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Unocoin Collaborates With CleverTap to Offer Its Users Omnichannel Customer Experiences

CleverTap

CleverTap, the modern, integrated retention cloud, today announced it has partnered with Unocoin, India’s first crypto exchange, to optimize, accelerate their user engagement, and provide a seamless omnichannel customer experience. Through this collaboration, and by integrating CleverTap’s solution into its app, Unocoin is now equipped to better understand user behavior and has the ability to create segments based on user activity, demographics, and other parameters. Unocoin will also be able to create hyper-personalized campaigns to engage with its audience across multiple channels at the right time with precise communication. “As a platform that helps individuals with investments into cryptocurrencies, we need to be cognizant of the exact needs of our users. Understanding a customer’s behavior on our app becomes vital as this helps us provide a tailored experience. Since awareness and understanding of cryptocurrencies at large is at a nascent stage, delivering precise communication becomes all the more important,” said Suhas SK, Senior Vice President - Marketing, Unocoin Technologies Private Limited. CleverTap enables Unocoin to keep track of app activity, in-app purchases, and returning users. Unocoin will also be able to personalize customer experience using real-time behavioral data with precise predictive recommendations, leading to engagement opportunities based on each user’s exact needs. “We are delighted to partner with Unocoin in their journey to make investing in cryptocurrency easy for all. With CleverTap Retention Cloud, Unocoin will be able to hyper-personalize the experience for every investor. Today, hyper-personalization is crucial at every point in a customer’s journey and is a key enabler to growth. We are confident that with our help, Unocoin will be able to grow and offer its customers exactly what they need,” said Vikrant Chowdhary, Chief Growth Officer, CleverTap. About CleverTap CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights, and automation enabling brands to offer hyper-personalized and delightful experiences to their customers. 1,200+ customers in 60+ countries and 10,000+ apps, including Gojek, ShopX, Canon, Mercedes Benz, Electronic Arts, TED, Jio, Premier League, TD Bank, Carousell, Papa John’s, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long-term revenue. Backed by leading venture capital firms, including Sequoia, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, São Paulo, Bogota, Amsterdam, Jakarta, and Dubai. For more information, visit clevertap.com or follow on LinkedIn and Twitter. About Unocoin Started in 2013, Unocoin is a Bangalore-based technology startup and is India’s first entrant into the bitcoin industry. The company operates India’s largest (in Indian customer base) BTC-INR trading platform which enables Indians to buy, sell, store, use, and accept bitcoin. At its peak, Unocoin processed transactions worth more than INR 2B per month for its 1,300,000+ customers. The startup has been featured among the Top 20 companies in The Fintech20: India List, and have won prestigious titles like ‘The Golden SABRE award’ in financial communications for the project, ‘Bit-by-Bit: Building Bitcoin in India’ and ‘TECH30’ award from YourStory.For more information, visit https://www.unocoin.com/in Forward-Looking Statements Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could amount in the actual result being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages. Contact Details Sony Shetty sony@clevertap.com Company Website https://clevertap.com/

July 14, 2022 04:12 AM Eastern Daylight Time

Meetkai Launches the World’s First Publicly Available AI-Powered Metaverse Accessible via VR & any Smart Device

MeetKai

MeetKai, a conversational AI and metaverse company currently deployed in more than 30 countries for more than 20 million users, announced the launch of the world’s first publicly available AI-powered metaverse that is accessible via VR and any smart device. Free and open to the public, a physical billboard at the corner of 7th Avenue and 47th Street has been turned into an anamorphic portal to MeetKai’s metaverse in a virtual recreation of Times Square in New York City. After scanning a QR code, users can simultaneously explore the exact same location physically and digitally, interact with other players, and enter other worlds from MeetKai’s metaverse. This “Phase 1 Beta” activation is the first installment of MeetKai’s broader ambition to map the entire world and enhance reality instead of trying to replace it, making activities such as shopping, collaborating, or learning easier and more enjoyable with the help of AI and VR. “We are rewriting the rules of the metaverse in ways that lower barriers to technology adoption, make it easier and more accessible on-the-go for smart device users, and provide high-performance immersive experiences; all without the need for closed system apps or costly hardware such as VR headsets,” said James Kaplan, Co-Founder and CEO, of MeetKai. “Our core expertise in conversational AI has also enabled us to develop leapfrog smart virtual assistant services that will make the metaverse more intuitive, human, and more valuable for consumers, creators, and businesses.” Proven technology, founders, global partners MeetKai leverages an advanced patented conversational AI technology that is capable of understanding negation queries, natural speech, and remembering context for authentic, multi-turn conversations. The launch of MeetKai’s first voice-operated AI concierge enabled consumers to leave behind traditional command-based exchanges with smart device assistants, opting for purposeful and full-fledged interactions that feel natural enough to resemble being on a phone call with a real-life friend. MeetKai’s AI supports 16 languages and its personalized software solutions and virtual assistants are used by more than 20 million users across 30 countries in Europe, Asia, and South America. MeetKai is co-founded by successful serial entrepreneur Weili Dai and James Kaplan. Kaplan, who serves as CEO, is an AI researcher, engineer, and inventor. Dai, the company’s Executive Chairwoman, is the Co-Founder of Marvell Technology Group and was named by Newsweek as one of the 150 Women Who Shake the World. Forbes also ranked Dai as one of the world’s most powerful women in 2014, its 95 th richest woman in the world in 2015, and 21st richest self-made woman in the U.S. in 2022. U.S. partners of MeetKai include Nvidia and Scriber, the creator subscription service for professional entertainers, recently launched by the Jonas Brothers. A better metaverse: open, inclusive, and rooted in reality Experiencing the metaverse today requires app downloads that act as closed systems and resources such as VR headsets that aren’t accessible to all. This reality has created a fragmentation and digital divide that could prevent entire populations from accessing and participating in the metaverse at its most formative stage of development. MeetKai Metaverse, not only creates VR-based experiences designed for headsets, but is by contrast, open, intuitive, and ultimately designed to be accessible to more than 83% of the world’s population owning a smartphone, as well as any browser compatible device - tablets or PCs - with zero download time. MeetKai’s AI also ensures that communication mimics the way people converse in real life, versus having to adapt to the way machines process information. “Our vision for the MeetKai Metaverse is to map the real world on an AI-powered virtual world with rich experiences that have the potential to improve life and expand knowledge using cutting-edge technology. This is a tool that people can use to enrich their skill set, work, collaborate, and engage with brands and organizations. As a result, efficiency is multiplied and real world lifestyles become more meaningful in a way that everyone can truly benefit from”, said Weili Dai, Co-Founder and Executive Chairwoman of MeetKai. “This is our mission for an inclusive and democratized metaverse as the world’s leading and most innovative metaverse company – one that is founded on proven AI technology leadership, global access and connections, and significant resources required for long-term execution and success”. Exclusive Times Square access, inclusive experiences While MeetKai’s metaverse access is open and free to anyone with the QR code, exclusive perks will be provided for those who enter through the virtual portal located on a billboard at the corner of 7th Avenue and 47th Street in Manhattan. They will have the opportunity to claim rare “Key to the City - NYC Edition” NFTs, able to unlock gift cards and special features. One of the keys will also grant its owner the chance to have a metaverse street named after them and inspired by their interests. Access will also be granted to everyone who scans the QR code today, and all users regardless of location will be able to claim a MeetKai Metaverse citizenship and enter an alternate Louvre metaverse, also developed by MeetKai. The Time Square portal and billboard will remain open until August 11, 2022. About MeetKai Inc. MeetKai Inc. is an Artificial Intelligence and Metaverse Company based in Los Angeles, California. Listed by Forbes as “the company leading the AI speech race”, MeetKai’s cutting-edge AI can understand complex speech, give personalized results in a natural conversation, and boast expertise about any subject. After reaching 20+ million users worldwide, MeetKai is currently dedicated to shaping the future of the metaverse by building a virtual world rooted in reality and true utility, accessible to everyone, everywhere. Visit www.meetkai.com for more info & the latest MeetKai news. For media inquiries, please contact: MeetKai@ruderfinn.com Facebook: https://facebook.com/meetkaihub Twitter: https://twitter.com/meetkaihub Instagram: https://instagram.com/meetkaihub TikTok: https://www.tiktok.com/@meetkaihub MEETKAI CO-FOUNDER BIOGRAPHIES Weili Dai is the Co-Founder and Chairwoman of MeetKai Inc., where she is leading the charge to make next-gen Conversational AI in the metaverse a reality. Widely considered a technology visionary, she is the only woman Co-Founder of a global semiconductor company, Marvell Technology Group, and is the Co-Founder and President of FLC Technology. Additionally, Ms. Dai is the Chairwoman of Lark Health through which she has become a powerful advocate for the better use of technology to improve the human condition. Forbes Magazine listed Ms. Dai as one of the “World’s 100 Most Powerful Women” and Newsweek named her as one of the “150 Women Who Shake the World.” Ms. Dai was also named to the prestigious Committee of 100, an organization representing the most-influential Chinese Americans. She holds a Bachelor of Science degree in Computer Science from the University of California at Berkeley and currently resides in Las Vegas, NV. James Kaplan is the Co-Founder and CEO of MeetKai Inc., a VR and Conversational AI company shaping the next-gen of artificial speech intelligence. He founded the company with Co-Founder and Executive Chairwoman, Weili Dai, after becoming frustrated with the limitations of current automated assistants. Kaplan has had a true passion for AI and coding since he was six and wrote his first bots at only nine years old, including the first Pokemon Go bot and many others still popular to this day. Now his pioneering work in the metaverse puts MeetKai in competition with the largest names in tech. Kaplan studied Computer Science at Harvey Mudd College in Claremont, California, and currently resides in the Los Angeles area. Contact Details Ruder Finn MeetKai@ruderfinn.com

July 13, 2022 12:42 PM Eastern Daylight Time

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Adaptiva and Ponemon Institute: Report Finds Nearly Half of Enterprise Endpoint Devices Present Significant Security Risks

Adaptiva

Adaptiva today released the inaugural “ Managing Risks and Costs at the Edge ” report. Sponsored by Adaptiva and conducted by Ponemon Institute, 629 IT and IT security practitioners in the United States were surveyed, representing an average organizational headcount of 13,213 and IT budget of $184,366,500. Respondents indicated that most enterprises struggle to maintain visibility and control of their endpoint devices, leading to increased security breaches and impaired ability to ward off outside attacks. Report findings show that the average enterprise now manages approximately 135,000 endpoint devices. Despite $4,252,500 of annual budget spent on endpoint protection, an average of 48 percent of devices – or 64,800 per enterprise – are at risk because they are no longer detected by the organization’s IT department or the endpoints’ operating systems have become outdated. Additionally, 63 percent of respondents find that the lack of visibility into their endpoints is the most significant barrier to achieving a strong security posture. Additional report highlights include: Sprawling Centralized Infrastructure: IT organizations are facing unprecedented rates of distribution point sprawl, which has grown rapidly since the onset of the COVID-19 pandemic. 61 percent of respondents say distribution points have increased in the last two years, and the average endpoint has as many as 7 agents installed for remote management, further adding to management complexity. Updates Are Hardest to Maintain: 62 percent of respondents say new OS and application versions are the most difficult to maintain across all endpoints, followed by patches and security updates at 59 percent, and network settings and connectivity issues at 50 percent. Lacking Resources: 66 percent of respondents say that their organizations don’t have ample resources to minimize endpoint risk. Consequently, respondents indicate they could only stop 52 percent of attacks with their current technologies and expertise. “The world has been changing at unprecedented rates in the last two years, yet there haven’t been any significant innovations in the endpoint management space for over a decade, since the advent of cloud computing,” said Deepak Kumar, Founder and CEO of Adaptiva. “Unfortunately, most organizations are running uphill with endpoint management tools that weren’t designed for today’s distributed, decentralized, and digital-first world. IT needs tools that provide organizations with total and complete visibility over their endpoints, with real-time and continuous delivery of content to keep them healthy, patched, and secure. This won’t be achieved by the dominant endpoint management solutions in the market today, which still rely on bloated centralized infrastructure, in the cloud and on-prem.” As cyberattacks increase in frequency and magnitude, organizations are under increasing pressure to implement effective endpoint management solutions. Fifty-four percent of respondents had an average of 5 attacks on their organizations in the last year, at an average annual cost of $1.8 million. The cascading effects of system downtime and disruptions to employee productivity have left organizations scrambling to keep up. Fortunately, enterprises now have options that can help eliminate costly infrastructure and repetitive human effort, while also continuously monitoring and automatically remediating endpoint issues with simple customization that keeps the edge of your network secure. Visit adaptiva.com to read the full report and learn how Adaptiva’s solutions can help your organization gain proactive control over all their Windows endpoint devices. About Adaptiva: Adaptiva provides serverless endpoint management that eliminates the need for a vast IT infrastructure and monitors itself by automating traditionally manual tasks. Leveraging innovative peer-to-peer protocols, the Adaptiva Edge Cloud Platform is powered by the surplus capacity of existing devices already on the network – in the office or working from home. This enables IT to continuously deliver software, configurations and patches to endpoints no matter where they are. The world’s largest enterprise organizations and government agencies rely on Adaptiva for real-time endpoint visibility and content delivery, as well as automated compliance checks, remediations, and patching without ever throttling the network or the end user experience. Learn how at adaptiva.com. About Ponemon Institute: Ponemon Institute© is dedicated to advancing responsible information and privacy management practices in business and government. To achieve this objective, the Institute conducts independent research, educates leaders from the private and public sectors, and verifies the privacy and data protection practices of organizations in a variety of industries. Contact Details Owen Media Forrest Carman +1 206-859-3118 forrestc@owenmedia.com Company Website https://adaptiva.com/

July 13, 2022 07:00 AM Pacific Daylight Time

Assembly Releases Newest Global Luxury Brand Report: New Horizons for Luxury in China

Assembly

Hot off the press – Global omnichannel agency Assembly is back with our much-anticipated global luxury brand reports. In 2022, we release a first-of-its kind-installment, focused on the market quickly becoming the most critical for luxury brands worldwide: China. Download your copy of: LUXE IN CHINA – New Horizons for Luxury Brands In 2020, it was reported that by the year 2025, China will contribute to half of all luxury goods purchases worldwide. Two years later and that trajectory is very much on track, as experts expect China to take its place as the world’s largest luxury personal goods market within the next three years. Not only are the trends we see in this market relevant to the brands seeking to win the hearts and minds of Chinese consumers – but they also point towards luxury’s future place in the lifestyles of up-and-coming generations around the world. Where China leads in technological advances and innovation and bold, new experiences, others often follow. In the 2022 report, we look at four key defining trends, with insight and examples of successful implementation and transformation done by global brands in the Chinese market: Emerging Media Formats Our Future in the Metaverse The Evolution of Offline Immersive Experiences New Consumer Engagement Beyond Brand We also look at media investment trends across key luxury categories, as a signal of the continued digitalization of luxe brand experiences. While challenging economic conditions and the continued effects of COVID are felt by all, luxury brands are creating vibrant, truly culture-defining moments to create closer connections with luxe consumers. Get your copy today. ABOUT ASSEMBLY: Assembly is made of the ingredients of the modern agency, bringing together data, talent, and technology to deliver a connected set of solutions for media + more to the best brands on the planet. We’re home to more than 1,500 of the industry’s top talent, who bring unmatched global omnichannel media expertise + data, technology, and business consulting capabilities that find change and fuel growth for brands worldwide. Assembly is a proud member of Stagwell, the challenger network built to transform marketing. Visit www.assemblyglobal.com for more information. Contact Details Assembly Kelvin Lee, Associate Director of Marketing +852 2344 6477 kelvin.lee@assemblyglobal.com Company Website https://www.assemblyglobal.com/

July 12, 2022 09:35 PM Eastern Daylight Time

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OPPO Injects Fresh Inspiration into Tech Innovation with the OPPO Research Institute Innovation Accelerator Demo Day in Israel

OPPO

TEL AVIV, ISRAEL - Media OutReach - 12 July 2022 - OPPO recently completed the Israel leg of its global Demo Day roadshow for the OPPO Research Institute Innovation Accelerator in Tel Aviv. Participating in the Demo Day were ten technology startups from Europe and Israel who presented their proposals for innovative tech solutions in the areas of digital health and accessible technology. Participants were competing for a spot at the global final of the OPPO Research Institute Innovation Accelerator due to be held later this year. Through the Demo Day and the Innovation Accelerator program, OPPO hopes to connect venture capital resources in Europe and Israel to accelerate the development of high-potential technology and promote innovation in the market. During the Demo Day, OPPO’s Director of Hardware Engineering for Health, Timothy Weadon, shared highlights from OPPO’s own R&D in digital health before inviting a roster of technology experts, industry leaders, and social scientists to explore how the concept of “Virtuous Innovation” could be used to inspire tech startups to help solve some of the biggest issues facing the world today. Speakers included Or Retzkin, co-founder and CEO of EyeControl; Dr. Merav Galili, founding CEO of the Menomadin Foundation; Vanessa Kacherginsky, chief executive officer of The Israeli Forum for Impact Economy; and Yuval Wagner, president and founder of Access Israel. “The emergence of new technology brings with its significant impact to our health and wellbeing. The very objective of digitalization in the healthcare space is to enter uncharted territory and bridge the gap between science and engineering,” said Timothy Weadon, Director of OPPO’s Hardware Engineering for Health, “Through the OPPO Research Institute Innovation Accelerator, OPPO hopes to spur a new wave of development in medical science applications based on the concept of ‘Virtuous Innovation’ that will empower people to live healthier and happier lives.” Four startups showcase their innovative solutions and win a spot in the global finals The rapid development of technology has resulted in certain disadvantaged groups being left behind by society. OPPO initiated the OPPO Research Institute Innovation Accelerator in May this year to explore solutions to some of the most urgent issues facing the world today that could help those most marginalized by current technology. This program draws on OPPO’s brand proposition of “Inspiration Ahead” to bring together technology and innovation professionals under the shared belief that Inspiration Matters. By submitting their proposals to the accelerator program, promising startups have the opportunity to receive financial backing and professional support, among many other benefits. All proposals submitted to the OPPO Research Institute Innovation Accelerator are evaluated under the supervision of a professional Judging Committee against their ability to meet four key criteria: Feasibility, Innovation & Originality, Social Value, and Long-term Potential. Of the ten proposals shortlisted for the Demo Day in Tel Aviv, four proposals were selected to progress to the global final later this year. The four winners (displayed in no particular order) are: RightHear - The company developed a public space navigation solution for the visually impaired that provides them with a real-time audio description delivered on the app. SignNow - The company developed an app that provides on-demand sign language translation for deaf persons, interpreters, and hearing persons. 6Degrees LTD - The company developed a user-centric adaptive controller that uses AI to learn and translate individual motion into commands. SocialMind - The company develops AI & evidence-based interventions for parents of kids with autism. The next demo day of this year's OPPO Research Institute Innovation Accelerator will be held in India in early August, after which finalists from around the world will pitch their ideas again for the chance to be crowned the winners of the inaugural OPPO Research Institute Innovation Accelerator at the final roadshow in Shenzhen, China. For more updates on the upcoming the OPPO Research Institute Innovation Accelerator and all upcoming events, please visit oppo.com/en/proposal/ About OPPO OPPO is a leading global smart device brand. Since the launch of its first mobile phone - “Smiley Face” - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find X and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services such as OPPO Cloud and OPPO+. OPPO has footprints in more than 60 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world. Contact Details Media Contact press@oppo.com Company Website https://oppo.com/en/proposal/

July 12, 2022 08:00 PM Eastern Daylight Time

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SPARK Microsystems Teams with UWB Alliance to Test UWB Coexistence

SPARK Microsystems

SPARK Microsystems, a Canadian fabless semiconductor company specializing in next-generation ultra-wideband (UWB), and UWB Alliance, an international non-profit organization dedicated to the promotion and growth of the UWB industry, have initiated a joint effort to test the coexistence and aggregation capabilities of UWB technology in environments where other UWB or other wireless protocols and radio devices are in use. This first phase includes testing the interoperability and compatibility of a pair of UWB technologies operating in a single environment simultaneously with UWB transceivers from SPARK Microsystems and other industry players. “Generating empirical data through scientific testing is critical for understanding how UWB devices can coexist with other devices,” said Benjamin Rolfe, CTO, UWB Alliance. “The testing we are doing with SPARK Microsystems will enable the industry to progress forward on collaborative coexistence strategies that optimize spectrum sharing while minimizing interference. It will also provide standards-making bodies with factual documentation to aid in amending or modifying spectrum rules, allowing more UWB-enabled solutions to come to market.” Preliminary results of phase one with multiple UWB devices indicate generally good coexistence performance, with the tested devices showing no measurable performance impact from other interfering UWB devices. Testing of multiple devices in aggregation was also conducted. Phase two will expand the coexistence testing to include UWB with U-NII devices in 6 GHz (802.11ax). The full results will become available shortly after the conclusion of the testing. “SPARK Microsystems and UWB Alliance together recognize the importance of coexistence with other wireless devices for widespread market adoption of UWB technology across various markets such as consumer, healthcare, connected cars, smart home and smart factory,” said Frederic Nabki, Co-Founder and CTO, SPARK Microsystems. “We anticipate the results of the testing will educate and inform cross-industry stakeholders on how UWB uses the spectrum in aggregation while coexisting with other radio devices.” About SPARK Microsystems SPARK Microsystems is a fabless semiconductor company that is leading the way towards ultra-low power wireless communications for consumer and IoT-connected devices. With its patented technologies, SPARK Microsystems is bringing to market a high-performance wireless transceiver that allows for orders of magnitude improved power consumption, latency and more accurate ranging and positioning, while providing higher data rates than competing technologies. For more information, please visit www.sparkmicro.com. About UWB Alliance UWB Alliance is an international non-profit organization headquartered in Washington D.C. dedicated to the promotion and growth of the ultrawideband (UWB) industry. The UWB Alliance promotes large-scale deployments of UWB technology by fostering the advancement of the regulatory environment for UWB technologies, providing a center of excellence for UWB education and coexistence, and promoting industry cooperation in the development of specifications and standards for interoperability. For more information regarding the UWB Alliance, visit uwballiance.org. Contact Details Rainier Communications Jenna Beaucage +1 508-340-6851 jbeaucage@rainierco.com UWB Alliance Steve Raymond +1 206-406-0087 steve@uwballiance.org Company Website https://www.sparkmicro.com

July 12, 2022 11:18 AM Eastern Daylight Time

Inflectra's Spira Version 7.0 Enables Partners and Customers to Create Native Plugins and Make them Available to Other Users

Inflectra

Inflectra, a leading maker of IT software lifecycle management solutions, today announced its latest Spira platform version release. The company’s Spira Version 7.0, which includes SpiraTest, SpiraTeam and SpiraPlan, three industry-leading products for application test management, test automation, and project and quality management, now comes with a built-in app store — SpiraApps. Spira is designed to help customers streamline their software operations, allowing developers, testers and managers to allocate time and resources to business-critical assignments. “We recognize that lots of companies have good ideas and products, and we want to be able to harness and integrate these into Spira for the benefit of our customers and partners,” said Inflectra CEO Adam Sandman. “The unique features of the SpiraApp plugin extensibility system will allow, for the first time, customers and partners of Inflectra to create their own functionality inside the system. Our entire suite of tools was created with users in mind, and because the company has never accepted any outside investment, our products are influenced by users’ needs, not those of investors. SpiraApps is a direct result of Inflectra’s partners’ and customers’ feedback.” SpiraApps is unique in that: The same set of plugins and extensions written as SpiraApps will be available for cloud and self-hosted (on-premise) versions of the platform without any differences in code — in other words, it will offer “write once, run everywhere” functionality for plugins. It focuses on industry and methodology-specific functionality, helping to better meet the specific needs of regulated industries. For example, software products targeting the healthcare sector must comply with different regulations and requirements than those for the banking or aviation industries. It gives individual customers access to features they need, without having to contend with any they don’t need, creating their ideal toolchain. It allows third-party applications to be deployed and run securely and reliably inside the platform using built-in Spira Plugin Manager, so that users can harmoniously blend different tools to meet their exact requirements. SpiraApps integrates seamlessly with three key DevOps platforms — GitLab, GitHub, and CircleCl. It will also offer enhanced risk management for hardware projects, automated standard tasks, test cases for streamlined project management, and templated artifact descriptions so customers can more easily standardize their processes. Inflectra offers a suite of intuitive, turnkey enterprise solutions to manage the entire software lifecycle. Its industry-leading products for application test management, test automation and lifecycle management. Among our most popular products are SpiraPlan, giving you the ability to synchronize what matters, with agile program development; and Rapise, providing fast and easy test automation for everything—web, mobile, desktop, and APIs. Founded in 2006 and headquartered in the United States, Inflectra now has offices in more than 10 countries, along with a global partner network that covers more than 5,000 customers worldwide. Learn more at www.inflectra.com. Contact Details Trust Relations Sara Reister +1 215-896-3243 inflectra@trustrelations.agency Company Website https://www.inflectra.com/

July 12, 2022 09:00 AM Eastern Daylight Time

Congratulations to Carlos Alcaraz, who wins the OPPO Breakthrough Inspiration Award at Wimbledon 2022

OPPO

LONDON, UK - Media OutReach - 12 July 2022 - As this year’s Wimbledon has drawn to a close, The All England Lawn Tennis Club and OPPO (Wimbledon’s Global Partner for the fourth consecutive year) recognise the sporting excellence on show during the fortnight. Looking at those that inspire, not just the next generation of tennis stars, but also the fans in the stands and at home, unveiled today is the winner of the OPPO Breakthrough Inspiration Award – Carlos Alcaraz. The winner of the OPPO Breakthrough Inspiration Award at Wimbledon 2022– Carlos Alcaraz Hailed as one of the most exciting young stars in tennis, the 19-year-old has won four ATP singles titles this year and is currently ranked at a career-high of No.6 in the world. Tied to OPPO’s new brand proposition, Inspiration Ahead, this year’s award has rebranded to focus on recognising the herculean efforts of tennis players at the peak of their talents. Competing against the best of the best comes with struggle and adversity, and the award champions those who have persevered and excelled with a positive outlook. “Inspiration Ahead means showing confidence and poise when we are moving forward. It encourages us to remain resolved and graceful as we brave the storm and break the stagnation. Participating in sporting events is fantastic for OPPO to convey the mutually inspirational spirit and communicate OPPO’s technology innovation experience with our global users.” announced William Liu, OPPO's Vice President and President of Global Marketing. The finalists, chosen by a panel of Wimbledon’s broadcast correspondents, were selected from this year’s competing tennis stars at The Championships. In the running to be crowned the winner of the OPPO Breakthrough Inspiration Award for 2022 were eventual winner Carlos Alcaraz, along with Jannik Sinner, Tatjana Maria and Harmony Tan. Fans around the world had the power to vote for the tennis player that inspired them the most throughout the competition, with the vote concluding on 8 July. Breaking new ground and inspiring people worldwide is a key ethos at OPPO. The OPPO Breakthrough Inspiration Award exemplifies this ethos by acknowledging the tennis stars that live and breathe those values. Inspiring future tennis stars is key to continuing the eclectic 100-year legacy of Wimbledon’s Centre Court, marking it as one of the greatest sporting tournaments in the world. About OPPO OPPO is a leading global smart device brand. Since the launch of its first mobile phone - “Smiley Face” - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find X and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services such as OPPO Cloud and OPPO+. OPPO has footprints in more than 60 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world. About Wimbledon The Championships, Wimbledon, is the oldest of the four tennis Grand Slams and the only one played on grass. Managed by The All England Lawn Tennis Club and staged on the Club’s Grounds, Wimbledon has evolved from its origins as a private members’ croquet club in 1868, to one of the world’s biggest annual sporting events and one of the most well-respected brands in sport. Visit www.wimbledon.com and follow us @wimbledon on all major social media platforms. Contact Details OPPO Media Contact press@oppo.com

July 12, 2022 05:00 AM Eastern Daylight Time

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Nearly Half a Million Young People Are Quitting E-cigarettes Through Text: First-of-its-kind program from truth® is helping young people quit vaping nicotine

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/qb2xLRu2VOQ E-cigarette use among young people remains at epidemic levels with nearly one in five high school students using e-cigarettes and approximately 40% of users doing so on a regular basis, according to recent data. What can be done to turn around this troubling trend? Text message programs are available to help young people on their quitting journey. This is Quitting from truth is a free and anonymous text messaging program designed to help young people quit vaping nicotine. The first-of-its-kind quit program incorporates messages from real young people like them who have attempted to, or successfully quit, e-cigarettes. Results from a clinical trial demonstrate the effectiveness of the program and found that This is Quitting from truth increased quit rates among young adults aged 18-24 by nearly 40% compared to a control group. How it works To enroll in This is Quitting, teens and young adults can text DITCHVAPE to 88709. The first messages they receive will ask for their age and product usage so that they are able to receive relevant messages. Users receive one age-appropriate message per day tailored to their enrollment date or quit date, which can be set and reset via text message. Those who are not ready to quit receive at least four weeks of messages focused on building skills and confidence. Users with a quit date receive one week of messages prior to that date and at least eight weeks of messages after their quit date. Throughout the program, users can text COPE, STRESS, SLIP or MORE to receive instant support. Upon completion of the program, users receive periodic text messages from truth and may continue to use supportive keywords for as long as they like. For more information, visit TRUTHINITIATIVE.ORG Teens and young adults can join for free by texting DITCHVAPE to 88709. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 11, 2022 04:00 PM Eastern Daylight Time

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