range The optical design of the lens includes 6 FLD glass elements, 2 SLD glass elements, and 5 aspherical lens elements to thoroughly suppress various aberrations throughout the entire zoom range. In particular, sagittal coma flare has been well controlled to achieve consistently high resolution all the way to the periphery of the image. By also effectively correcting lateral chromatic aberration, high resolution, beautifully rendered images can be achieved, free from color fringing can be achieved. Incorporating 5 aspherical lenses The use of 5 high-precision aspherical lenses enables both high optical performance with minimal aberration correction and a compact optical design. The SIGMA's only manufacturing base, the Aizu factory’s ultra-high-precision aspherical molding technology makes it possible to produce the thin, highly polarized aspherical lenses that are essential for the construction of this lens. This has brought about a higher degree of freedom in optical design. Excellent close-up capability The lens has excellent close-up capability with a minimum focusing distance of 17cm / 6.7in. at the wide end and a maximum magnification ratio of 1:2.7. This is useful when composing close-up shots of a subject, or when shooting in tight spaces where it is difficult to get a good distance from the subject. * Be extremely careful that the front lens element does not hit the subject when photographing. Remove the lens hood when photographing at the minimum focusing distance at the wide-angle end. Designed to minimize flare and ghosting Flare and ghosting, which reduce image quality, have been largely eliminated using advanced simulation technology, ensuring the lens renders rich, high-contrast results in all conditions. In addition, Nano Porous Coating and Super Multi-layer Coating have been applied to help suppress flare and ghosting to the utmost degree. High backlight resistance enables clear and sharp images under any lighting conditions. Minimal focus breathing The lens has been designed to suppress focus breathing. The change in angle-of-view due to focus shift across the entire zoom range is minimized, creating a natural-looking focus pulls when recording video. 2. Improved portability and expanded feature set The body of the SIGMA 24-70mm F2.8 DG DN II | Art is approximately 7% smaller in size and 10% lighter in weight than the previous model, while improving usability by adding an aperture ring and two AFL buttons. Despite the reduction in size and added features, the lens maintains SIGMA’s renowned excellent build quality, with the uncompromisingly precise and robust construction expected of a professional photographic tool. Highly portable lens body While the number of lens elements used in its construction is the same as that of the previous model, the overall length has been shortened owing to an advanced optical design. In addition, the more efficient mechanical design has resulted in a highly portable lens body with a maximum diameter of 87.8mm / 3.5in., length of 120.2mm / 4.7in., and weight of 745g / 26.3oz.* * These figures are for L-Mount. Excellent build quality Simultaneously focusing on reducing the size and weight of the lens body, the use of metal parts for the zoom extension unit and other parts, as well as the robust internal structure ensure rigidity during use, such as when operating the ring, pressing buttons, and carrying the lens. The design emphasizes the lens’ longevity and reliability as a tool, which cannot be achieved by solely pursuing a compact and lightweight body. Equipped with an aperture ring The lens is equipped with an aperture ring as well as an aperture ring click switch and an aperture ring lock switch, allowing for aperture operation suitable for various shooing situations. Equipped with two AFL buttons The lens is equipped with two AFL buttons*, to which a range of functions can be assigned via the menu on selected cameras, one more than the previous model. In addition to the side, the additional button has been positioned on the top to facilitate button operation when the camera is held in vertical orientation. * Functions can be assigned on supported cameras only. Available functions may vary depending on the camera used. 3. A wealth of functions including high-speed autofocus In addition to high-speed AF with HLA (High-response Linear Actuator), the SIGMA 24-70mm F2.8 DG DN II | Art has a full range of features including weather resistance such as a dust and splash resistant structure* and water and oil repellent coating, as well as a zoom lock switch. The lens delivers the best possible results in every shooting situation. * The structure is designed to be dust and splash resistant, but not waterproof. Be careful not to bring the lens in contact with a large amount of water. Water inside the lens may cause major damage and even render the lens unrepairable. Incorporating a linear motor HLA The lens incorporates a linear motor HLA (High-response Linear Actuator) for the AF actuator. The high output HLA makes the maximum drive speed more than three times faster than the previous model*, ensuring responsive AF shooting. * Compared by the maximum drive speed of the SIGMA 24-70mm F2.8 DG DN II | Art with that of the SIGMA 24-70mm F2.8 DG DN | Art (It is different from the actual time for AF to focus). Dust and splash resistant structure and water and oil repellent coating In addition to a dust and splash resistant structure, the front element of the lens features a water and oil repellent coating, allowing users to shoot without concerns even in harsh outdoor environments. Equipped with a zoom lock switch at the wide end The lens is equipped with a zoom lock switch that locks the lens at the wide end and prevents the barrel from extending unintentionally under its own weight. The lock can be released not only by the switch but also via zoom operation, allowing for flexible handling of even impromptu shooting. Includes petal-type hood with lock A dedicated petal-shaped hood is supplied. A locking mechanism is provided for secure attachment. [ Additional Features ] Lens construction: 19 elements in 15 groups (6 FLD, 2 SLD, 5 aspherical elements) Inner focus system Compatible with high-speed autofocus HLA (High-response Linear Actuator) Compatible with Lens Aberration Correction * Function available on supported cameras only. Available corrections or auto correction functionality may vary depending on the camera model. * On cameras where lens aberration correction is controlled with "ON" or "OFF" in the camera menu, please set all aberration correction functions to "ON" (AUTO). Supports DMF and AF+MF Compatible with AF assist (for Sony E-mount only) Nano Porous Coating Super Multi-Layer Coating Water- and Oil-Repellent Coating (front element) Aperture ring Aperture ring click switch Aperture ring lock switch AFL button (2 buttons) * Function can be assigned on supported cameras only. Available functions may vary depending on the camera used. Focus Mode switch Support for switching between linear and non-linear focus ring settings (for L-Mount only) * Function available on supported cameras only. Dust- and Splash-Resistant Structure Petal-type hood with lock LH875-05 Compatible with SIGMA USB DOCK UD-11 (sold separately / for L-Mount only) Designed to minimize flare and ghosting Every single lens undergoes SIGMA's proprietary MTF measuring system 11-blade rounded diaphragm High-precision, durable brass bayonet mount Mount Conversion Service available "Made in Aizu, Japan" craftsmanship [ Key Specifications ] The following specifications are for L-Mount. Lens Construction: 19 elements in 15 groups (6 FLD, 2 SLD, 5 aspherical elements) Angle of view: 84.1 - 34.3° Number of diaphragm blades: 11 (rounded diaphragm) Minimum aperture: F22 Minimum focusing distance: 6.7 (W) - 13.4 (T) in. / 17 (W) -34 (T) cm Maximum magnification ratio: 1:2.7 (W) - 1:4 (T) Filter size: 82mm Dimensions (Max. Diam. x Length): 3.5 x 4.7 in. / 87.8 x 120.2mm Weight: 26.3 oz. / 745g [ Product Barcode ] Product Name Barcode L-Mount: 0085126 941420 Sony E-mount: 0085126 941413 [ Accessories: Supplied ] LENS HOOD LH878-05: 0085126 941406 FRONT CAP LCF-82 III: 0085126 930028 REAR CAP LCR II for L-Mount: 0085126 937256 REAR CAP LCR II for Sony E-mount: 0085126 929879 [ Accessories: Optional ] SIGMA USB DOCK UD-11 for L-Mount: 0085126 878696 SIGMA WR CERAMIC PROTECTOR 82mm: 0085126 931834 SIGMA WR PROTECTOR 82mm: 0085126 930974 SIGMA PROTECTOR 82mm: 0085126 931100 SIGMA WR UV FILTER 82mm: 0085126 930714 SIGMA WR CIRCULAR PL FILTER 82mm: 0085126 930844 [ Information ] SIGMA Corporation: https://www.sigma-global.com/ SIGMA Global Network: https://www.sigma-global.com/en/corporate/world-network/ Product Information: https://www.sigma-global.com/en/lenses/a024_24_70_28_ii/ [ About SIGMA Corporation ] Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Fujifilm, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with dozens of award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. For more information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog. Follow SIGMA America (Photo): Facebook | Twitter | Instagram Follow SIGMA Ameica (Cine): Facebook | Twitter | Instagram Contact Details Jack Howard +1 631-201-7381 sigma.pr@sigmaphoto.com Company Website https://www.sigmaphoto.com/

May 16, 2024 08:00 AM Eastern Daylight Time

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Luxury digital concierge company The Prelude to hit $20m in first year sales as the super-rich flock to the startup for on-demand concierge and travel needs

The Prelude

Travel agents are officially out of style, but have left a gap in their wake that self-service online booking platforms haven’t been able to fill. This is especially the case for executives and high-networth individuals, who can spend millions every year on travel but struggle with the logistics of booking multiple trips each month for work, family, and vacation – like dealing with slow response times, mistakes in bookings, and a lack of support with existing platforms and concierge services. The Prelude, a membership-based luxury concierge company, is filling this gap by delivering the highest quality of service while utilizing cutting-edge technology to connect ultra-high net worth individuals (UHNWIs) with their powerful global trade network, providing the ultimate member experience. As the name suggests, The Prelude – which is often referred to as the ‘opening note’ – solves the market need through highly personalized service, responsive support, expert travel and trade knowledge, and an extreme focus on attention to detail during the planning process. The company raised an undisclosed seed round from Turnbull Capital Holdings (the investment company of serial entrepreneur, Anmol Bhandari) and appointed a line-up of high profile advisors including Alex Spiro (Attorney to A-List Celebrities such as Elon Musk, Jay-Z, Alec Baldwin and more) among others. The company is now on track to hit $20 million in gross sales by the end of this year. The Prelude was founded by Stefan Di-Finizio, a veteran in the luxury travel space. He started his career over a decade ago working for SkyClub, Europe’s leading First and Business Class flight agency, before joining digital concierge company Velocity Black to spearhead the travel division. After three years there, Stefan became an independent private concierge to UHNWIs for bespoke travel solutions globally. The Prelude aims to solve the fragmented concierge and travel market on a larger scale with its dedicated mobile app and platform coupled with client dedicated teams servicing the needs of their members. Today’s travel industry is broken into two types of service: self-service online booking models and large credit card companies that provide outsourced travel support. UHNWIs have been disappointed with the lackluster booking experience. The Prelude has had success at achieving a high touch feel while also complementing it with modern luxuries in the form of a dedicated lifestyle manager backed by their two assistants who never manages more than 10 members, along with an innovative mobile app where individuals can talk to their lifestyle manager, book experiences, view all of their bookings and itineraries, and have a fully hands on and immersive experience. “The Prelude is the first end-to-end solution. To sum it up, we are solving time optimization for our members to help them reap the best experiences when they travel. In an ever-changing world, given the pace of new information and how quickly things change, there is a pressing need for an expert in this space to be able to adapt to members’ families, work, and general schedule changes. We are doing exactly that, while providing a personal and unforgettable user experience along the way,” said founder Stefan Di-Finizio. Today, The Prelude’s members typically spend anywhere from $200,000 to $3 million per year on travel, and primarily include ultra-high net worth families planning multiple holidays a year; entertainment clients who travel frequently for key social events like award shows, film festivals, and fashion shows; busy executives who rely on The Prelude to travel for work; and exited entrepreneurs who want to maximize their travel but may not have assistants or the historic infrastructure to help them anymore. The Prelude has attracted members of AMEX Centurion who were seeking a more personalized and bespoke service. Members of The Prelude benefit from the company’s ability to book travel in record time, unparalleled access to venues and events through relationships with leading hospitality groups, and perks that originate from Di-Finizio’s personal relationships with leading luxury hotel chains. After one of the members’ commercial flight for a ski-trip was canceled last minute leaving the family stranded at the airport, the Prelude coverage team had a jet ready within 60 minutes of being notified ensuring the members trip would carry on as planned; separately, on short notice, the team secured access for one of its members into the renowned LouLou’s during Couture Paris Fashion week and arranged a range of experiences while in the city. The Prelude key domain lies in its ability to support members through dedicated teams and its app where members can request, book on-demand, feedback all in real time. The combination of real-time technology and a 24/7 behind the scenes team will enable it to scale without sacrificing member experience at any given moment. “Having been in this industry for some time and seeing what has worked and not worked, I was adamant that there was a better way by combining technology and people to ensure high-touch service never falters as we scale” explained Stefan Di-Finizio. Looking ahead, The Prelude plans to expand its global presence and further the digital experience they offer to their members, with the ultimate vision of building a lifestyle management company known for providing exceptional service, luxury goods through affiliate partnerships and ultimately ease of mind and access for their members. Anmol Bhandari, Managing Partner of Turnbull Capital added: “The travel space is fragmented. There are many companies that offer “concierge services”, but they are just booking the things people could have done on their own more efficiently. A concierge service doesn’t stop and start with a virtual booking agent. The Prelude solves this with a tech stack that creates amazing opportunities for users and delivers with the high-bar service level required by busy individuals. It’s an impressive infrastructure and platform that just makes sense and most importantly it works. Their attention to detail on preferences is unlike any other service. They are effectively a combination of a family office infrastructure, executive assistant and chaperone that ensures things work as they should.” About The Prelude The Prelude is a membership-based luxury concierge company that offers a new level of high touch service through cutting-edge technology, seamless processes, and focus on time-optimization for members. Launched in October 2023, as an app and online platform, The Prelude is a venture-backed startup. The Prelude was founded by Stefan Di-Finizio, a veteran in the luxury travel space. For more information please visit https://theprelude.com/ Contact Details The Prelude Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://theprelude.com/

May 15, 2024 09:00 AM Eastern Daylight Time

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FOR IMMEDIATE RELEASE

Apple Rush Company, Inc.

Apple Rush Company, Inc. (Otcpink:APRU), a leading player in the functional beverage industry, proudly announces it has cleared up final details of brand ownership with Bob Corr and Corr Brands, Inc. Tony Torgerud, CEO of Apple Rush, has negotiated a historical closing on the rights and trademarks of Corr Brands, Inc. In the transaction, Bob Corr has agreed to transfer the rights of the Corr Brands, Inc. trademarks and to forgo any royalties from previous agreements to give Tony and Apple Rush the best opportunity to succeed moving forward. Tony Torgerud said, “I have been negotiating for a year with Bob and he finally felt it was time to work out an agreement that would benefit everyone. Over the next couple months, all the required paperwork will be filed for transference and updates on all intellectual property held by Corr Brands, Inc. Not having to pay royalties will add thousands to the bottom line.” This agreement solidifies the future of the “Rush” family of brands that have been in the market since 1972. Bob Corr stated, “I want to see Apple Rush succeed and I feel the timing is right to get this deal done. I retired a long time ago and it is now time to write the next chapters of this story and with Apple Rush having its own production capabilities and its own tunnel pasteurizer, it is an opportunity that shouldn’t be wasted. I have given up hundreds of thousands of dollars in royalties, licensing fees and shares to enhance shareholder value.” With our pilot production abilities, we hope to do some reformulations to introduce a 2024 version of Ginseng Rush and the relaunch of the original Apple Rush flavor line. Apple Rush has held a license for 13 states and International distribution for the last 8 years and now owns the IP without paying the $5,000 per state license, another bottom line gain for all of our stockholders. About The Apple Rush Company, Inc. The Apple Rush Company, Inc., through its subsidiary APRU, LLC, is a distributor of CPG products under the trademarked Apple Rush brand, Element brand and other labels. The Apple Rush brand has more than 50 years of existence in the natural beverage industry. As a historical leader in the organic and natural beverage sector our goal is to now become a leader in the distribution of anhydrous hemp oil products nationwide. For more information, please go to www.aprubrands.com, www.element-brands.com, elementk.kratomwave.store www.alkhemicalroots.com with our expanded product portfolio. Safe Harbor Act: Forward-Looking Statements are included within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements regarding our expected future financial position, results of operations, cash flows, financing plans, business strategy, products and services, competitive positions, growth opportunities, plans and objectives of management for future operations including words such as "anticipate," "if," "believe," "plan," "estimate," "expect," "intend," "may," "could," "should," "will," and similar expressions are forward-looking statements and involve risks, uncertainties and contingencies, many of which are beyond our control, which may cause actual results, performance, or achievements to differ materially from anticipated results, performance, or achievements. We are under no obligation to (and expressly disclaim any such obligation to) update or alter forward-looking statements, whether as a result of new information, future events or otherwise. Contact Details Apple Rush Company, Inc. Tony Torgerud +1 888-741-3777 dtorgerud@aprullc.com Company Website http://www.aprubrands.com

May 14, 2024 10:00 AM Eastern Daylight Time

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