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Kevel Welcomes Ad Tech Veteran Mark Mannino to Board of Directors, Accelerating Retail Media Innovation

Kevel

Kevel, the leading retail media technology provider, today announced the appointment of Mark Mannino to its Board of Directors. Mannino, a seasoned executive with over two decades of leadership in advertising technology and digital commerce, brings invaluable expertise to Kevel as the company continues to revolutionize the retail media landscape. As the current President of VidMob and former executive at Amazon and Flywheel, Mannino's experience aligns perfectly with Kevel's mission to empower businesses to create, optimize, and scale standout retail media platforms. His addition to the board comes at a pivotal time for Kevel, following its recent acquisition of Nexta and the upcoming launch of the Kevel Console, a unified self-service platform for both product ads and display capabilities. "Mark's deep understanding of programmatic advertising, retail media, and data-driven marketing will be instrumental in guiding Kevel's strategic direction," said James Avery, CEO of Kevel. "His track record of driving innovation at scale while maintaining a sharp commercial focus is exactly what we need as we continue to push the boundaries of what's possible in retail media." Mannino's appointment reinforces Kevel's commitment to providing retailers with flexible, customizable, and privacy-first technology. His expertise will help shape Kevel's approach to key initiatives, including: Expanding Kevel's Retail Media Cloud™ capabilities, offering ultimate flexibility for retailers to create bespoke ad solutions. Enhancing Kevel's unified offsite strategy, enabling retailers to extend their reach across search, social, and display channels. Accelerating the development of AI-driven audience segmentation and real-time decisioning tools. Strengthening Kevel's position as the most secure and privacy-compliant retail media tech provider. "I'm excited to join Kevel's board at such a pivotal time for the company and the retail media industry," said Mannino. "Kevel's API-first approach and commitment to empowering retailers with full control over their retail media tech stacks sets them apart in the market. I look forward to contributing to Kevel's mission of helping businesses build, level up, and scale their retail media networks." With Mannino's guidance, Kevel is poised to further accelerate its growth and innovation in the retail media space. The company's focus on providing comprehensive solutions that drive performance and revenue growth, coupled with its rapid implementation capabilities, positions Kevel as a future-ready partner for retailers looking to optimize their advertising strategies. About Kevel Kevel is revolutionizing retail media with its AI-powered, API-first Retail Media Cloud®, empowering retailers, marketplaces, and eCommerce platforms to build, level up, and scale custom ad networks while maintaining full control of their first-party data. By offering unparalleled flexibility in ad serving, audience segmentation, and self-serve capabilities, Kevel enables businesses to launch impactful retail media programs in weeks, not years. Kevel's mission is rooted in the belief that every digital retailer should have the tools to create their own tailored ad platform, comparable to industry leaders like Amazon. Harnessing the power of AI for data-driven decision-making, Kevel has helped leading brands such as Chewy, The Home Depot, Dollar General, Sonae, Lyft, El Corte Ingles, Slickdeals, and others launch impactful retail media networks—fostering innovation and unlocking new revenue opportunities. With Kevel, businesses can differentiate their ad programs, maximize their share of media dollars, and take control of their retail media destiny. Discover the power of customization and performance at www.kevel.com. Contact Details Jennifer Choo Director of Marketing +1 973-343-8819 jchoo@kevel.com

June 04, 2025 09:00 AM Eastern Daylight Time

Cynthia Bailey and Dana Hill-Robinson Introduce Glowissima, A New Era of Clean Skincare

Glowissima

Born from a shared belief that beauty evolves, Glowissima today announced its launch as the newest clean skincare brand to watch. Created by model, entrepreneur, and Real Housewives of Atlanta star Cynthia Bailey and beauty veteran and Cocotique founder Dana Hill-Robinson, Glowissima captures the first light of New Zealand’s sunrise in every formula, harnessing clean ingredients from the country’s pristine natural sources to empower individuals to glow naturally, confidently, and at every age. Crafted with sustainability and efficacy in mind, Glowissima’s formulas are powered by indigenous super-ingredients sourced from New Zealand—including Manuka Honey to hydrate and brighten, and Kiwi Seed Oil to boost collagen, protect against environmental stressors, and naturally brighten the skin for a more radiant complexion. "After nearly three decades in the industry, I’ve seen how transformative beauty can be when it's inclusive and intentional,” said Dana Hill-Robinson, Co-Founder of Glowissima. “With Glowissima, Cynthia and I wanted to create a brand that speaks to women who’ve evolved and who want skincare that honors their journey, not just their appearance." “After years in front of the camera, beauty has always been part of my story,” said Cynthia Bailey, Co-Founder of Glowissima. “Glowissima was born from a shared vision Dana and I had: to create a brand that uplifts people, simplifies skincare, and delivers real results using the best that nature has to offer.” Glowissima’s debut collection, crafted for all skin types and tones, includes two signature products: Miracle Elixir Face Oil ($64) – A luxurious blend of 10 natural and organic oils like sea buckthorn, rosehip, and marula, this antioxidant-rich elixir deeply hydrates, soothes, and improves skin clarity while reducing the appearance of dark spots. Ultimate Radiance Face Cream ($46) – A multitasking moisturizer that targets hyperpigmentation, fine lines, and skin texture, leaving skin with a visibly brighter, lit-from-within glow. Infused with a philosophy of affirmation and empowerment, Glowissima goes beyond skincare to foster a movement celebrating beauty without age limits or societal pressures. Glowissima is now available to shop at www.glowissima.com and will be available to shop via Amazon soon. For more information, launch updates, and brand information, follow @glowissima on social media. Hi-res imagery, interviews with the founders, and media samples are available upon request. About Glowissima: Founded by Cynthia Bailey and Dana Hill Robinson, Glowissima is a clean, high-performance skincare brand dedicated to honoring the glow at every stage of life. Drawing inspiration from New Zealand’s untouched beauty and powered by indigenous super-ingredients, Glowissima simplifies self-care rituals with effective, glow-boosting formulas. With a commitment to sustainability, inclusivity, and empowerment, Glowissima is more than skincare—it's a celebration of timeless radiance. Contact Details Six One Agency Camryn Carlson camryn@six-one.com Six One Agency Balou Fullajtar balou@six-one.com

May 29, 2025 08:03 AM Eastern Daylight Time

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Comcast to Connect 70,000 Homes and Businesses in Bryan-College Station to Reliable, Fiber Internet

Comcast Texas

Comcast will connect 70,000 new homes and businesses in Bryan-College Station to fast, secure and reliable, fiber Internet. This expansion into the region will enhance digital infrastructure, promote economic growth and position residents and local businesses for success in an increasingly digital world. The multi-year network expansion brings Xfinity and Comcast Business Internet, mobile, entertainment and security services to the two cities for the first time. The multiphase project includes building a new technology hub that will act as “the brain” of the network, supporting all Xfinity and Comcast Business services. Comcast will also install more than 1,000 miles of fiber lines – enough to span the distance from the Brazos Valley to Universal Studios in Florida. The tech leader also plans to open an interactive Xfinity retail store, which will be announced later. "Bryan-College Station is a hotbed for innovative technology, and this investment by Comcast will help our region stay competitive,” College Station Mayor John Nichols said. “Reliable broadband access is essential for our growing community, from the tens of thousands of Aggie students who call College Station home to our creative business community. Investing in strong connectivity ensures everyone has the advanced resources they need to thrive in a digital world." “We are grateful that Comcast is making this multimillion-dollar fiber infrastructure investment in our community,” City of Bryan Mayor Bobby Guiterrez said. “This investment in connectivity strengthens our local economy and helps our residents thrive. Expanding reliable high-speed Internet in Bryan will open doors for students, businesses and families. It will enhance opportunities and improve quality of life.” Residents can visit ComcastTexas.com/BCS for additional details on construction expectations and upcoming service availability. Portions of the project are currently under construction. Comcast’s most recent expansion to Bryan-College Station is part of the company’s $1.6 billion investment in technology and infrastructure in Texas over the last three years. “Expanding fiber Internet in communities like Bryan-College Station will be a catalyst for economic growth, enhancing educational opportunities and helping residents and businesses have the tools they need to thrive in the digital age,” Nicolas Jimenez, Comcast’s General Market Manager of Bryan-College Station said. “By investing in the infrastructure and connectivity of these communities, we’re empowering individuals and businesses to succeed and pave the way for a brighter, more connected future." A Network You Can Trust to be Reliable, Fast and Secure Comcast’s state-of-the-art network is built to enable residents and businesses to thrive in today’s constantly connected world. Bryan-College Station joins the 64 million homes and businesses across the country to have access to a network that is trusted by essential community organizations like hospitals, schools, transportation systems and first responders, and federal agencies like the Department of Defense. It delivers multi-gigabit Internet speeds, 99.9 percent reliability and security built in from the ground up to keep customers safe from cyber threats. Introducing Xfinity to Consumers Comcast’s residential services are marketed under the Xfinity brand. Consumers in Bryan-College Station will be able to take advantage of the full suite of Xfinity products: Internet, video, mobile, voice and home security. Xfinity offers multi-gigabit Internet speeds, powerful WiFi that reaches every corner of the home, and super-responsive, low-lag connections. Xfinity customers can enjoy a reliable, high-speed experience—whether they’re streaming sports and entertainment, video chatting with friends and coworkers, learning from home or simply browsing online. Comcast Business to Power Bryan-College Station’s Workforce For local businesses, Comcast Business offers a suite of connectivity, communications, networking, mobile, security, wireless, and managed solutions to help organizations of all sizes achieve their business goals. Industry analysts and associations have consistently recognized Comcast Business as a leader and innovator in flexible, scalable options as well as one of the fastest-growing providers of Ethernet services. Serving Everyone in the Bryan-College Station Community Comcast’s commitment to communities goes beyond building the network and aims to increase economic mobility for the local community and its residents. That’s why Comcast created Internet Essentials, a broadband adoption program that offers eligible households low-cost, high-speed Internet and affordable computers. Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms, we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit www.comcastcorporation.com for more information. Contact Details Taisha Walker +1 832-942-1131 Taisha_Walker@comcast.com Company Website https://ComcastTexas.com/BCS

May 29, 2025 07:02 AM Central Daylight Time

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Finding Ferdinand Shatters Sales Projections Following Debut Retail Launch at Credo Beauty

Finding Ferdinand

Finding Ferdinand, the sister-run brand on a mission to elevate your everyday routine with vegan, skin-loving formulas, is shattering sales projections just two months into the brand’s retail debut with Credo Beauty. In March 2025, the clean beauty brand launched online on credobeauty.com and rolled out to 14 Credo Beauty stores nationwide. Finding Ferdinand has far exceeded expectations since launching at Credo Beauty. Within just two months of the retail launch, the brand surpassed sales forecasts by an impressive triple digits. Additionally, Finding Ferdinand’s viral black lip balm was one of the top selling products during the Friends of Credo sale. Credo Beauty’s Senior Color Merchant, Meghan Lim, praised the brand as “Best in Class” for its exceptional launch performance at the retailer. “It’s been incredibly exciting to see Finding Ferdinand on shelves at Credo Beauty — a huge milestone for us. We’re absolutely ecstatic about the success so far, and this is just the beginning. Credo Beauty has been such a thoughtful and supportive partner, truly aligned with our values. Together, we’re keeping the momentum going by creating thoughtful in-store events and developing products and colors we know our customers will use and love,” said Nhu Le, Founder of Finding Ferdinand. Founded in 2015 by Nhu Le and now run alongside her sister, My Le, Finding Ferdinand celebrates its 10-year anniversary this year, marking a decade of innovation in color cosmetics. Nhu and My’s inspiration for the brand came from the incredible women in their family, especially their mother, a two-time cancer survivor whose strength continues to inspire the brand’s deep commitment to clean formulas. Finding Ferdinand products are 100% vegan and cruelty-free, offering proprietary cosmetic formulations that are clean and non-toxic. Finding Ferdinand takes to heart being a part of creating a better future for the world, and is committed to keeping the brand’s production sustainable - from working in small batches to prioritizing recyclable, recycled, or refillable components. For more information, follow the brand on Instagram @findingferdinand and TikTok @findingferdinand. ABOUT FINDING FERDINAND Effortless Beauty for Every Moment. Sister-run beauty brand Finding Ferdinand is here to elevate your everyday routine with vegan, skin-loving formulas that enhance—not hide—what makes you, you. Our clean, high-performance beauty essentials are designed for the way you live: easy to wear, impossible to mess up, and always a perfect fit. We hope you find something you love—and wear it your way, every day. ABOUT CREDO BEAUTY Credo Beauty offers today’s largest clean and sustainably minded beauty assortment in North America, across color, skincare, haircare and fragrance, partnering with over 135 leading brands, such as Westman Atelier, ILIA, OSEA, True Botanicals, Necessaire, and ROZ. Having built the most comprehensive guidelines, “The Credo Clean Standard™", customers can trust that they are purchasing the most effective, innovative products with safer ingredients with an emphasis on sustainable, natural and ethical materials. Trained makeup artists and estheticians (who are continually being educated by Credo Beauty and our brands) offer an exceptional experience both in-store and online. Visit one of the 15 brick-and-mortar store locations or www.credobeauty.com. MEDIA CONTACT Hallie Sawyer hsawyer@ogakidigital.com Contact Details Hallie Sawyer +1 818-388-7338 hsawyer@ogakidigital.com Company Website https://www.findingferdinand.com/

May 21, 2025 04:00 PM Eastern Daylight Time

Kevel partners with leading American discount retailer to power its retail media network technology

Kevel

Kevel, the API-first ad serving company, is proud to announce its partnership with Dollar General, one of America's fastest-growing retailers, to power the technology behind their retail media network. This collaboration marks a significant step in Dollar General's commitment to enhancing its digital advertising capabilities and providing more value to both advertisers and customers. Dollar General, known for its extensive network of over 20,500 stores across 48 states, is leveraging Kevel's Retail Media Cloud ® to build a differentiated retail media network. This move allows Dollar General to capitalize on its unique position in the market and offer advertisers unparalleled access to its vast customer base. "We're excited to partner with Kevel to take our retail media offerings to the next level," said Natalie Ong, Director of DG Media Network Operations. "By utilizing Kevel's flexible, API-based solution, we have enacted the basis for scalability and advancement of our Retail Media network while enhancing our ability to create custom ad experiences that resonate with our customers.” The partnership enables Dollar General to: Develop tailored ad products that align with its brand and customer experience Maintain full control of their first-party data Offer advertisers advanced measurement and attribution analytics Create seamless integrations across various digital touchpoints, including website, mobile app, and in-store displays James Avery, Founder & CEO of Kevel, commented on the partnership: "Dollar General's decision to partner with Kevel underscores the growing trend of retailers taking control of their retail media technology. Our Retail Media Cloud is designed to give retailers like Dollar General the flexibility and power they need to build truly differentiated ad offerings. We're thrilled to support their journey in maximizing the potential of their retail media network." This collaboration comes at a time when the retail media landscape is rapidly evolving, with more retailers recognizing the value of building in-house solutions. By choosing Kevel's API-first approach, Dollar General positions itself at the forefront of this trend, ready to adapt and innovate in response to changing market demands and advertiser needs. Both Kevel and Dollar General are committed to driving innovation in the retail media space, focusing on creating value for advertisers while enhancing the shopping experience for customers. As this partnership develops, it promises to bring new advancements to the retail media landscape, setting new standards for what's possible in this dynamic field. About Kevel Kevel is revolutionizing retail media with its AI-powered, API-first Retail Media Cloud®, empowering retailers, marketplaces, and eCommerce platforms to build, level up, and scale custom ad networks while maintaining full control of their first-party data. By offering unparalleled flexibility in ad serving, audience segmentation, and self-serve capabilities, Kevel enables businesses to launch impactful retail media programs in weeks, not years. From global food delivery giants like Delivery Hero to automotive marketplaces like Edmunds and retail powerhouses like MC (Sonae Group) and Home Depot, Kevel has proven its ability to drive significant value across diverse industries, delivering a privacy-compliant solution that supports diverse ad formats across onsite, offsite and in-app placements. With Kevel, businesses can differentiate their ad programs, maximize their share of media dollars, and take control of their retail media destiny. Discover the power of customization and performance at www.kevel.com. Contact Details Kevel Jennifer Choo Director of Marketing +1 973-343-8819 jchoo@kevel.com

May 20, 2025 09:00 AM Eastern Daylight Time

Viral DeFi Memecoin Cutoshi (CUTO) Continues Ecosystem Developments, With Launch of Cutoshi Wallet Website

Cutoshi

The MemeFi token Cutoshi (CUTO) continues to dominate with its blend of meme culture and real DeFi tools and has now launched its Cutoshi Wallet website. The team has made a large advancement. DeFi has become less complicated and more fun according to their goal since its inception. A Fresh Take on DeFi The platform stands out due to its unique capability of merging humor with operational functions. With their wallet launch, they now provide more ease for everyone across the board - from newcomers to seasoned users. The team expressed their goal to create a simple, useful system which both beginners and professionals could use. The new wallet enables users to manage their assets through a straightforward interface that functions for new users and experienced users alike. What You’ll Find in the Cutoshi Wallet You Hold the Keys It’s non-custodial. Your crypto possession remains under your control rather than a centralized entity. Works Across Chains The wallet connects with over 20 blockchains, so moving your tokens between networks won’t be a pain. No Extra Tools Needed Buying and staking? It’s all right there. No need to jump between different apps. More Utility for $CUTO The wallet will have exclusive features available only to users who hold $CUTO. The increased demand for the token will rise as more users join the platform because of this requirement. Strengthening the Cutoshi Ecosystem This wallet is part of a bigger plan. The Cutoshi project continues to develop an ecosystem that combines memes with real utility by working on the Cutoshi Wallet and Cutoshi Swap platform alongside other tools. According to the team, their mission extends beyond riding the popularity of memes. We are creating a system that people can utilize in their quest for financial freedom. Users can register for future notifications about the upcoming swap platform, which will launch shortly. About Cutoshi (CUTO) The Cutoshi MemeFi project delivers user-friendly decentralized finance tools that users can have fun with. Its multi-chain support alongside staking features and token swaps makes cryptocurrency easier to understand and usable for everyone. Want to Dive In? Visit the Swap Platform and Join the Waitlist: Cutoshiwallet.com Main Site: Cutoshi.com Twitter (X): @CutoshiToken Telegram: t.me/cutoshi Media or Partnership Inquiries? 📩 hello@cutoshi.com Cutoshi is a revolutionary meme coin inspired by the Chinese Lucky Cat and Satoshi Nakamoto’s teachings. It’s based on decentralization, privacy, and monetary freedom, embodying the blockchain's original purpose and ethos. Cutoshi has a vision - to introduce more people to cryptocurrencies and bring financial freedom to all who want it. This article is for general info only and isn’t meant as financial advice. Crypto is risky. Always do your own research or talk to a financial advisor before investing. Contact Details Cutoshi Camila support@cutoshi.com Company Website https://cutoshi.com/

April 16, 2025 02:25 PM Eastern Daylight Time

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Trending MemeFi Token Cutoshi (CUTO) Announces New Development, As Cutoshi Swap Website Goes Live

Cutoshi

Cutoshi (CUTO), one of the standout tokens in the MemeFi space, just hit a big milestone — the launch of its new platform, Cutoshi Swap. It’s designed to make trading crypto easier and more private by letting users swap tokens without having to connect a wallet. A Fresh Move for MemeFi Cutoshi has always mixed fun meme culture with real DeFi tools, which helped it grow a strong community. Now with Cutoshi Swap, it’s raising the bar again — offering a new way to trade across chains without the usual friction of wallet connections. The team behind the project said the platform is built to fix problems regular users face. Their words? “We’ve made something simple, with privacy in mind — multi-chain support, no wallet connect needed.” Why Cutoshi Swap Stands Out No Wallet Connection Needed You don’t need to connect your wallet to start swapping — this gives users more control and keeps things private. Supports Multiple Chains The platform isn’t stuck to just one chain. You can move your assets across different blockchains with ease. Very Few Restrictions They’re sticking to decentralization at its core — there’s no long list of banned tokens. That means more coins are usable here. Built for All Levels Whether you’re new to crypto or a DeFi pro, the interface is clean and easy to use. Part of a Bigger Plan This isn’t just a one-off feature. Cutoshi is building an ecosystem. Cutoshi Swap joins a growing list of tools under its belt, all built around transparency, community input, and pushing crypto forward — while keeping that meme vibe alive. One of the team members put it like this: “We think DeFi works best when users don’t have to jump through hoops. It should be simple, direct, and totally yours.” What is Cutoshi (CUTO)? Cutoshi is a MemeFi token — fun on the outside, serious on the inside. It blends meme culture with real utility, offering features like cross-chain transactions, non-custodial trading, and a reward system for its community. Its presale has already attracted people looking to join something that’s equal parts hype and value. Want to Dive In? Visit the Swap Platform and Join the Waitlist: CutoshiSwap.com Main Site: Cutoshi.com Twitter (X): @CutoshiToken Telegram: t.me/cutoshi For press or partnerships: 📧 hello@cutoshi.com Cutoshi is a revolutionary meme coin inspired by the Chinese Lucky Cat and Satoshi Nakamoto’s teachings. It’s founded on the principles of decentralization, privacy, and monetary freedom, embodying the blockchain's original purpose and ethos. Cutoshi has a vision - to introduce more people to cryptocurrencies and bring financial freedom to all who want it. This article is for general info only and isn’t meant as financial advice. Crypto is risky. Always do your own research or talk to a financial advisor before investing. Contact Details Cutoshi Camila Perez support@cutoshi.com Company Website https://cutoshi.com/

April 16, 2025 02:09 PM Eastern Daylight Time

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Kripton selects TRON and Tether to Drive Cryptocurrency Adoption and Financial Inclusion in Argentina

Kripton

Buenos Aires, Argentina – April 15, 2025 – Kripton, a leading e-commerce platform in Argentina, announced today a comprehensive strategic alliance with TRON DAO, the community-governed DAO dedicated to accelerating the decentralization of the internet through blockchain technology and decentralized applications (dApps). Together, they will launch initiatives aimed at revolutionizing digital payments and expanding financial inclusion in the Argentine market. In this multi-faceted collaboration, more than 2,000 merchants working with Kripton will adopt USDT (Tether USD) as their premier digital dollar, enabling secure, efficient, and subsidized payments on the TRON network. TRON will subsidize all transaction fees between Kripton and its users, significantly reducing costs and improving efficiency for consumers and merchants. Additionally, the strategic alliance will offer interest-free microloans to central market workers for the purchase of carts and work apparel, promoting economic growth and financial inclusion. The microloan initiative is projected to generate approximately 110,000 transactions and $2 million in volume over an 18-month period. Funding of the microloans will be derived from transactions conducted by market workers using USDT balances on the TRON network at Kripton-integrated businesses. "We are excited to have TRON join this initiative we've been working on," said Juan Pablo Moreno, CEO of Kripton. "Given that TRON is the network with the highest number of USDT transactions and has been actively working with the community for the longest time, we are confident that this integration will benefit our users and contribute to the growth of the crypto ecosystem in Argentina." This strategic alliance connects ongoing collaborative efforts between Kripton, TRON, Tether, and civil organizations that promote the use of Bitcoin and cryptocurrencies in Argentina. "TRON is committed to promoting the use of blockchain and cryptocurrencies in the region," said Sam Elfarra, Community Spokesperson at the TRON DAO. "This collaboration with Kripton and Tether is an important step toward the mass adoption of blockchain technologies in Argentina and the region." About TRON DAO TRON DAO is a community-governed DAO dedicated to accelerating the decentralization of the internet via blockchain technology and dApps. Founded in September 2017 by H.E. Justin Sun, the TRON blockchain has experienced significant growth since its MainNet launch in May 2018. Until recently, TRON hosted the largest circulating supply of USD Tether (USDT) stablecoin, exceeding $60 billion. As of April 2025, the TRON blockchain has recorded over 299 million in total user accounts, more than 10 billion in total transactions, and over $18 billion in total value locked (TVL), based on TRONSCAN. TRONNetwork | TRONDAO | X | YouTube | Telegram | Discord | Reddit | GitHub | Medium | Forum Media Contact Yeweon Park press@tron.network About Kripton Kripton.la is the leading provider of payment processors for merchants in Latin America and a retail service provider for cryptocurrency users. Since 2019, they have been developing a community seeking to apply the Bitcoin philosophy to the retail industry and decentralize it. Media Contact Melisa Diaz Faverin melifaverin@kriptonmarket.com Contact Details Melisa Diaz Faverin melifaverin@kriptonmarket.com

April 15, 2025 02:00 PM Eastern Daylight Time

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Introducing Saint Crewe, The New Clinically-Tested Skincare Brand For Gen Z Founded by Mom & Therapist to College-Aged Women, Erin Piper

Saint Crewe

Saint Crewe is a new dermatologist-tested, clinically backed skincare line designed specifically for Gen Z. Clinically tested on over 100 people, Saint Crewe is hypoallergenic, non-irritating, and suitable for all skin types, including sensitive skin. The brand’s four new products meet the clean beauty standards of Ulta, Sephora, and Credo while celebrating skincare as a fun, confidence-boosting ritual. As a mother of two and a therapist working with college-aged women, Saint Crewe Founder Erin Piper saw firsthand Gen Z’s growing curiosity about skincare and beauty trends. She realized that they were drawn to viral TikTok-famous products with bright, fun packaging, and the joy of experimenting with self-care. The issue? During the fun of applying face masks and creating skincare routines, the aggressive skincare ingredients were being overlooked. Many of these products contained harsh actives like retinol and glycolic acid – ingredients that weren’t suitable for their young skin. Saint Crewe Founder, Erin Piper, says, “As a mom and therapist to college-aged women, I’ve seen firsthand how much Gen Z loves experimenting with skincare. But there are too many trending products that cause more harm than good for young skin – damaged skin barriers, breakouts, irritation, you name it. That’s why I wanted to create a brand that is clinically effective, but still safe for everyday use. As a parent who has to say ‘no’ to so much – no to social media, to phones, to harmful ingredients, it feels really great to say ‘yes’ to skincare.” Erin sought out to create the ultimate solution to these concerns for the Gen Z community. She collaborated with leading labs, dermatologists, creatives, and beauty industry veterans – including the CEO of Saint Crewe, her long-time friend and skincare product development expert, Laura-Lucia Carothers – to develop a stunning range of vegan and cruelty-free skincare products that nurture this sense of curiosity while being expertly formulated to be gentle and safe for all skin types. Clean Beam Balmy Dream ($32): Lush cleansing balm formula that melts onto the skin as a foamy rinse-off cleanser that can remove sunscreen, makeup, and grime while bisabolol, ginger and calming turmeric soothes the skin. Team Gleam ($38): Daily water-gel serum that is loaded with superfruit goji berry and microalgae, helping balance the microbiome and fight against harmful blue light from screen time. Water Whip ($42): Light gel cream that delivers deep hydration and a natural glow with a boost of marine algae extract and vitamin E while soothing skin. Goji Go + Glow ($44): Packed with powerful aloe juice, microalgae and goji superberries to help keep breakouts at bay, this super mist balances excess oil while supporting your skin's microbiome. The brand’s name pays tribute to both a cherished family name and Sara Crewe, the beloved protagonist of A Little Princess. Saint Crewe isn’t just skincare, it’s innovation that redefines skincare for the next generation and anyone seeking a playful new way to care for their skin. Saint Crewe is redefining skincare for the next generation with fun, approachable, and age-appropriate formulas designed specifically for Gen Z. More than just skincare, Saint Crewe creates an experience, one that evolves with the brand’s community and becomes a playful part of their well-being. Built on the pillars of safety, individuality, integrity, well-being, and experience, Saint Crewe is committed to gentle formulations that nurture young skin with confidence and transparency. Trends fade. Skincare stays. With Saint Crewe, skincare isn’t just about looking good—it’s about feeling your best, inside and out. It will always be you. Contact Details Malinda Torres OGAKI mtorres@ogakidigital.com Company Website http://saintcrewe.com/

April 01, 2025 01:00 PM Eastern Daylight Time

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