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ForwardPMX Becomes A Fashion Avenger, Joining the Dynamic Movement to Accelerate the Fashion Industry’s Role in Achieving the UN’s Global Goals

ForwardPMX

Global data and technology driven marketing services company, ForwardPMX, has signed onto the Fashion Avengers campaign, a newly launched global initiative which highlights the critical role the fashion sector has in driving progress towards the United Nation’s 17 Sustainable Development Goals ( The Global Goals ). As the only agency partner and official Fashion Avenger, ForwardPMX joins a group of global industry leaders and top brands, creators, influencers and media, including Burberry, Rankin, Marie Claire, Pour Les Femmes and PANGAIA. The campaign is also supported by the British Fashion Council (BFC) and the Council of Fashion Designers of America (CDFA). On becoming a Fashion Avenger, ForwardPMX Global CEO, James Townsend, said, “Sustainability started as a moral choice, but it is now equally a business imperative. As Fashion Avengers, we will help to inspire a new agenda and facilitate a more strategic conversation with brands about how to ingrain sustainability and social impact within their organizations.” The Fashion Avengers campaign was established by Project Everyone, a nonprofit creative communications agency that is focused on raising awareness, inspiring action and facilitating a cross-industry network to accelerate progress for the Global Goals. The Goals were agreed upon in 2015 by 195 countries, and represent the collective ambitious plan to eradicate poverty, fight inequality and address the climate change crisis by 2030. As a sector, Fashion uniquely intersects with all 17 of the UN’s Goals, which spurred the creation of the Fashion Avengers to serve as a crucial forum and measurable framework for global industry stakeholders to collaborate and drive progress together. Townsend added, “We intend to further invest and lead in this space as we continue to grow our company, while strengthening relationships with likeminded clients who share our values and commitment to social impact and sustainability.” Gail Gallie, Co-Founder of Project Everyone, said, “As we work to positively transform the industry, we’re surrounding ourselves with new partners to help us push for a greater uptake of the Goals. We are thrilled to have ForwardPMX onboard, as they, like the diverse group of leaders joining us as partners, understand why fashion must change and how the Goals can help the sector get there.” In addition to signing on as an official Fashion Avenger, ForwardPMX is supporting Project Everyone with global digital media expertise and other pro bono communications work surrounding the launch of the campaign and beyond. The agency has also selected its own Goals out of the 17 to design its social good frameworks across EMEA, North America, MENA and APAC. “Social impact and sustainability have been deeply embedded within our agency’s culture, our proposition and our way of working over the last decade. As a Fashion Avenger, we’re not only strongly positioned to guide our fashion clients, but we’re also creating a platform to further encourage our global staff base to increase their own self-efficacy and to live a more ethical and sustainable lifestyle,” said Hanna Kubbutat-Byrne, Head of Social Impact and co-lead of ForwardPMX’s social impact arm, TransformFP. The Fashion Avengers campaign has launched at the Forest for Change at the Somerset House in London. Help spread the word beginning June 10 th using #FashionAvengers. And see the Industry launch and Fashion Avengers panel streaming live at the Goals House. About ForwardPMX: ForwardPMX is a global data and technology driven marketing services company, designed to help brands find the change that delivers meaningful growth to their businesses. With over 20 offices worldwide and 1,000 of the industry's most distinguished talent, ForwardPMX brings a unified global vision, with local depth and expertise across a comprehensive set of data, technology, consultancy and performance solutions that reach people all over the world. By pairing people with data-led process and powerful technology capabilities, ForwardPMX is uniquely positioned to deliver scale and accelerate problem solving. ForwardPMX is a proud member of The Stagwell Group. About Project Everyone: Devised by Richard Curtis, Project Everyone is a nonprofit creative communications agency focused on raising awareness, inspiring action and driving accountability for the United Nations’ Global Goals: an ambitious plan to eradicate poverty, fight inequality, and tackle the climate crisis. Project Everyone’s motto is ‘in order to make things happen, you have to make things’ - and so they create advocacy campaigns, content, programmes and events, telling stories that help multiple sectors engage with the Goals. Through a global network of campaigning organisations, philanthropists, private sector partners, governments, UN agencies, public figures, and activists, Project Everyone looks to accelerate progress towards a better future for both people and planet. About the UN Global Goals: In 2015, the 193 Member States of the United Nations agreed to 17 Global Goals (officially known as the Sustainable Development Goals or SDGs), to be achieved by 2030. Recognizing that ending poverty must go hand-in-hand with strategies that build economic growth and address a range of social needs including education, health, social protection, and job opportunities, while tackling climate change and threats to biodiversity, the Goals call on all countries to promote prosperity and social well-being whilst taking ambitious steps to protect the planet. However it is now up to all of us - governments, businesses, civil society and the general public alike - to work together to build a better, fairer future where no one is left behind. With less than 10 years to go, we have more work than ever to do. About Forest for Change From 1 - 27 June 2021, the courtyard of Somerset House will be transformed into a forest, as part of London Design Biennale. Forest for Change – The Global Goals Pavilion, invites visitors to discover the 17 UN Global Goals. The Forest is created from 400 juvenile trees, individually selected for their differing canopy shapes, heights and form. Species have been selected with the aim of ensuring future resilience to the changing London environment, and the trees will be donated to and replanted in London boroughs after they have graced the Somerset House courtyard, creating a living durable legacy. At the heart of the Forest, seventeen mirrored pillars will bring the Goals to life as the world’s To Do List for people and planet. As part of this experience, visitors will be invited to record a short message expressing the change they wish to see in the world. This will be instantly added to a participatory music installation composed by Robert M Thomas, and will become part of ‘Voices for Change’, a Google Arts & Culture Lab collaboration bringing together the voices and passions of people from across the world in an interactive online experience for the Goals. A powerful collective message for change, Forest for Change was designed by leading international artist and designer, and Artistic Director of the Biennale, Es Devlin, in collaboration with Landscape Designer Philip Jaffa and Urban Greening Specialists Scotscape and presented in partnership with Project Everyone. Contact Details ForwardPMX Sara Pollack, VP of Marketing +1 917-438-4923 sara.pollack@fowardpmx.com ForwardPMX Dammi Afolabi, Marketing & Communications Manager +447958069108 dammi.afolabi@forwardpmx.com Company Website https://www.forwardpmx.com/

June 10, 2021 04:02 AM Eastern Daylight Time

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World’s largest product discovery platform RangeMe opens UK retailers to over 750,000 products

RangeMe

The world’s largest product discovery and sourcing platform RangeMe has launched in the UK today. Buyers at British retailers will now be able to source over 750,000 products and connect with more than 200,000 suppliers to fill their shopping aisles and online stores with curated products meeting consumer demand. Buyers at high street chain LloydsPharmacy are currently partnering with RangeMe. RangeMe first launched in 2013 and is used today by over 12,000 retailers in the U.S., including Walmart, Ulta Beauty, Walgreens, and Albertsons. It has quickly established itself as the industry leader for retail product discovery and sourcing by becoming the world’s largest source of brands and products purchased by buyers in the US. RangeMe helps retailers and their buying teams scale product sourcing efforts with streamlined submissions, simplified discovery tools, and the industry standard digital sell sheet. RangeMe enables buyers to filter searches to find brands meeting exact sourcing needs, enables seamless connectivity and collaboration with suppliers and provides curated collections to help identify and understand category trends and emerging brands. “Consumers are looking for a variety of products from all over the world and sourcing them online. The British public is no different, yet high street retailers have struggled to offer these products in store or online principally because they don’t have sight of all that’s available in the market. RangeMe will change this for retailers bringing more choice to shopping aisles and a significant revenue opportunity,” said Nicky Jackson, CEO of RangeMe. “We will pick up the heavy lifting for buyers and present the global product market opportunity in one screen”. LloydsPharmacy which caters to the medical, lifestyle and well-being needs of millions of people in the UK is an early adopter of the RangeMe platform. “We pride ourselves on offering the widest range of products that meet the highest standards for consumers. RangeMe is already helping us to identify a wider spread of products for our customers. Equally importantly, we will quickly scale our buying operations through the platform and reduce the time to get more products on our shelves” added John Acland, Head of Category Management and eCommerce at McKesson UK, parent company to LloydsPharmacy. RangeMe also invites British suppliers to join the platform for a front-row audience of the biggest high street retailers. It is a single place to represent their brand and products to a network of thousands of retail buyers. RangeMe helps suppliers grow their retail relationships with a platform that gives them the tools and insights to manage their products, market their brand, and build awareness. RangeMe is the global online platform where retailers and suppliers can discover, connect, and grow their business. Suppliers can showcase their range, bring new products to market, increase brand visibility, and grow sales, while buyers use RangeMe to discover new products, search trends, and communicate directly with brands. “Our mission has always been to empower retailers and suppliers to be productive and successful. The world has become a smaller place but it remains distant for forging strong cross border buyer and seller relationships. RangeMe will bridge this gap for buyers and sellers around the world and ensure extraordinary products hit store shelves, faster than ever before” added Nicky Jackson. About RangeMe RangeMe, an ECRM company, is the leading online platform that streamlines new product discovery between suppliers and retailers. The platform empowers retail buyers to efficiently discover innovative and emerging products, while streamlining the inbound product submission process. For product suppliers, RangeMe enables them to grow their retail relationships with a platform that gives them the tools to manage their products, market their brand, and build awareness. Now integrated into the ECRM product offering, RangeMe adds increased breadth and depth to the industry's most complete sourcing solution for top retailers and product suppliers. Contact Details RangeMe Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.rangeme.com/

June 09, 2021 04:00 AM Eastern Daylight Time

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NEXT Trucking Unveils Customizable Reports to Enable Real-Time Automated Container Tracking For Shippers and Carriers

Next Trucking

NEXT Trucking, a FreightTech pioneer that connects shippers and carriers through a digital marketplace, today announced the launch of its Customizable Reports tool for freight tracking. A new feature within the company’s recently launched Shipper Portal, Customizable Reports offers a faster and more efficient way to receive, download, and share container information across the supply chain. With a comprehensive range of filters and data fields, Customizable Reports provides an unrivaled level of transparency and visibility. Customers have immediate access to an intuitive and fully customizable reporting tool, with options to create, edit, distribute, and schedule recurring reports on NEXT’s secure, proprietary platform. “The most common question asked of us by operations managers in our network is, ‘How do I know where my container or shipment is?'" said Lidia Yan, CEO and co-founder of NEXT Trucking. “With Customizable Reports, we are answering that critical question. In the post-pandemic economy, transparency in the movement of freight throughout the supply chain will be the difference between full and empty shelves - whether virtual, or physical.” Prior to the introduction of the Shipper Portal, container and shipment information was traditionally accessible through legacy methods such as spreadsheets, emails, and phone calls. Now, shippers can communicate and track the real-time status of their freight quickly and efficiently in a streamlined digital format. Customizable Reports is the next step in the evolution of NEXT’s best-in-class container and shipment tracking technology. With automated scheduling features, Customizable Reports allows Shipper Portal users to: Download fully-customized reports as CSVs Share reports within a secure, digital platform Freely edit data fields, time ranges, and filters for each report Automate and schedule distribution via email Adjust reporting frequency and delivery method “Before the Shipper Portal, getting information about my containers and sharing that with stakeholders took a big chunk of my day,” said an Operations Manager with a top US retailer. “With Customizable Reports, once I select the information I need, I can just receive all my container status updates via email everyday. It has saved me at least an hour a day.” “With Customizable Reports, I feel more informed than ever about the whereabouts and details of all my containers,” said the Director of Operations at a top global furniture retailer. “By automating these reports, I’m able to focus more on problem-solving and less on getting basic information about my containers.” Users can access Customizable Reports directly within the Shipper Portal. Future iterations of the Shipper Portal will include expanded automation capabilities, AI-driven delivery order submission processes, and improved invoice management. For more, please visit www.nexttrucking.com. About NEXT Trucking NEXT Trucking, a FreightTech pioneer and drayage leader, offers premium shipping experiences to many of the world’s best-known companies. NEXT’s platform connects shippers with freight capacity across drayage, transload, and OTR. Headquartered in El Segundo, CA, NEXT is venture-backed by leaders such as Brookfield Ventures, GLP, and Sequoia Capital. For more information, visit www.nexttrucking.com. Contact Details Veronica Yip +1 347-870-9402 nexttrucking@trustrelations.agency Company Website https://www.nexttrucking.com/

June 08, 2021 09:00 AM Eastern Daylight Time

SIGMA America Announces Focused on the Fight 2021 Charitable Giving Campaign

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, a leading camera and lens manufacturer for both photography and cinema applications, is pleased to announce Focused on the Fight 2021. From May 31 through June 30, 2021, 5% of all sales at twenty-four participating retail partners will be donated to four charitable organizations, selected for their ongoing commitment to aiding communities most impacted by the COVID-19 pandemic. In 2020, Focused on the Fight raised over $93,000 for charitable organizations across the United States in partnership with eighteen participating retail partners, and this year, the campaign continues its mission to help provide aid to the communities that need it most. Focused on the Fight 2021 continues the commitment on SIGMA America’s part to community well-being, and funds raised during the campaign will be divided equally among the following charities: Feeding America, Mental Health America, the National Alliance to End Homelessness, and Donors Choose. Each of these charities was selected based on their missions of community well-being. "Since the beginning of the COVID-19 crisis, photography has been an outlet for people to express themselves, and to celebrate the strength of humanity in our communities," says Mark Amir-Hamzeh, president of SIGMA America. "Our nationwide network of retailers are strong members of their local communities, and with their help – and the support of SIGMA fans – we can offer some measure of relief to their neighbors, and to people across the nation who need a helping hand." The participating dealers include: Arlington Camera B&C Camera Bedford Camera & Video Camera Casino Dodd Camera Glazer's Camera Hot Rod Cameras Hunt's Photo & Video Kenmore Camera Midwest Camera Milford Camera Murphy's Camera Pixel Connection Precision Camera PROCAM Pro Photo Supply Roberts Camera Rockbrook Camera Samy's Camera Schiller's Camera The Camera Company The Camera Exchange The Camera Mall The Camera Shop of Muskegon For the most up-to-date information on Focused on the Fight 2021, please visit: https://www.sigmaphoto.com/focused-on-the-fight-2021 Media Inquiries: Jack Howard / SIGMA.PR@sigmaphoto.com / 631 585 1144 ext. 1015 For information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog for helpful information about our products. Follow SIGMA America on social media: SIGMA Photo: Facebook, Twitter and Instagram. SIGMA Cine: Facebook, Twitter and Instagram. About SIGMA Corporation Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Leica, Nikon, Olympus, Panasonic, Sony and Sigma, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp full-frame mirrorless digital camera, announced in July 2019. The introduction of the fp along with the availability of 20 award-winning SIGMA Global Vision lenses in native L-Mount format demonstrates SIGMA's continued commitment to the creative community through expanded product offerings. With the fp and these lenses, even more shooters can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. Contact Details SIGMA Corporation of America Jack Howard +1 631-585-1144 SIGMA.PR@sigmaphoto.com

June 03, 2021 12:30 PM Eastern Daylight Time

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Osmo Announces New Retail Partnership: Families Traveling Through U.S. Airports Memorial Day Weekend Can Purchase Osmo’s STEAM Products at InMotion Stores

Osmo

According to parents, kids love playing Osmo at school, at home, and even while they are on vacation. To reach families with school-aged kids (3-10 years) who love to shop while traveling, award-winning STEAM brand Osmo announces a new exclusive partnership with the country’s largest airport-based electronics retailer, InMotion, plus its sister venues iStore and Soundbalance, which offer cutting-edge and diverse premium electronics for tech-savvy business and leisure travelers. Starting May 29, 2021, four of Osmo’s best-selling kits will be available for purchase at InMotion, Soundbalance and iStore airport and resort locations across the country. “We’re thrilled to be launching our best-selling STEM/STEAM kits for iPad at so many InMotion locations across the country, during one of the busiest and most anticipated travel holidays, and this pivotal reopening time,” says Richard Ryan, Senior Director of U.S. Omnichannel Sales at Osmo. “Today’s parents feel that traveling with technology is a must, even for their kids, who are looking for the best products and entertainment to use while on the road. And, with tablet technology being easier to operate while in flight, kids can easily play with Osmo’s engaging array of learning games.” “The travel industry’s resilience is clear, and we are ready for the pent up demand for travel. The toy industry is experiencing a 16% increase over last year and InMotion is intent on delivering gaming technology to all ages. Osmo is the ideal kids’ system for engagement and happiness while traveling and we’re elated to introduce our exclusive partnership to the traveling consumers. Families are traveling more as virtual education is more readily available. Families look to toys to help keep their children engaged, active, and delighted,” says Eden Goldberg, Divisional Vice President of Marketing and Business Development at InMotion Entertainment Group, LLC. Almost half of the retail locations will feature Osmo’s STEAM kits stacked in floor displays, while over half of the locations will showcase a powered display with video, interactive display, and all four Osmo kits. Orlando, Detroit and New York City/LaGuardia airport locations will soon offer interactive displays that allow families to sit and test out products, while shopping. The four Osmo products currently offered by InMotion, Soundbalance and iStore, are: Little Genius Starter Kit for iPad (retail $79) Genius Starter Kit for iPad (retail $99) Creative Starter Kit for iPad (retail $69) Coding Starter Kit for iPad (retail $99) InMotion, Soundbalance, and iStore airport locations currently carrying Osmo include: Atlanta, Austin, Boston, Charlotte, Dallas, Detroit, Ft. Lauderdale, Miami, Newark, Orlando, Philadelphia, Phoenix, Pittsburgh, Sacramento, Salt Lake City, Seattle, San Diego, San Francisco, Windsor Locks (CT), Baltimore, Washington D.C./Dulles, Washington D.C./Reagan, and New York City/LaGuardia. InMotion casino locations carrying Osmo include: Forum Shops at Caesar’s Palace, Las Vegas. About InMotion InMotion Entertainment Group is the largest airport-based electronics retailer with more than 120 locations throughout the United States. Together with Marshall Retail Group, InMotion is a part of world-renowned retailer WH Smith. InMotion operates in 44 of the top performing U.S. airports as InMotion, Soundbalance, Headphone Hub, and iStore. With access and insight into the latest technologies for business and leisure travelers, InMotion offers lifestyle products and electronics that include a wide breadth of headphones, mobile power, Bluetooth speakers and travel accessories. InMotion has been the recipient of numerous industry awards that include recognition by Airport Experience News for "Best Specialty Retailer" and "Best Concessions, Highest Regard for Customer Service" for four years running. It has been acknowledged by USA Today as one of the "10 Best" Airport Concession Stores nationwide. InMotion Entertainment Group also remains the only airport retailer to appear in the two industry indexes: Dealerscope's Top 101 Consumer Electronics Retailer List for nine consecutive years, along with ranking in the Top 50 of Twice Magazine's Top 100 CE Retailers. The award-winning, knowledgeable sales associates provide an exceptional experience, with live demonstrations of every product in the store to help travelers choose the best products for their journey. For more information and real-time updates, visit InMotion online at InMotionStores.com. Follow the conversations on LinkedIn, Facebook, Twitter and Instagram. About Osmo Osmo is an award-winning STEAM brand whose products are used in over 50,000 classrooms and 2.5 million homes. It is building a universe of hands-on play experiences that nourish the minds of children by unleashing the power of imagination. The company brings physical tools into the digital world through augmented reality and its proprietary reflective artificial intelligence. Founded in 2013 by ex-Google engineers Pramod Sharma and Jerome Scholler, the Osmo Play System fuses digital gameplay and physical interaction to create fun and nutritious play experiences designed for all kids. Osmo is headquartered in Palo Alto, California. Learn more at playosmo.com. Contact Details Carolyn Kamii PR Carolyn Kamii carolynkpr@gmail.com Osmo Karen O'Dell karen@playosmo.com Company Website http://www.playosmo.com

May 26, 2021 04:00 AM Pacific Daylight Time

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Faith for All Premier Collection Revolutionizes Fashion Through Faith

Faith for All

The first collection of its kind, Faith For All, is an inspiring showcase at the intersection of fashion and faith. Faith For All magnifies the things closest to your heart, allowing you to hold on to your faith wherever life takes you. Irwin Sternberg is an award-winning creator of the iconic Jerry Garcia Neckwear. He presents a lifestyle company, Faith For All. Capturing brilliant, never-before-seen images of authentic faith-based symbols and icons, Sternberg redesigns limited-edition collections of bracelets, masks, apparel, and lighting fixtures. These unique and beautiful designs, microscopic images, of faith-based symbolic icons contain verses such as the Masada Rock, The Dead Sea, Holy Water, Frankincense, Wine, and more. Stunning and subtle, these images emphasize the universal nature of spirituality. It’s worth noting that Sternberg, a marketing visionary and philanthropist, has generated millions of dollars over the years for such dynamic charities as The Christopher & Dana Reeve Foundation, Mothers Against Drunk Driving - MADD, The Jimmy V Foundation for Cancer Research (founded by Jim Valvano) and many other. Sternberg’s life highlight occurred alongside the Dalai Lama, who presented Sternberg with a Tibetan prayer scarf. Together they honored the contributions toward Tibetan health care through Sternberg’s Ties for Tibet collections. "This blending of fashion and faith has been running through my mind for the better part of my life, and it's glorious to see it come to fruition," Sternberg reflected. “Faith for All will empower people to wear and surround themselves with their faith...” The use of photomicrography to capture beautiful abstract explosions of crystallized patterns and colors from authentic images of spiritual icons unite science, education, and health. "I've known Irwin for over 20 years. He has a wonderful knack for creating the unique to energize people, drawing them in and inspiring them," says Martin Savage, longtime CNN broadcaster. "His latest breakthrough merging fashion and spirituality comes at a time when many in the world need to feel uplifted. It's a great idea, and I'm not surprised - Irwin's got a million of them." Faith For All tells unique stories that re-contextualize how people express their beliefs, showing each spiritual icon’s universal relevance. And how the meaning of each spiritual icon holds. These subtle, understated expressions of faith allow the wearer to feel the beauty of their spirituality. Each new Faith for All collection will honor different religions with their meaningful icons. Of course, Faith For All products also raise funds for worthy causes, the Covid-19 response fund and Biobus, a mobile laboratory that helps students discover, explore and pursue the field of science. Contact Details Faith For All Paul Wortley +1 201-819-5427 Paul@FaithforAll.com Company Website http://www.faithforall.com/

May 18, 2021 09:00 AM Eastern Daylight Time

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Minuteman Press Franchise in Richmond, Kentucky Adapts and Grows During Pandemic as Essential Local Business

Minuteman Press International Inc

Pete Cummings and Chuck Bentley have owned their Minuteman Press printing and marketing franchise in Richmond since May 2014. While the COVID-19 pandemic was certainly the biggest challenge for people and local businesses everywhere, Pete and Chuck managed to remain open as an essential business, adapt their products and services to what local businesses needed during the pandemic, and position themselves for sales growth both during and after the pandemic as a result of their hard work. Pete says, “At the outset of the pandemic we were as alarmed as anyone else over not only what this could do to our business but our community and even the country as a whole. The prospect of slogging through months of economic slowdowns did cause us some anxiety in the beginning. However, we remained optimistic and determined to take advantage of any unique opportunities that the pandemic presented to those of us in the print world.” He continues, “It quickly became apparent that those businesses allowed to remain open would need COVID-related printing and signs in order to both safely assist customers as well as stay in compliance with state and local ordinances. We discovered that some organizations had been allotted grant money from the Federal Government to help with pandemic-related safety requirements. We honed in on those agencies to let them know we were open as essential business and local to them. They responded well to our outreach efforts and we ended up doing a considerable volume of business printing floor decals, signs, logo-imprinted face masks, and other safety-related products. Almost every business that chose to remain open had similar pandemic-related printing needs and we wanted to do everything possible, especially for our local small businesses, to provide them everything we could to help them navigate these unchartered waters.” “We primarily grew our business in 2020 through the expanded offering of signage, floor decals, posters, direct mail, and other essential printed items. We are anticipating that 2021 will see continued growth as more and more local businesses reopen and come back online.” -Pete Cummings, co-owner, Minuteman Press franchise, Richmond, Kentucky Supporting Local Businesses During and After the Pandemic Over the past year, Minuteman Press in Richmond has continued to reach out to local businesses as they reopen. Pete says, “We’ve seen a positive response from local business owners. Many of them seem as glad to see that we are still operating and succeeding as we are trying to help them achieve their own successes through these challenging times. I think in some ways we have had a galvanizing effect for local businesses as we are all in this together. It’s that ‘can-do spirit’ that can really lift others up and we are thankful to be a part of it.” As more restrictions continue to be lifted and other local businesses reopen and recover, Pete and Chuck are ready to help them with custom printing products and marketing services. Pete says, “Because we have stayed open the entire time, Minuteman Press has the experience of helping all different types of businesses at all different phases of the pandemic. We have proven to be a valuable partner and we are excited to provide our business community with as many resources as possible to enhance their marketing and sales efforts.” Pete continues, “Now that the tide is turning on the pandemic, we are encouraging clients to resume their direct marketing efforts. As conferences and events resume, we are promoting all of our capabilities including imprinted table throws, retractable banners, trade show displays, conference-related signage, and promotional products.” Direct mail was another key area of growth that Minuteman Press in Richmond experienced during the pandemic. Pete is excited about the future prospects of direct mail as well. He says, “Surviving and flourishing during the past year has required some adaptation. Last year, direct marketing became very challenging with social distancing becoming the norm. To continue growing we looked to direct mailings as an additional revenue stream. Based on the success we saw from these efforts, we have decided to fully embrace direct mail. We would certainly encourage other businesses to utilize direct mailings as a way to ‘connect’ with potential customers as they ramp up and reopen.” “ Contrary to what some would have one believe, printing is not dead. The increased demand for direct mailings can partly be explained by the ‘contact-free’ environment of the pandemic era. With that said, I believe it also underscores how printed advertising campaigns, when utilized effectively, can yield significant results for our customers. We have also diversified our offerings with signs, promotional items, and apparel. This provides our customers with the convenience of getting everything done under one roof through someone they trust will give them the level of service and quality they expect. So, the printing industry has evolved but those who evolve with the industry will see continued success.” -Pete Cummings Meet the People Behind the Business As Pete and Chuck celebrate seven years in business this month, they reflect on their journey as well as their experiences as Minuteman Press franchise owners. One interesting thing to note is that Pete and Chuck come from two very different backgrounds and did not have any printing experience until joining the Minuteman Press family. Pete explains, “I worked at a bank for roughly ten years after graduating from college and then owned/operated an outpatient pediatric rehabilitation center, offering Speech Therapy and Occupational Therapy to children. We were out of our home state of Kentucky at this time and once we had children we decided to return home. The same opportunities did not exist to operate a rehab center but I had small business ownership in my blood at that point and was actively looking for a good opportunity.” He continues, “Chuck was a school teacher for ten years and he was growing restless. He began looking for a business opportunity that would allow for more financial freedom for his family. He mentioned this to his uncle, Garry Conley, who just so happened to own a Minuteman Press franchise in London, Kentucky along with Chuck’s Aunt, Amy Conley. We sat down with Garry and he did a pretty good job explaining the benefits. It was evident he was running a profitable operation so we listened intently and after meeting with our Regional Vice President Gary Nowak, we decided to take the plunge.” “We opened in 2014 with zero customers and have seen steady growth every year since. Our rate of jobs quoted to jobs earned is very strong. We built the business, especially in the early years, heavily using direct marketing along with the Minuteman Press Internet Marketing program. Sometimes asking people for the opportunity to earn their business is all it takes to open the door to that first job. And once we get that first opportunity, we will almost always turn that person into a repeat customer either in the near future or somewhere down the road. Providing a quality product along with good, friendly service goes a long way.” -Pete Cummings As Pete reflects on the past seven years and especially 2020 when the pandemic first hit, he is thankful to be part of the Minuteman Press franchise family. He says, “We are very grateful for the efforts Minuteman Press International made fairly early on in the pandemic to help keep franchisees flourishing. There’s no question that things could have turned out differently. From continued guidance on how to operate as an essential business to initiating the free Bounce Back program to support local businesses, it was all instrumental in helping us navigate this unprecedented time.” When asked about the rewards of owning a business, Pete answers, “Financial freedom and the feeling that we can control our own destinies for us are the biggest rewards to business ownership. We can’t be the victim of a company downsize or see our jobs shipped overseas. We certainly work hard to achieve success but those efforts are going towards building something that directly benefits our families.” As for what advice he would give to local businesses right now, Pete sums it up best by saying, “Don’t lose heart. I know it has been a tough year but as more and more sectors of the economy ramp things up again, economic opportunities will return.” Pete Cummings and Chuck Bentley’s Minuteman Press franchise is located at 202 Wayne Dr., Ste. A; Richmond, KY 40475. For more information, call 859-314-1172 or visit their website: https://www.richmondky.minutemanpress.com. Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

May 17, 2021 10:00 AM Eastern Daylight Time

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LOOMIS Delivers a Dozen Awards for Texas Oncology Ad Campaign

LOOMIS

The LOOMIS Agency delivered big for client Texas Oncology, taking home 12 awards at the 38 th Annual Healthcare Advertising Awards show, including the Gold Award for “Total Advertising Campaign.” The agency won five Gold, one Silver, four Bronze and two Merit awards for its “Right Here” campaign. “We are so pleased with the recognition,” said Steven Paulson, M.D, president and chairman of Texas Oncology. “The ‘Right Here’ campaign has been very well received by all of our stakeholders because it does a wonderful job communicating our important difference as a provider of oncology treatment and care.” Texas Oncology’s 500+ physicians deliver leading-edge cancer care at its 210 locations in communities across the state, so patients don’t have to travel far from home to receive the expert treatment they need. “That’s a big difference for Texas Oncology patients and it’s the basis of our campaign,” said LOOMIS account director Christina McKinney. “With Texas Oncology, patients don’t have to disrupt their lives to get the care they need,” McKinney said. “They can stay at home surrounded by the love and support of family and friends.” The campaign launched January 1, 2021 and is running statewide across all major media channels, including television, digital display and video, print, outdoor, search and social. There were more than 4,400 entries for this year’s Annual Healthcare Ad Awards, making it the largest healthcare advertising awards competition and placing it among the top 10 advertising awards shows in the country. About LOOMIS: LOOMIS is a full-service advertising agency in Dallas specializing in defining and leveraging strategic advantages for national and regional challenger brands. The agency was founded in 1984 by Paul Loomis, a composer and musician who earned a national reputation for brand-image music development. The agency was expanded in 1998 to meet growing client demand. Today, LOOMIS offers clients a unique blend of advertising and music production. Learn more at theloomisagency.com. About Texas Oncology: Texas Oncology is an independent private practice with more than 500 physicians and 210 locations across the state. Meeting the oncology needs of Texans for more than 35 years, the practice includes Texas Center for Proton Therapy, Texas Breast Specialists, Texas Oncology Surgical Specialists, and Texas Center for Interventional Surgery. As a lead participant in US Oncology Research, Texas Oncology played a role in the development of more than 90 FDA-approved therapies, about one-third of all cancer therapies approved to date. For more information, visit TexasOncology.com. Contact Details LOOMIS Lauren Law +1 214-912-1543 lauren.law@theloomisagency.com Company Website https://theloomisagency.com

May 13, 2021 09:15 AM Eastern Daylight Time

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LevLane Announces Multiple Promotions and Role Changes

LevLane

LevLane, a full-service, award-winning ad agency, now in its 37th year, has announced multiple promotions as the agency continues to see strong growth. “We are so proud of this team. Over the past year we have experienced challenges we never anticipated and despite that our team has continued to deliver,” said Josh Lev, SVP | Brand Engagement of LevLane. “As we emerge from one of the most difficult times in memory, we are excited to look to the future and the team who will help to get us there.” Web Development Megan Hegarty has been promoted to Vice President, Digital Services. Senior Living Beth Simos has been promoted to Vice President, Director of Client Engagement. Creative Taylor Irwin has been promoted to Associate Creative Director. Steven Graziano has been promoted to Senior Art Director. Joe Schoppy has been promoted to Senior Copywriter. Digital Media Ed Stec has been promoted to Vice President, Paid Search Director. Sarita Shinde has been promoted to Digital Analytics Manager. Life Sciences MaryPat Siwak has been promoted to Account Director. Gina Gattis has been promoted to Account Supervisor. Samantha Spurrier has been promoted to Account Executive. Content & Digital Strategy Gabrielle Costello has been promoted to Director of Content. Michele Burns has moved into the role of Content Project Manager. Tyler Heileman has moved into the role of Digital Content Writer. Emily Glorioso has moved into the role of Social Media Specialist. About LevLane LevLane is an award-winning, full-service, independent advertising agency in Philadelphia, PA that has been building brands that people love for nearly 40 years. Contact Details LevLane Liz Weir +1 610-401-4825 lweir@levlane.com Company Website https://www.levlane.com

May 13, 2021 07:06 AM Eastern Daylight Time

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