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Trust Through Transparency: How AutoTechIQ Is Rebuilding Consumer Confidence In The Auto Repair Industry

Benzinga

When you google ‘trust,’ you’ll find “ Firm belief in the integrity, ability, or character of a person or thing; confidence or reliance. ” Surveys reveal that nearly half of car owners think auto repair shops overcharge them. In fact, more than half would like a better explanation of the condition, cause, and correction to make sure they know whether the money spent is a good investment in the safety, driveability, and longevity of their vehicle. AutoTechIQ.com addresses this uncertainty by adding vehicle-specific education content and recommending auto repair businesses certified by AutoTechIQ. A new way of gaining trust Digital inspection and communication tools have created a platform for car owners to address concerns about overpaying. The traditional trust in the shop to provide a safe and reliable means of transportation is accompanied by clear and transparent education for car owners to make decisions based on well-documented findings. They are the basis for a budget and appointment schedule for future visits. How does transparency create trust? Assume your car smells like burning oil, and it is hard for you to pinpoint the source, so you drop off your car at a repair shop. Modern shops will perform a Digital Vehicle Health Inspection, which not only documents the testing of your concern but adds 35-50 topics for a full bill of health. For example, in the case image below, a transaxle seal dripping was causing a burning oil smell; the red arrows and text document the details. Red arrows point out the leak, and the text provides The condition (the smell), The cause (the shaft seal is leaking.), and The correction (the seal needs to be replaced). This documentation provides complete transparency and, applied to all topics, will make you ask for a quote. You'll be more confident that the shop will perform high-quality work. Car Owners like me experience the same Another element of trust is people’s decisions who are in a similar or identical situation. For example, buying products and services online is almost unthinkable without reading reviews. Consumers not only browse the good and bad reviews but also prioritize reviews by people in the same situation, like car owners experiencing the same symptom and who drive the same vehicle type. AutoTechIQ.com will show, per symptom, how many car owners driving the same vehicle type have experienced the same symptom and what potential fixes auto repair shops perform to fix it. Since similar symptoms don’t mean a single fix, the website lists all typical and potential repairs to make you confident about what to discuss with your trusted auto repair shop. You can explore an example of the burning oil smell here: https://www.autotechiq.com/symptom/my-car-smells-like-burning-oil. Can I repair the car myself to eliminate a problem? Most symptoms need a professional inspection, test and/or diagnosis to pinpoint the cause. A key element of today’s auto repair is the ability of the shop’s service advisor to educate the customer about why the repair needs to happen and what safety, cost avoidance, and environmental impact it imposes. Then, with a list of options on the table, the customer can decide the best outcome for their vehicle and their goals. AutoTechIQ has introduced three certification levels for the shops near you: Certified Business Recommended Business Business in Good Standing All levels require at least 100 Google Reviews with an average score of 4.5 and higher. Certified businesses conduct a Digital Auto Checkup on every vehicle and recommend the right approach for longevity, reliability, and driveability instead of just replacing parts and correcting the car’s symptoms. Then, you ultimately choose what is budget-friendly for you. More details can be found here. Also, note that recommended businesses conduct a Digital Vehicle Health Inspection but have not been certified yet. A high level of transparency eases your concern about overpaying or not having the correct diagnosis. AutoTechIQ.com is extracting symptoms and fixes from millions of work orders across North America and making the results available to you in an easy-to-digest way and with a minimum of the technical lingo experts often say. How do I find the best professional auto repair shop for my car? There has been a significant change in how former ‘mom-and-pop’ shops focus on repairing vehicles after becoming professional businesses. Now, they focus on helping you determine your vehicle's best outcome by meeting your goals for longevity and dependability. This approach spans longer than just one visit. Check the auto repair shops near you! Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

November 08, 2022 01:14 PM Eastern Standard Time

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Inflectra Joins GitLab Inc.’s Alliance Partner Program

Inflectra

Inflectra, a market leader in IT Software Lifecycle Management solutions, today announced it has joined GitLab Inc.’s Alliance Partner Program. This strategic relationship allows customers to integrate SpiraPlan, Inflectra’s flagship enterprise-level risk and project portfolio management platform, and GitLab, The One DevOps Platform, creating harmony across their clients’ software teams and ecosystems. Joint customers have access to an integrated solution that covers their entire software lifecycle needs, allowing teams to focus on business critical tasks. Inflectra provides multiple levels of integration with GitLab, mainly driven by customer requests, including integration with the code repositories, issue trackers and now most recently the CI/CD pipelines. “Prior to the integration, many of Inflectra’s customers were using GitLab for CI/CD,” says Adam Sandman, CEO & Founder of Inflectra. “It became evident that a collaboration between Inflectra and GitLab would greatly aid customers by enabling them to launch and manage CI/CD pipelines straight from Spira." “Continuous integration and continuous delivery (CI/CD) is important to successful DevOps practices, and teams aiming to achieve modern software development must keep up with CI/CD innovation,” said Mike LeBeau, Senior Partner Program Manager at GitLab. “We’re pleased to meet customers where they are and offer joint customers the ability to use GitLab CI directly through Inflectra.” Inflectra has built three main points of integration. First, there is an integration with GitLab CI pipelines, which allow users to execute a GitLab CI pipeline directly from the Spira user interface. Second, Spira includes a powerful integration with Git code repositories, including the code repositories hosted in GitLab. Finally, customers have the ability to synchronize the Spira incident tracker with the issue tracking module of GitLab projects. All three parts of the integration create a seamless and synchronized experience for joint customers who need both SpiraPlan’s world-class test management, portfolio management, and requirements traceability features as well as GitLab’s cloud-agnostic, end-to-end DevOps capabilities. Inflectra offers a suite of intuitive, turnkey enterprise solutions to manage the entire software lifecycle. Its industry-leading products for application test management, test automation and lifecycle management. Among our most popular products are SpiraPlan, giving you the ability to synchronize what matters, with agile program development; and Rapise, providing fast and easy test automation for everything—web, mobile, desktop, and APIs. Founded in 2006 and headquartered in the United States, Inflectra now has offices in more than 10 countries, along with a global partner network that covers more than 5,000 customers worldwide. Learn more at www.inflectra.com. Contact Details Sara Reister +1 215-896-3243 inflectra@trustrelations.agency Company Website https://www.inflectra.com/

November 08, 2022 08:59 AM Eastern Standard Time

Laser Photonics to Participate in North America’s Largest Metal Forming, Fabricating, Welding and Finishing Event

Laser Photonics Corporation

Trade shows are an opportunity for an industry community to gather and admire the tools of the trade. Industrial laser technology and systems company Laser Photonic Corp. (NASDAQ: LASE) is excited to attend FABTECH 2022 to showcase its CleanTech brand of lasers for cleaning and conditioning metals. FABTECH 2022 is North America’s largest trade show for metal forming, fabricating, welding and finishing, where field leaders go to network, discuss best practices and explore cutting-edge industry tech developments. The trade show is to take place on Nov. 8-10 at the Georgia World Congress Center in Atlanta, and Laser Photonics’ booth is at Lot B54452 in Exhibit Hall B in the finishing section of the Main Hall. Laser Photonics looks forward to displaying its proprietary technology to an industry where the Occupational Safety and Health Administration (OSHA) and Environmental Protection Agency (EPA) are applying regulatory pressure to clean up the field by cutting out unsafe and environmentally destructive practices. Meanwhile, Laser Photonics can tout EPA and OSHA compliance for its efficient and environmentally friendly Made in America products. A FABulous Opportunity "This is the first trade show where we can showcase our new CleanTech Laser systems to current and potential customers and partners,” Laser Photonics CEO Wayne Tupuola said. “I look forward to demonstrating these disruptive technologies to the world." Products the company is showcasing at FABTECH 2022 include its state-of-the-art 300 and 3,000-watt handheld CleanTech laser systems and industrial-grade lasers for cleaning and surface preparation, adaptable to a variety of working conditions. It will also bring its newly developed Marine Application Rust Laser Inhibitor (MARLIN) product line to the trade show. A corrosion-control system designed to mitigate rust for marine vessels, Laser expects to roll out MARLIN commercially by the end of 2022. Laser’s attendance at FABTECH comes on the heels of a recent expansion in sales leads for the company. Since its initial public offering (IPO), Laser Photonics has made plans to beef up its sales team to respond to the increase in its leads and inquiries. The company is looking to hire a senior sales leadership team to strategize for a strong sales future. Claiming a strong portfolio of industry-leading laser products, Laser Photonics sees itself as serving both public and private sectors in the blasting market. It has already coordinated product sales with a wide variety of Fortune 500 companies as well as government agencies like the Navy, Veterans Administration, and National Aeronautics and Space Administration (NASA). With key implementation and sales announcements since its IPO, including for The Coca-Cola Co. (NYSE: KO) and the U.S. Navy, Laser Photonics believes it is well positioned to achieve its goal of cleaning the rust off an old abrasive blasting market worth $35 billion. Other companies working in the laser industry include Coherent Corp. (NASDAQ: COHR) and IPG Photonics Corp. (NASDAQ: IPGP). To learn more about Laser Photonics, visit its website. Laser Photonics is a vertically-integrated manufacturer and R&D Center of Excellence for industrial laser technologies and systems. LPC seeks to disrupt the $46 billion, centuries old, sand and abrasives blasting markets, focusing on surface cleaning, rust removal, corrosion control, de-painting and other laser-based industrial applications. LPC's new generation of leading-edge laser blasting technologies and equipment also addresses the numerous health, safety, environmental, and regulatory issues associated with the old methods. As a result, LPC has quickly gained a reputation as an industry leader for industrial laser systems with a brand that stands for quality, technology and product innovation. Currently, world-renowned and Fortune 1000 manufacturers in the aerospace, automotive, defense, energy, industrial, maritime, space exploration and shipbuilding industries are using LPC's "unique-to-industry" systems. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Brian Siegel, IRC®, M.B.A. Senior Managing Director Hayden IR brian@haydenir.com Company Website https://www.laserphotonics.com/

November 08, 2022 08:55 AM Eastern Standard Time

Quona Capital announces $332M fintech venture fund to accelerate financial inclusion investments in emerging markets

Quona Capital

Emerging markets venture capital firm Quona Capital today announced the final close of its Fund III at $332 million, significantly exceeding its $250 million target. This is the third fund from Quona Capital since its inception, bringing the firm’s aggregate committed capital to over $745 million. Quona focuses its investments on innovative technology companies that are expanding access to financial services for underserved consumers and businesses in Latin America, India, Southeast Asia, Africa and MENA. Quona’s Fund III investors include an array of leading global asset managers, insurance companies, investment and commercial banks, university endowments, foundations, family offices and development finance institutions. The majority of Fund III investors returned from prior Quona funds, joined by more than 20 new relationships. Quona Capital was established as an independent venture capital firm in 2015 by co-founding managing partners Monica Brand Engel, Jonathan Whittle, and Ganesh Rengaswamy. Today the firm’s global team —which includes investment professionals and other staff hailing from more than 10 countries and speaking 20 languages—brings a unique combination of deep experience as investors and operators in financial services and technology together with a passion for making investments for lasting impact. “Since our earliest days, Quona has been dedicated to expanding the frontiers of financial inclusion—investing with conviction in markets and technology-enabled models improving access and quality of financial services for the masses,” said Monica Brand Engel, who leads Quona’s investments in Africa and MENA. “Our prior fund performance, robust pipeline of inclusive fintechs, and growing LP interest in our offerings are ringing endorsements of our view on the prospects of impact-oriented venture investing in emerging markets.” “Financial services in emerging markets are being transformed by the power of technology, and Quona’s portfolio companies have been at the front lines of that transformation,” added Jonathan Whittle, who leads Quona’s investments in Latin America. “The pace of innovation in Latin America is accelerating due to a combination of regulatory reform, a maturing venture capital ecosystem, and a wave of founders who cut their teeth with the first generation of successful technology companies in the region.” Ganesh Rengaswamy leads the firm’s investments in India and Southeast Asia. “With 35% of the global population and over 150 million small businesses, the Asia region hosts a very large proportion of the world’s marginalised consumers and small businesses,” he said. “The rapid digitisation of these markets—combined with the innovative solutions developed by the companies Quona is investing in—are bringing these consumers and small businesses into mainstream economic and financial systems. Quona is proud to be a catalyst in enabling these entrepreneurs and their teams.” A history of impact measurement From the onset, Quona has systematically measured the impact of the companies in which it invests, and it has played a substantial leadership role in the impact industry as a result. Before its formal launch in 2015, Quona collaborated with industry leaders to pioneer an impact framework built for financial inclusion measurement. From being an early adopter of the GIIN's Impact Reporting and Investment Standards (IRIS), to shaping the Impact Management Project's “5 Dimensions of Impact,” to becoming an early signatory to the Impact Principles, Quona has continued to play a critical role in the evolution of the impact investing industry, and has been recognized as part of the Impact Assets 50 for three years in a row. Recent statistics from Quona’s latest Impact Report reveal that the firm’s portfolio companies: Served 8.8 million SMEs (with 80% previously underserved) Served 30.2 million retail customers (with 77% previously underserved) Touched 166 million lives (with 74% previously underserved) Generated $836 million in revenue Financed $2.4 billion in loans Enabled $12.3 billion in payment transactions Employed 23.2K people, 35% of which are women Raised $3.99 billion in cumulative capital Quona Capital funds have made more than 65 investments since the firm’s inception. About Quona Quona Capital is a venture firm focused on fintech that can expand access for underserved customers and small businesses in emerging markets including Latin America, India, Southeast Asia, Africa and MENA. Quona’s global partners are experienced investors and operators in both emerging and developed markets, and invest in entrepreneurs whose companies have the potential to provide outstanding financial returns and promote breakthrough innovation in financial inclusion for both consumers and SMEs. More at https://quona.com Contact Details Shannon Austin +1 703-338-8813 shannon@quona.com Company Website https://quona.com/

November 08, 2022 08:00 AM Eastern Standard Time

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FiscalNote Holdings (NYSE: NOTE) Still Relying On Twitter To Get Your Political News? This Company With Insight From Over 75 Years Of Reliable Experience Could Give You A Better Edge

Benzinga

If you’re still relying on Twitter for political news, you could be falling behind. There are just too many bills and legislative changes for the social network to track. Since World War II, Congress has typically enacted 4 million to 6 million words of new law in each two-year congress, according to GovTrack. The topics of these acts range from genocide prevention and nuclear power use to abortion rights and corporate taxes. You could argue that keeping tabs on the highest profile cases — like the overturning of the Roe v. Wade Act of 1973 — is a possibility, but that effectively also gives the reigns to social media outlets to decide what is worthy of public attention. And certain legislative changes that have no bearing on the majority of the population may still be significant to others. As the midterm elections approach, it’s more important than ever that Americans keep tabs on the political landscape. Catering to the needs of the people, FiscalNote Holdings Inc. (NYSE: NOTE) is an agency specialized in collecting and analyzing data on the regulatory processes in the U.S. and abroad. Here’s how it could help you stay ahead of the political curve. Could FiscalNote Change The Game? According to FiscalNote, over 5,000 organizations trust the company’s regulatory data operations, including Walgreens Boots Alliance Inc. (NASDAQ: WBA) and the Executive Office of the President of the United States. Unlike other data-centric companies like Workiva Inc. (NYSE: WK) and Splunk Inc. (NASDAQ: SPLK), FiscalNote’s emphasis is to help customers like Tesla Inc. (NASDAQ: TSLA) and Chevron Corp. (NYSE: CVX) stay ahead of rapidly evolving political, corporate and regulatory environments. Two of the company’s products stand out in this category. First is CQ Federal, a software platform aimed at ensuring individuals never miss an update on legislation and regulations. Armed with a user-optimized application, CQ Federal provides investors immediate access to updates on the issues that matter across bills, transcripts, reports, votes and more. The U.S. government produces thousands of documents and updates, and CQ Federal allows you to sift through them via advanced tools and dig deep into those that impact you the most. Second is VoterVoice, a comprehensive digital advocacy solution that helps campaigns mobilize their supporters, amplify their message and take legislative action. VoterVoice connects campaign organizers’ advocates via best-in-class address-matching capabilities, ensuring the campaign message is heard by those with the power to enforce change. Additionally, VoterVoice functions as a virtual hub, allowing campaigners to reach out to their supporters via e-mail and notifications and keep them engaged and informed via newsletters, polls and updates. Think of it like ZoomInfo Technologies Inc. (NASDAQ: ZI) of politics. With tools tailored to optimizing the curation of important political information, why depend on unspecialized alternatives? Reacting quickly and properly to emerging information is a key quality of competent management teams. FiscalNote, which has over 75 years of unbiased experience, allows individuals to do so with ease. Ready to level up in the political playing field? Head to FiscalNote to get started. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

November 08, 2022 08:00 AM Eastern Standard Time

News Release

Arcwide Expands Global IFS Cloud Services Offering With Opening Of Chicago Office

Arcwide

Arcwide, the joint venture of BearingPoint and IFS dedicated to the deployment of IFS Cloud services, today announces the opening of an office in Chicago. The latest opening is Arcwide’s 12th in twelve different countries, a step towards its goal of 20 by 2025, and marks the company’s expansion into North America. Arcwide is a joint venture with a truly unique business transformation proposition: uniting technology innovation and professional services to help companies accelerate the realisation of value. It provides an unrivalled combination of professional services and IFS cloud ERP experience to deliver people-centred business transformation. Working collaboratively, Arcwide offers a single, unified service to implement and manage IFS Cloud. This means that companies can realise business value faster, with lower risk. Philippe Chaniot, Arcwide’s CEO, says of the office opening: “Our ambition is to become the worldwide leader in the IFS services marketplace, solving complex challenges and helping our clients to envision and realise their business goals. “Expanding into North America is a significant part of our aggressive growth plans for 2023 and will allow our increasingly wide global resource pool to deliver projects to businesses on both sides of the Atlantic.” The announcement comes as Arcwide is named Growth Partner of the Year in the 2022 IFS Partner of the Year Awards, which recognise the achievements of IFS's partner ecosystem across all industries, countries, and market segments. The award celebrates Arcwide’s accelerated growth and rapid implementation over the past 12 months. Andy Green, Arcwide COO, comments: “We are delighted to receive this award, Arcwide is only just getting started with highly ambitious plans for growth in the near future so it’s great to receive such recognition so early on in our journey. We are committed to delivering business growth for our clients, and we look forward to expanding our reach as we move into America.” About Arcwide Arcwide is a joint venture with a truly unique business transformation proposition: uniting technology innovation and professional services to help companies accelerate value realization. Combining the world-class business technology consultancy of BearingPoint with the best-in-class cloud technology and innovation of IFS, Arcwide expands the successful and well-established partnership between the two companies, which have been working in lockstep since 2017 to create significant value for their mutual clients around the world. For more information, please visit arcwide.com, or follow Arcwide on Twitter and LinkedIn. Contact Details Arcwide Hannah Syers +44 7566 226202 hannah@fox.agency Company Website https://www.arcwide.com/en/

November 08, 2022 08:00 AM Eastern Standard Time

Assembly Elevates Joel Coppersmith to Global Director of Measurement and Effectiveness

Assembly

Global omnichannel media agency Assembly has named Joel Coppersmith to a new role as Global Director of Measurement & Effectiveness. Throughout his more than 3-year tenure at Assembly, Joel has worked alongside stakeholders across the agency to define and evolve our approach to measurement, and key to this new remit will be standardizing measurement and effectiveness strategy globally while staying agile to the change in the media and measurement landscape. There is more pressure than ever on CMOs and marketing leaders to drive performance, which has in turn increased the accountability of Marketing to deliver change and growth across businesses effectively. But with disparate media platforms, emerging media formats both on and offline, and changing privacy regulations, it’s a complex challenge – one Assembly is well positioned to solve. “We can offer clients answers to questions around the efficacy of their investment and the role their media budget is playing in delivering their brand and business objectives. Our focus is on equipping clients with strong, compelling arguments that they can use internally to explain the role that Marketing is playing and the value it's driving,” said Joel Coppersmith, Global Director of Measurement & Effectiveness. Assembly has dedicated time and investment towards bringing our measurement strategy to life across the agency, with Joel leading a significant effort to upskill and transform talent’s knowledge of the measurement landscape to have more informed, solution-oriented conversations with clients. And given the current economic climate, measurement is of even greater importance for marketers. Joel added, “With the challenging economic reality, paired with the disruptions to the online tracking environment via legislation and consumer pressure, there is a lot of uncertainty for businesses – this makes the need to prove the value of delivery even more crucial, making its way to the top of brands’ priority lists.” “The ‘Effectiveness’ part of the role is the crux of what we’re about. It’s about understanding why and how Performance and Brand media impacts consumer behavior, and how that drives growth for a business,” said Coppersmith. Assembly Managing Director of Europe, Kate O’Mahony, added, “Joel represents the very best of Assembly: embracing change, and driving progressive growth, which is how we think about our measurement and effectiveness strategy for clients. With Joel dedicated to this charge, we can help our clients and teams break through the complexities and ensure their marketing programs are adding the value to their businesses that they should be.” About Assembly: Assembly is the modern global omnichannel media agency, bringing data, talent, and technology together to find the change that fuels growth for the best brands on the planet. Our approach connects big, bold brand stories with integrated, global media capabilities that deliver performance and drive large-scale business growth. Our work is powered by our proprietary, in-house technology solution, STAGE, and led by our global talent base of over 1,600 people around the world. We’re purpose-driven at our core and pioneers in social and environmental impact in the agency world. Assembly is a proud member of Stagwell, the challenger network built to transform marketing. Visit www.assemblyglobal.com for more information. Contact Details Sara Pollack, VP of Marketing +1 917-438-4922 sara.pollack@assemblyglobal.com Company Website https://www.assemblyglobal.com/

November 08, 2022 04:00 AM Eastern Standard Time

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KLEVV Launches New 5600MT/s DDR5 Standard Desktop/Laptop Memory

KLEVV

HONG KONG SAR - Media OutReach - 8 November 2022 - KLEVV, an emerging memory brand introduced by Essencore, unveils its latest DDR5 standard U-DIMM and SO-DIMM memory running at 5600MT/s. Designed to support both AMD’s latest RYZEN 7000 series processors and AM5 platform as well as Intel’s 13th Gen Raptor Lake processors and Z790 motherboards (note*), featuring blisteringly fast speed with a highly efficient power to performance ratio. UNPARALLELED PERFORMANCE & OUTSTANDING COMPATIBILITY To cater the growing demand for high-speed computing with a highly versatile product selection, KLEVV introduces a brand-new 5600MT/s version to its DDR5 standard desktop and laptop memory lineup. Fully compliant with JEDEC standards, the new 5600MT/s DDR5 memory is the latest addition to KLEVV's DDR5 U-DIMM and SO-DIMM lineup with the pre-existing 4800 MT/s memory. Available in 16GB per module with single (16GBx1) and dual (16GBx2) pack options, the new KLEVV DDR5 standard memory is QVL tested and approved by top motherboard brands including ASUS, ASROCK, GIGABYTE and MSI across corresponding motherboards, utilized in a diverse range of active sectors, including business, learning, or entertainment on desktop and laptop computers. STEP INTO THE FUTURE WITH DDR5 TECHNOLOGY The new KLEVV DDR5 standard memory boasts the best-in-class memory chips with jaw-dropping data transfer bandwidth rates of up to 44.8 GB/s with flawless multi-tasking capability. Operating at a low 1.1V voltage, the all-new KLEVV DDR5 memory deliver twice the performance of DDR4 with extraordinary efficiency. Cutting-edge DDR5 technology, like On-DIMM Power Management Integrated Circuit (PMIC) and On-Die Error Correcting Code (ODECC) technology, allows the memory to utilize improved power efficiency and better stability. Sleek, robust, and highly reliable, KLEVV showcases outstanding product quality and superior technical prowess with the new 5600MT/s memory. PRODUCT AVAILABILITY AND WHERE TO BUY The 5600MT/s version of KLEVV DDR5 standard desktop/laptop memory will be available from Q4 2022, KLEVV products are distributed by Integral Memory plc in the United Kingdom/ France/ Spain/ Germany. Consumers may visit Amazon sites for online purchase. FURTHER INFORMATION Product page of KLEVV DDR5 memory: https://www.klevv.com/ken/products_details/memory/Klevv_U_DIMM.php https://www.klevv.com/ken/products_details/memory/Klevv_SO_DIMM.php Note*: as of the PR release date, Intel and AMD platforms support 5600MT/s desktop memory only, not laptop memory. ABOUT ESSENCORE Established in 2014, Essencore Limited aims to become the world's top vendor of DRAM modules and NAND flash application products. The company started with one goal: to “Change the world and be a leader in semiconductor distribution”. The business strategies of Essencore is to adopt the newest technologies to differentiate themselves from competitors, deliver dedicated Memory products, and offer various product portfolios for customer’s competition readiness. For more information, please visit www.essencore.com. ABOUT KLEVV KLEVV, is a premium brand of Essencore, the major Module and NAND Flash application product vendor. The KLEVV range focused on superior gaming memory modules and solid state drives. KLEVV is committed to delivering world-class products with first-rate quality, and all products are engineered for enthusiasts who are pursuing the best things in life. KLEVV memory/SSD have been recognized by Germany's Red Dot Design Award for its innovative product design in 2015, 2019, 2021, and 2022. For more information, please visit www.klevv.com. Contact Details Yunly International Marketing Emily Lin emily@yunlymedia.com

November 07, 2022 10:05 PM Eastern Standard Time

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Clean Room Primer Group Announces Speakers for Third Roadshow Event in San Francisco

Clean Room Primer

The Clean Room Primer Group today announces its selection of headline speakers for its upcoming event in San Francisco, California on Thursday, November 10, 2022. The mission of the group is to demystify data clean rooms and help marketing and advertising professionals adapt and use them in a privacy-safe marketing environment. The San Francisco event marks the third in a series of events for the Clean Room Primer, all geared to expand on use cases and offer real-world examples on usage of data clean rooms. The headline speakers attending the San Francisco event include: Frederick Stanichev, Head of Sales, Habu Christine Grammier, Head of Solutions, LiveRamp Dave Chambers, Director, Partner Solutions, Claravine Chase Engstrom, Director, Strategic Solutions, InfoSum “We are excited to bring our Roadshow to the west coast with our third event in San Francisco. This technology is unique in that it requires deep collaboration from all sides of the industry - including brands, publishers, agencies and platforms. Our events are meant to bring some of this collaborative thinking to the forefront and help the industry better understand data clean rooms,” said Adam Gelles, co-founder of the Clean Room Primer group and CEO, The B2B Marketing Company. “ As we look forward, a more privacy-centric approach to advertising and marketing is critical as new regulations, platform changes and the third-party cookie demise become more prevalent.” The group has co-authored an initial piece of educational material – The Clean Room Primer – a white paper covering clean room taxonomy and definitions; use cases; and a look at the future. The white paper was released during the group’s inaugural event at Advertising Week in New York City in October. Following this event, The Clean Room Primer will wrap up its inaugural roadshow with a final event on December 6th in Los Angeles. Leading practitioners will share real-world insights on why and how to use data clean rooms for marketing and advertising. For more information and to register for the upcoming events, click here. About The Clean Room Primer Group The Clean Room Primer is an ad-hoc consortium of advertising industry executives with a shared mission of providing marketers, agencies, and publishers with a reliable and expert source on data clean rooms, their use and implementation best practices. Helping the industry prepare for a new privacy landscape. Inaugural participating companies include Habu, LiveRamp, InfoSum, Claravine, Kite Hill Public Relations, Marcato Solutions, The B2B Marketing Company, Neustar and Merkle. For more information, visit CleanRoomPrimer.com and follow on LinkedIn and Twitter. About The B2B Marketing Company We are a leading provider of business marketing and revenue generating programs for high growth, mid-market and enterprise companies. Our clients have included Microsoft, GumGum, Integral Ad Science, Spectrum Reach, Adobe and many others across technology, media and entertainment, transportation and financial services companies. We provide clients marketing, evangelism, content and excellence programs using our proven methodologies and processes that have generated over hundreds of millions of dollars for B2B brands. Learn more at www.theb2bmarketing.co. Contact Details Kite Hill PR Michael Kocher cleandata@kitehillpr.com

November 07, 2022 01:00 PM Eastern Standard Time

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