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Miss Universe launches M*U Beverage, the first spin-off commercial line encompassing Ready-To-Drink Functional beverages and Natural Alkaline Mineral Water sourced exclusively from Iceland.

JKN Global Media Public Company Limited

BANGKOK, THAILAND - Media OutReach - 18 July 2023 - The Miss Universe Organization (MUO) is venturing into uncharted territory with the launch of M*U Beverage, a new business venture under the brand name "M*U". Guided by the vision to bring smarter hydration to people worldwide through exceptional products that both refresh and nourish them, the product lineup contains two types of drinks: M*U NØR Natural Alkaline Mineral Water and M*U functional beverages, which will come in 5 flavors. Anne Jakapong Jakrajutatip, Chief Executive Officer of JKN Global Group Public Company Limited, and the owner of The Miss Universe Organization, said: "The Miss Universe brand is universal – forever evolving beyond the limits of our imagination. M*U Beverage is the first Miss Universe branded product line that espouses our original values: empowering women to realize their ambition and build self-confidence as a catalyst for future success." "In today's fast-paced world, access to quality beverages is essential for a better and healthier life. M*U Beverage understands that drinks play a vital role in daily sustenance, and we aim to offer a vast variety of daily quenchers to uplift daily life. With this mission in mind, we have created a line of premium hydrations. We worked alongside nutritionists and natural ingredients experts to research, test, and produce products that energize, refresh, and rejuvenate minds and bodies," added Anne. M*U functional drinks are made from natural ingredients, containing zero caffeine, no sugar, no preservatives and less than 45 kcal/bottle. They are currently available in 5 variations: Zen: Green tea & yuzu flavor, made with calming magnesium, L-Theanine, and GABA to ease anxiety and stress. Immune: Lemon flavor, made with Vitamin C and astragalus to boost the immune system. Focus: Berry flavor, made with branch chain amino acids to help support cognitive function and focus. Happy: Raspberry & mint flavor, made with Vitamin B complex and calming magnesium for mood and productivity. Fiber +: Pineapple & coconut flavor, fortified with fiber to keep you fuller throughout the day. M*U Beverage is also excited to launch M*U NØR Natural Alkaline Mineral Water, the first alkaline water offered in a bespoke glass bottle and bottled in Thailand. Sourced from the pristine springs of Reykjavik, Iceland, where the mineral water is some of the cleanest and purest in the world, M*U NØR Natural Alkaline Mineral Water is perpetually replenished with glacier melt from the Olfus spring that has been filtered through layers of lava rock. With a pH of 8.4, M*U NØR is the epitome of freshness, offering remarkable health benefits through the presence of essential minerals like calcium, magnesium, sodium, and potassium. M*U Beverage recognizes the increasing demand for alkaline waters and functional drinks in international markets. Due to consumers' increasing health awareness post-pandemic, health-conscious consumers are seeking benefits such as boosts in hydration, energy, and immunity in functional beverages. Market analysis reveals the tremendous growth potential and emerging trends in these sectors: The global functional drinks market was worth US$204.8 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 7.1% from 2023 to 2030. The global premium bottled water market is expected to reach US$33.40 billion by 2030, with a CAGR of 7.0% from 2023 to 2030. Growing awareness of leading a healthy lifestyle has led to a shift in consumer preferences towards premium bottled water options, driven by concerns over high sugar content and sweeteners in carbonated drinks. The presence of essential minerals further drives the demand for premium bottled water. By strategically entering the Ready to Drink sector, M*U Beverages aims to capture early adopters in a staggering market worth well over US$749 billion, projected to grow at a remarkable CAGR of 6.38% through 2030. This exponential growth will result in a market worth well over US$1.1 trillion, making it a prime opportunity for Miss Universe to establish its presence and drive unparalleled success. Embarking on a journey that seamlessly blends functionality and elegance, M*U Beverages will make its grand entrance in Thailand, with plans to capture the global market by the end of the year. With a legacy spanning 72 years, the Miss Universe Organization has captivated audiences worldwide, embodying values of empowerment and self-confidence for women to realize their ambitions and catalyze future success. By leveraging its prestigious long-standing heritage, M*U beverages will establish strategic partners in esteemed markets such as Australia, the Philippines, the United Kingdom, and China, to name a few. The launch of M*U Beverages in Bangkok was attended by famous industry insiders, celebrities, and social media influencers, including Miss Universe 2022 R'Bonney Gabriel, Miss Universe 2005 Natalie Glebova, and Miss Universe Thailand 2022 Anna S., among others. Launching internationally in early 2024, M*U Beverages will unveil its brand to the world, debuting at the prominent Anuga FoodTec Fair, in Cologne, Germany. M*U Beverages will also debut in major international F&B trade shows and events across the world, including Gulfood, Dubai; Expo West, Anaheim, CA; Anufood Brazil, Sao Paulo; Vita Foods Europe, Geneva, Switzerland; Thaifex, Thailand; Alimentec, Colombia; Fine Food Australia, Melbourne; and Sial, Paris. JKN Global Media Public Company Limited JKN Global Group Public Company Limited and its subsidiaries are a group of companies that engage in the business of providing services and distributing copyrighted content. Our services and content have driven phenomenal ratings on various television stations and the company has successfully entered the Stock Exchange of Thailand under the name JKN. Our name stands for Jakapong Network, which is the name of our Chief Executive Officer and Managing Director Jakapong Jakrajutatip. JKN Global Group Public Company Limited also sells goods and products as well as commercial time through JKN18, a digital TV channel. As we increase our footprint as a major content commerce company, we are proud to own the Miss Universe Organization and to help empower the next generation of women leaders. The Miss Universe Organization MUO is owned by JKN Global Group Public Company Limited, a major media, content, and commerce holding company (Stock Exchange of Thailand: JKN).The Miss Universe Organization (MUO) exists to advocate for a future forged by women and good for all.It is a global community that supports women to realize their goals through experiences that build self-confidence and create opportunities for success. MISS UNIVERSE® programs provide the 10,000 women who participate annually an international platform to affect positive change through influential humanitarian and professional efforts. The delegates and titleholders are leaders and role models in their communities; they develop personal and professional goals, and inspire others to do the same. To learn more, visit www.missuniverse.com. Contact Details Corporate Communications Department, JKN Global Group Public Company Limited Onravee Tangmeesang +66 64 546 3624 natty@jknglobalgroup.com

July 18, 2023 09:00 AM Eastern Daylight Time

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Summer Vacation Survival Guide: How DoorDash Can Get You Everything You Need to Have the Best Summer Yet

YourUpdateTV

Recently, Lifestyle Expert, Carmen Ordonez conducted a satellite media tour to share tips and innovative solutions to help families plan their summer food prep and make the most of their well-deserved break. A video accompanying this announcement is available at: https://youtu.be/dYbyOc1EI0I Starting June 15th, DoorDash is kicking off its fourth annual Summer of DashPass – five jam-packed weeks of thousands of exciting member-only offers from nearly 200,000 stores nationwide. From food and flowers to grocery and convenience items, to everything you need for swim time, sports games and so much more, getting on-demand access to thousands of deals across the nation to live your best summer yet has never been easier with DoorDash. DoorDash is simplifying vacation meal planning for families, providing convenient and delicious solutions so you can enjoy a fun-filled summer. DashPass is DoorDash’s membership program that offers $0 delivery fees, reduced service fees and member-only benefits on eligible orders – saving members over $35 a month on average**. During Summer of DashPass, DashPass members will be able to access nationwide, thrilling offers from beloved restaurant favorites like Taco Bell, Wendy’s, and Starbucks as well as thousands of offers from retailers and grocers like DICK’s Sporting Goods, Walgreens, ALDI, and more. Below are just a few of the hottest deals and sweepstakes over five weeks, only with DashPass*: Everything You Need for Your 4th of July Celebration | June 29 – July 5 - Free Volcano Burrito or Taco on orders of $15+ at Taco Bell (terms apply). Plus, use code FFXVI when you order from the Taco Bell Volcano menu from 6/29-7/5, get free downloadable content in FINAL FANTASY XVI and get automatically entered for a chance to win a game copy of FINAL FANTASY XVI on the PlayStation®5 (PS5™) - 40% off orders $50+, up to $25 at Sprouts Farmers Market - 30% off orders $15+ (max $10) at Dollar General - 20% off $35+ up to $10 off on all alcohol orders. Must be 21+ to order. Drink responsibly - Spend $5 at 7-Eleven and get a free Slurpee® drink on Friday Dog Days of Summer | July 6 – July 12 - Spend $25, get a free ExtraMostBestest® pepperoni or cheese pizza at Little Caesar’s - $10 off orders $20+ after 10pm at Wendy’s - $20 off orders $50+ at ALDI with the purchase of one ALDI Find Cool Off with National Ice Cream Day and Cool Coffee Deals | July 13 – July 19 - Buy 2, Get $5 off (mix & match) Talenti, Ben & Jerry’s, Breyers, Popsicle, Magnum, Good Humor and Klondike in select stores all week for National Ice Cream Day - $10 off orders $20+ from 12-3pm all week at Starbucks - $6 off orders $30+ at Wingstop, plus exclusive delivery access to a limited time flavor - 50% off all orders of $20+ (max $15) at DashMart - 30% off orders $30+ at RiteAid - 30% off orders $25+ (max $10) at 7-Eleven Spend $5 at 7-Eleven and get a free Slurpee® drink on Friday **Estimated savings are based on average savings for DashPass members and do not include the subscription fees members pay. Plus, throughout Summer of DashPass, consumers will have several chances to win exciting experiences and exclusive items. From music festival passes, to hot summer concert tickets, to epic sports games, to a limited-edition cooler that’ll get you your DoorDash order wherever you are, and more, the greatest summer of all time is all on the app. Visit doordash.com/dashpass to ensure you can access Summer of DashPass and other exclusive perks. *Terms and conditions apply to all offers. **Estimated savings are based on average savings for DashPass members and do not include the subscription fees members pay. About Carmen Ordonez Carmen Ordonez is a TV Host, on-air lifestyle expert and founder of Viva Fashion and AndyO Organics. She's been featured in numerous media outlets including The New York Times, The Today Show, People Magazine and CNN to name a few. In 2015, she lost her 34 year-old husband to Stage 4 stomach cancer leaving her a widow at the age of 31 with a 2 year-old son. Today her goal is to empower other widows and widowers to live a life on purpose. Carmen is newly remarried and resides in Surfside, Florida along with her husband, son and baby girl. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 18, 2023 06:59 AM Eastern Daylight Time

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US Department of Agriculture Has Launched Youth Program to Help “Defend the Flock”

YourUpdateTV

Young people are the future of our poultry farming industry and more people have embraced raising chickens at home. That’s why the US Department of Agriculture has launched its Flock Defender Youth Program that includes online interactive games and educational materials to help people keep their birds healthy. The web site is also a great resource if you are new to poultry or already own birds. a video accomplaying the news release can be found here: https://youtu.be/tIrCkgswQGM Protecting the health and safety of our nation’s poultry must be a top priority for flock owners of all ages. The Flock Defender Youth Program is an extension of the Defend the Flock biosecurity awareness campaign and includes resources and activities for the next generation of poultry-keepers. Flock Defender is Biosecurity Outreach Effort Aimed at Youth and Student Audiences Youth are the future of our nation’s poultry farming and industry. The Flock Defender outreach program shares the agency’s existing Defend the Flock message that encourages and prepares all poultry owners to implement diligent biosecurity practices with future and aspiring growers. APHIS provides youth, students and their leaders parents, and teachers with many digital resources they can use during meetings, classes and when caring for their flocks. Biosecurity Education Kit Help future and aspiring poultry growers learn about biosecurity with the Biosecurity Education Kit. Youth leaders and teachers can use this guide which includes puzzles and worksheets to use at classes and club meetings. Online Biosecurity Game “Flock Facts: Test Your Knowledge” is an interactive game from USDA/APHIS that uses a simple format to help students become familiar with the basics of biosecurity. In this game, students will travel around a poultry farm and answer true or false questions related to biosecurity principles laid out by the National Poultry Improvement Plan. This game is recommended for grades 4-8. Biosecurity Workbook Whether you are new to poultry or already own birds, make poultry biosecurity an “every day, every time” practice. The Defend the Flock Biosecurity Workbook features seasonal tips and worksheets to create and record your personal biosecurity plan. The Defend the Flock Resource Center brings together biosecurity information and free resources from USDA and other experts, including growers, veterinarians, state agencies, scientists, and industry professionals, including checklists, resource guides, videos, and other tools. Contact Laura Febbi Diversity Marketing and Communications laura.febbi@diversitymc.com 973-377-0300 x15 Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 17, 2023 12:00 PM Eastern Daylight Time

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San Diego Wave FC Announces Multi-Year Partnership with Trust & Will

Trust & Will

San Diego Wave FC is proud to announce a multi-year partnership with Trust & Will, the leading digital estate planning and settlement platform in the U.S. This partnership marks Trust & Will's first venture into the world of professional sports sponsorships and reinforces the club's commitment to empowering its athletes to create lasting legacies, on and off the field. As the Official Estate Planning Partner of San Diego Wave FC, Trust & Will will provide invaluable resources and guidance to the club's players, staff, and fans. Through customized estate planning, such as wills and trusts, the partnership aims to empower Wave FC players and staff to take control of their financial affairs and protect their loved ones. “Trust & Will is an industry leader who shares our vision of providing a legacy on and off the field in San Diego,” said San Diego Wave FC President Jill Ellis. “We’re excited to welcome them to the club and the Wave Family.” Nearly 60% of American adults do not have a will or trust. Trust & Will provides an easy and secure way to create estate plans and settle estates online, with the ability to customize legal documents that adhere to individual state and county guidelines. Creating an estate plan allows you to specify your wishes when distributing assets, making healthcare decisions, and designating guardians for children and pets. In addition to being the Official Estate Planning Partner of the club, Trust & Will will be prominently featured at all of the Wave's home games at Snapdragon Stadium, serving as the presenting sponsor of all San Diego's goals. "We are proud to partner with the Wave; they embody everything that Trust & Will stands for, like legacy, family, fun, and a bit of a competitive spirit," said Cody Barbo, Founder and CEO of Trust & Will. "We’re honored to take this partnership to the next level with a multi-year commitment to one of the best teams in the country and are grateful to work with such a talented group of individuals. Furthermore, congrats and good luck to all of the Wave players who will be representing Team USA in the World Cup this summer." San Diego Wave FC and Trust & Will are excited to embark on this journey together, championing the importance of estate planning and empowering athletes with financial tools to help achieve their goals. ABOUT TRUST & WILL Trust & Will is simplifying estate planning and settlement with attorney-approved, legally valid documents and processes designed to adhere to individual state guidelines. Since 2017, we’ve helped hundreds of thousands of Trust & Will members leave their legacy with an affordable way to create an estate plan or settle the estate of a loved one. Our platform uses bank-level encryption that protects customer data and complies with the highest security standards, including SOC 2 and HIPAA. Trust & Will is the official estate planning benefit provider for AARP members, along with several leading financial institutions, who all believe in our mission of helping every family leave their legacy. ABOUT SAN DIEGO WAVE FC San Diego Wave FC is currently in its second season as a club after historic success in its inaugural campaign. In 2022, the San Diego Wave made history as the NWSL’s first expansion team to reach the playoffs and advanced all the way to the Semi-Final. In its first-year, the Wave won four out of five of the 2022 NWSL End of Season Awards with Casey Stoney winning Coach of the Year, Kailen Sheridan as Goalkeeper of the Year, and Naomi Girma becoming the first rookie to win two awards, Rookie and Defender of the Year.San Diego also shattered both the NWSL’s regular-season and playoff attendance records, with 32,000 and 26,215 fans at its home of Snapdragon Stadium. To kick off the 2023 season, the Wave broke another attendance record for the largest home opener in league history with a crowd of 30,854. Contact Details Trust & Will Danielle Nuzzo +1 631-807-7772 danielle@trustandwill.com Company Website https://trustandwill.com

July 17, 2023 07:01 AM Eastern Daylight Time

Reading, Writing, and…Renting: Airbnb Helps US Educators Earn Extra Income by Hosting

YourUpdateTV

Now that the summer break is finally here, teachers and educators have an opportunity to earn extra income by hosting on Airbnb. Recently, Airbnb Superhost, Katy Severe, conducted a satellite media tour to talk about her experience being Airbnb host and share tips for any educators considering Hosting during the summer break. A video accompanying this announcement is available at: https://youtu.be/ZeizUJJRJQ8 Like other Americans, teachers have had to navigate the rising cost of living, often on tight salaries. To help make ends meet, teachers have taken to hosting on Airbnb as an option to help supplement income during summer months and beyond. In 2022, teachers collectively earned more than $330 million1 - including $110 million2 during the summer months alone. This money helps provide a meaningful boost in income when class is not in session, and can help cover household bills, pay for everyday expenses, and fund hobbies outside of the classroom. Educator Hosts have long been a part of the Airbnb community. In 2022, the number of US educators hosting on Airbnb increased by nearly 10 percent3 compared with the previous year, underscoring the fact that more and more teachers are taking advantage of the economic benefits of home sharing. Hosting is now easier than ever Airbnb has made it easier than ever to become a Host with Airbnb Setup and over 25 new features and upgrades for Hosts. For those looking to become a Private Room Host, Airbnb recently introduced Airbnb Rooms, an all-new take on the original Airbnb that helps guests travel more affordably, connect with people and have authentic experience, and get to know their Hosts. In 2022, over 25 percent of US teachers on the platform were private room Hosts4. In the current economic environment, Airbnb believe this idea is more important than ever. These teachers understood the assignment by taking advantage of hosting on Airbnb, and guests are giving them A+’s all around. Make your home do the work this summer by signing up to Host on Airbnb. Every Host’s experience hosting is unique. Host booking numbers may vary widely depending on many factors, including availability, price, acceptance and cancellation rates, and the demand in the listing location. 1According to internal Airbnb data between January 1, 2022 – December 31, 2022 of Hosts who self-reported as teachers or professors. 2According to internal Airbnb data between June 1, 2022 and August 31, 2022 of Hosts who self-reported as teachers or professors. 3The number of self-identified teachers or professors who earned income by hosting from January 1, 2022 – December 31, 2022 compared to January 1, 2021 – December 31, 2021. 4According to internal Airbnb data between January 1, 2022 – December 31, 2022 of Private Room Hosts who self-reported as teachers or professors. Katy's Bio: Katy Severe is an Airbnb Superhost living in Des Moines, Iowa with her husband and two young kids. In the fall of 2019 they bought their dream home, complete with a 'mother-in-law' unit in the basement. Following the pandemic, Katy and her husband decided to list their basement suite on Airbnb. Almost two years later, Katy has earned super host status with close to 300 5-star reviews and no plans to stop hosting anytime soon! Katy holds a Masters degree in education and is in her 16th year of teaching. She started her teaching career as a fourth grade teacher in Oregon before moving to Iowa in 2011. The extra income earned from hosting has allowed Katy to work part-time as an adjunct instructor at a local university, and also start her own tutoring business. When she's not teaching, Katy enjoys spending time with her family, exploring the outdoors, gardening, reading, and creating art. About Airbnb Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home and has since grown to 4 million Hosts who have welcomed more than 1 billion guest arrivals in almost every country across the globe. Every day, Hosts offer one-of-a-kind stays and unique Experiences that make it possible for guests to experience the world in a more authentic, connected way. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 13, 2023 04:19 PM Eastern Daylight Time

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Treat Your Inner Explorer

YourUpdateTV

For travelers tuned in to the call of the water, Visit North Carolina rolls out Dream Big in Small Town NC on the Inner Banks, a region shaped by a far-reaching river and a history-making sound. The initiative arrives with a sweepstakes that showcases hurry-free destinations with wide-open beauty, water-based adventure and unexpected experiences. A video accompanying this announcement is available at: https://youtu.be/1md5p4XvYtI “Now is the perfect time to discover destinations along the Albemarle Sound and the Roanoke River,” said Wit Tuttell, executive director of Visit NC. “For travelers visiting towns on the Albemarle, this summer’s launch of Harbor Towns Cruises will enhance the experience with tours and between-town trips. And 2023’s Year of the Trail celebration draws attention to the newly designated Roanoke River State Trail and its connect-the-dots River Towns.” Dream Big in Small Town NC, created by the General Assembly as the Rural Tourism Recovery Pilot Program, targets 16 counties at risk for population loss as a result of the COVID-19 pandemic. The initiative aims to boost local economies with an infusion of visitor spending plus an introduction to the quality of life in under-the-radar locations. The initiative targets Chowan, Gates, Hertford, Martin, Perquimans, Tyrrell and Washington counties for the Inner Banks following previous promotions of designated counties in the Scenic Mountains and Northeast Lakes & Rivers region. Travelers who want to explore the Inner Banks destinations might start by entering the sweepstakes for a chance to win: · A $1,000 voucher from program partner Airbnb. · Three $100 gift cards for a choice of restaurants, shops and activities including Harbor Town Cruises, Native Girl Kayaking, Beechwood Country Club and Old Colony Smokehouse. · A $500 gift card from Visit NC to assist with travel expenses. Scenic beauty, singular attractions and intriguing histories shape the Inner Banks towns that have blossomed in the homeland of the Meherrin, Chowanoke and other Native American tribes. Traveling among the destinations, nature lovers can find opportunities to spot black bears, Tundra swans and alligators while history aficionados can immerse themselves in a host of stories, ranging from the feats of Edenton socialite Penelope Barker, the first American woman to organize political action, to Hertford’s Jim “Catfish” Hunter, the Baseball Hall of Famer. “Anytime I go to Hertford, I stop at the Catfish Hunter Memorial and then head to Captain Bob’s for barbecue,” said Tuttell, a die-hard baseball fan and barbecue aficionado. He also notes that Williamston has a city park named for its hometown hero, Hall of Famer Gaylord Perry. Harbor Towns Cruises, launching this summer with a pair of custom-built Hysucats (hydrofoil-supported catamarans), will make good use of the placid Albemarle Sound with tours and ferry trips that include the Dream Big communities of Hertford, Edenton, Plymouth and Columbia. The destinations brim with local character that complements the expansive beauty of the sound, the largest freshwater lagoon in North America. “Travelers fall in love with Edenton and other Inner Banks destinations,” said Erienne Mizell, Visit Edenton’s tourism director. “Beyond the romance of the water, people connect with our stories and often want to become part of the places that have seen so much history built amid such beauty. Our free parking and complimentary two-night boat docking speaks to the hospitality that defines our community. It is that same spirit that flows into our passion for preservation, which in Edenton includes everything from our welcome center at the Penelope Barker House to the restored 17th-century ice house that is now The Herringbone on the Waterfront.” Like Hertford, Edenton enjoys a place on both the Harbor Towns lineup and as a designated river town on the Roanoke River State Trail, which was officially designated in November 2021. At 410 miles, the Roanoke is North Carolina’s longest river, loved by locals and visitors alike for fishing, paddling and platform camping. Roanoke River Partners, which is based in a former Rosenwald School in Hamilton, helps adventure seekers connect with Native Girl Kayaking, Frog Hollow Outfitters, and other rental and guide services. State parks, museums and singular attractions convey the region’s special sense of place. In Gatesville, old-growth cypress trees draped in moss make Merchants Millpond State Park an enchanted forest, and it’s the American alligator’s northernmost habitat. Between Plymouth and Columbia, Pettigrew State Park displays centuries-old dugout canoes dredged up from Phelps Lake. Nearby Somerset Place State Historic Site presents a comprehensive and realistic view of 19th-century life on a large North Carolina plantation. In Murfreesboro, the Brady C. Jefcoat Museum of Americana features a mind-blowing collection with everything from an RCA Dog and a sofa from “Gone with the Wind” to butter churns and a dog-powered washing machine. Native American artifacts are also on view. Plymouth’s NC Black Bear Discovery Center offers a lesson in the region’s black bear population, the densest in the world. A five-minute walk leads to the Port O’Plymouth Museum, which tells the story of the CSS Albemarle, the Confederacy’s most effective ironclad ram, and its sinking in a daring nighttime raid. Pocosin Arts School of Fine Craft in Columbia is a makers mecca with classes, events and a fine craft gallery on the Scuppernong River. “With all the dreamers who have made this region special, there’s much to inspire today’s travelers,” Tuttell said. “These destinations are ready to welcome them.” About Visit North Carolina: Visit North Carolina is part of the Economic Development Partnership of North Carolina. Established in 2014, the EDPNC is a 501(c)(3) nonprofit corporation that oversees the state's efforts in business and job recruitment and retention, international trade, and tourism, film and sports development. The mission of Visit North Carolina is to unify and lead the state in developing North Carolina as a major destination for leisure travel, group tours, meetings and conventions, sports events and film production. For more information on North Carolina’s destinations and travel assets, go to VisitNC.com. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 12, 2023 11:10 AM Eastern Daylight Time

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Symbiome Partners with THG Ingenuity to Scale E-Commerce Offerings

Symbiome

Symbiome, a leading microbiome-nourishing skincare company, has announced a partnership with THG Ingenuity – an end-to-end direct-to-consumer (DTC) partner of choice for brands looking to connect with consumers through a multichannel commerce approach. The collaboration will focus on leveraging THG’s extensive reach to expand Symbiome’s offering globally. “Right now, nearly all our customers are in America. THG’s global footprint, and end-to-end platform, will allow us to seamlessly fulfill into Europe, the Middle East, and throughout the South-East Asian region,” said Adam Klausner, Symbiome’s Chief Operating Officer. According to Lane Barrocas, THG’s Vice President of eCommerce for North America, THG is experiencing a significant uptick of interest by consumers shopping for science-based skincare, particularly in the microbiome vertical. “Our partnership with Symbiome will allow them to quickly, efficiently and profitably grow and scale their DTC business, while helping to build brand awareness and creating a halo-effect, as they expand into other points of distribution within the market.” About Symbiome Symbiome is a San Francisco-based microbiome biotechnology company focusing on health and wellness. They are the developers of the Symbiome ® brand of BioIntact ® fermented skincare products that nourish and protect the skin and its microbiome, restoring what our skin has lost in the modern world. Symbiome has sponsored three international academic research expeditions deep into the Amazon rainforest, defining an evolutionary reference for the microbiome and transforming our understanding of the healthy human microbiome. Symbiome scientists have translated this groundbreaking research into a line of unique, proprietary skincare products formulated with naturally fermented, Amazonian botanicals. The brand's skincare lineup includes ten clean, organic, sustainable, and traceable products — each with less than eight ingredients. Learn more about Symbiome, and follow Symbiome on Instagram, LinkedIn and Facebook. About THG Ingenuity THG Ingenuity is a unified commerce platform with full stack technology, digital and operations omnichannel capabilities, parented by THG Holdings plc, a vertically integrated, digital-first consumer brands group, retailing its own brands plus third-party brands, via its e-commerce technology, infrastructure, and brand-building expertise. Contact Details BPCM Ali Taekman ali@bpcm.com Company Website https://www.symbiome.com

July 12, 2023 09:30 AM Eastern Daylight Time

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Viral and Cult-Fave beauty brand Live Tinted officially launches in Sephora Canada

Live Tinted

Viral Beauty Brand Live Tinted celebrates a new milestone with its official launch in Canada as an exclusive retail partner to Sephora Canada both in-store and online. Since the brand’s inception, Live Tinted has been intentionally driven by its community first, from product development to campaign storytelling. It's no surprise that the exclusive Sephora Canada launch comes at the eager request of Sephora customers across Canada. Already a diverse ethnic market with varied needs across all areas of beauty, Live Tinted’s launch at Sephora Canada helps bring clean, effective and inclusive makeup, skincare, and SPF products with universal shades and purposeful formulas to the loyal Canadian beauty consumer. Live Tinted is a US-based beauty brand designed to solve unique beauty concerns for a variety of skin tones and ethnicities, with a special focus on managing dark circles and hyperpigmentation. Developed by beauty expert and influencer Deepica Mutyala, Live Tinted’s claim to fame began in 2015 when Mutyala shared a YouTube video on her channel showcasing how to cover dark circles on South Asian skin with red lipstick. After the video went viral, it garnered over 10 million views and since then Mutyala continues to be featured on some of the most influential outlets as a beauty authority and disruptor. The video’s success encouraged Deepica to dive deeper into her beauty journey launching the brand and her first product, the best selling ‘Huestick’ in 2018, marking the birth of Live Tinted. Live Tinted’s products are skincare-infused, featuring ingredients like Hyaluronic Acid, Vitamins C and E, as well as Squalene. The range of products hydrate and brighten the skin in addition to being clean, vegan, cruelty-free and fragrance-free. The brand earned Sephora Canada’s seal of approval with the retailer’s “Clean at Sephora” distinction. Fast forward to today, five years later, Live Tinted expands its retail availability beyond the United States by partnering with Sephora Canada, the biggest beauty retailer in Canada, to serve and expand its growing customer base. “Our community has always been at the forefront of everything we do, and I’m over-the-moon to finally be able to bring an in-person shopping experience to our community in Canada, who have been supporters of Live Tinted since the very beginning. And to do that with a retailer like Sephora is an absolute dream come true,” says Deepica Mutyala, Founder + CEO. The inclusion of Live Tinted into Sephora Canada aligns with the retailer’s 25% pledge, a commitment to showcase brands that reflect Canada’s diversity. As one of few South Asian-owned makeup brands to launch in Sephora Canada, Live Tinted is excited and proud to tangibly contribute to increasing diverse representation in beauty. “We continue to expand our offering with exclusive, first-to-Canada, innovative brands that resonate with our diverse beauty community,” says Jane Nugent, Senior Vice President of Merchandising, Sephora Canada. “We love Deepica’s vision and focus on South Asian beauty needs. Her curated, solution-oriented assortment makes Live Tinted a perfect and exciting addition.” Beginning July 16, Live Tinted fans can purchase their favourite products on the Sephora Canada app, for early access, followed by the official launch on Sephora.ca on July 17 and in a majority of Sephora Canada stores on July 21. Live Tinted fans can look forward to seeing all their must-haves from the brand available to them at Sephora Canada including the infamous Huestick. The Live Tinted product assortment available at Sephora Canada will include best sellers in both skincare and color, including Superhue Hyperpigmentation Stick, Superhue Brightening Eye Cream, Huestick Color Correct, HueGlow, and more. For more information on the Live Tinted launch into Sephora Canada or media inquiries, please reach out to Langton PR. Contact Details Langton PR Inc. Daniel Pillai, Vice President daniel@langtonpr.com Amanpreet Dhami, Senior Director amanpreet@langtonpr.com

July 12, 2023 09:00 AM Eastern Daylight Time

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Mechelle Evans Announces GlowByMe, Her New Skincare Company

Client Valley

Las Vegas, NV - Mechelle Evans, the founder of GLO by ME SKIN, is pleased to announce her new company dedicated to revolutionizing the skincare industry. With a focus on providing excellent services and education, Mechelle is transforming the way individuals care for their skin. Mechelle, an esteemed Aesthetician, believes that healthy and glowing skin is a birthright for everyone. Recognizing the skin as the body's largest organ, she emphasizes the importance of proper skincare. Through a comprehensive range of services, Mechelle helps her clients achieve their skin goals, whether it's combating acne, reducing wrinkles, or maintaining overall skin health. However, Mechelle's mission extends beyond offering services; she is dedicated to educating individuals about the significance of skincare. She emphasizes the harmful effects of UV rays and environmental pollutants on the skin, which can lead to premature aging and other skin conditions. By instilling the importance of regular facials, proper cleansing, and the use of high-quality products, Mechelle empowers her clients to protect and enhance their skin's health. Mechelle's journey into skincare began in the early 1990s when she worked as a television extra. Witnessing the damage caused by heavy makeup and sun exposure, she became determined to maintain her own skin's health. Her introduction to Dr. Obagi, a renowned skincare expert, solidified her belief in the transformative power of skincare, prompting her to further educate herself on the subject. Motivated by her passion for helping others achieve clear and healthy skin, Mechelle made the life-changing decision to become a full-time aesthetician. Despite leaving behind a six-figure salary, she was driven by a greater purpose. Mechelle aimed to make a lasting impact on people's lives and be remembered for making a real difference. As an advanced licensed professional specializing in melanated skin, Mechelle offers a wide range of services, personalized skincare recommendations, and advanced treatments like chemical peels, microneedling, and lasers. Her goal is to provide effective solutions tailored to diverse skin tones, challenging prevailing mindsets that discourage treatment for such skin types. Driven by her dedication to delivering results, Mechelle embarked on creating her own skincare line. Her flagship product, a 1% retinol, stands out for its ability to address multiple skin types and deliver exceptional results. Infused with powerful antioxidants, essential amino acids, minerals, and botanical moisturizers, this retinol promotes healthy cell regeneration and collagen production, resulting in reduced visible signs of aging, diminished pores, and blemishes. Through GLO by ME SKIN, Mechelle Evans is redefining skincare by combining the power of education, quality treatments, and effective products. With her advanced knowledge, personalized approach, and commitment to inclusivity, she has become a trusted advisor and advocate for skin health. In a world where healthy skin is highly valued, Mechelle's vision of empowering individuals to embrace their natural beauty and achieve a healthy complexion is becoming a reality. Her expertise, passion, and transformative results have earned her a reputation as a leading force in the skincare industry. As Mechelle continues to leave her mark on the field, her dedication and expertise are changing lives. Through GLO by ME SKIN, she is making a genuine difference, leaving a lasting legacy as someone who revolutionized skincare and helped individuals achieve radiant, healthy skin. About Mechelle Evans: Mechelle Evans is the founder of GLO by ME SKIN, a skincare brand dedicated to providing innovative and effective skincare solutions. With a passion for skincare and a commitment to education, Mechelle offers personalized services and products to help individuals achieve healthy and radiant skin. Her expertise and transformative results have earned her recognition as a trusted advisor in the skincare industry. Contact Details GLO by ME SKIN Crissy Henry office@9figuremedia.com Company Website http://www.globyme.com/

July 11, 2023 05:24 PM Eastern Daylight Time

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