Retail

Bridal Cosmetics E-Commerce Luxury Office Products Supply Chain Management
News Release Digital Asset Direct

Aunt Jackie’s Curls & Coils Announces Aloe & Mint Collection with ‘The Greenhouse’ Experiential Retail Concept in New York City

Aunt Jackie's Curls & Coils

Aunt Jackie’s Curls & Coils, the multi-cultural brand dedicated to providing the best, high-quality hair care solutions for all hair types with special emphasis on wavy, coiled, kinky and mixed textures, formally announces its Aloe and Mint Collection today. The Aloe and Mint Collection is Aunt Jackie’s first that can be used on both the hair and body and is gender-neutral. To mark these “firsts,” the brand curated The Greenhouse, a brand experience that showcases the key ingredients and honors the brand’s origin story – a celebration of Black women and the growth of their pursuits – in an immersive fashion. “This is a monumental launch for Aunt Jackie’s,” said Dwan White, creator of Aunt Jackie’s Curls & Coils. “Since the brand’s inception, we have been grounded by a simple goal - to create products that we would want to use on our own curl type and texture. With the launch of new products in Aloe and Mint, we are not only expanding beyond hair care and into body care for the first time, but we are also proudly introducing our first gender-neutral collection, providing benefits for all.” About the Aloe and Mint Collection The Aloe and Mint collection is specially formulated with therapeutic ingredients including Aloe, Mint, Rosemary, Lemongrass, Shea Butter, Manuka Honey and Marshmallow Root to cleanse, hydrate, and refresh your hair (and skin) instantly. Each remedy has a light cooling sensation with an invigorating minty fragrance. Products in the Aloe and Mint Collection include: Cool It! Stimulating Moisturizing Conditioner Hydrate Me! Leave-In Conditioning Treatment Flawless Pattern Perfecting Pudding Lather Up Sulfate-Free Stimulating Shampoo Crème Wake Up Refresher Spray Aunt Jackie’s offers solutions for hair types across the 1a-4c texture spectrum, with a special emphasis on types 3 & 4 hair. When used together, most Aunt Jackie’s products will not cake, flake or cause drying. Aunt Jackie’s collections are formulated to address specific issues commonly associated with natural hair including chronic dryness, definition, thinning and shedding, detangling, frizz, split ends, and more. Aunt Jackie’s is designed to nourish, tame and beautify your textures. Therapies do not include sulfates, parabens, mineral oil, petrolatum, or drying alcohols. In addition to the new products in Aloe and Mint, collections include Butter Fusion, Flaxseed, Curls & Coils, Kids, Grapeseed, Coconut Crème, and Natural Oils. Products in the Aloe and Mint Collection range from $10.95-12.95 and are available at mass, drug, grocery, specialty, and beauty supply stores nationwide, as well as Aunt Jackie’s new e-commerce shop at https://auntjackiescurlsandcoils.com/shop/. Step Inside The Greenhouse From September 23-25, The Aloe and Mint Collection will be showcased at the Aunt Jackie’s Greenhouse at Showfields, 11 Bond Street, New York City. Attendees will be treated to a variety of self-care classes, demonstrations, refreshments and entertainment curated by Aunt Jackie’s Curls & Coils and featuring an abundantly Black female line-up of partners and offerings. The event is free to the public from noon-7 pm ET. To attend please visit https://auntjackies.rsvpify.com. Honoring the Aunties In addition to showcasing the science behind Aunt Jackie’s new Aloe and Mint Collection, the Greenhouse celebrates the brand’s origin as inspired by the women who influenced its creator, Dwan White – her aunties. As a trusted solution and hair care helper, the brand embodies the spirit of aunties and their contributions on our lives. About Aunt Jackie’s Curls & Coils Aunt Jackie’s Curls & Coils is the fastest growing brand in the U.S. multicultural hair category, with 8 unique ingredients story collections. The brand is manufactured and marketed by House of Cheatham, Inc. headquartered in Stone Mountain, GA. Products are sold in mass, drug, grocery, specialty, and beauty supply stores in over 30 countries. For more information, go to www.auntjackiescurlsandcoils.com. Follow us on Facebook @ auntjackies; Instagram @ auntjackiescurlsandcoils; Twitter @ AuntJackiesCC; YouTube Aunt Jackie's Curls & Coils. Contact Details Cheryl Overton Communications Cheryl Overton cheryl@cheryloverton.com Company Website https://auntjackiescurlsandcoils.com

September 21, 2021 09:10 AM Eastern Daylight Time

Image

Female-Led Supplement Brand, Reserveage, Launches Their First-Ever Topicals Offering with Pro-Collagen Skincare Line

Twinlab Consolidated Corporation

The clinically-tested, science-backed skincare line features a proprietary formulation of microencapsulated copper peptides and nine world-class ingredients, so women can feel beautiful from the inside out in every stage of life Reserveage, one of the industry’s top leaders in wellness and beauty supplements for-women by women, has expanded its product portfolio to seamlessly blend outer beauty with inner wellness with the launch of their Pro-Collagen Booster skincare collection. Founded on the premise of the needs and desires from women as it relates to skincare, the dermatologist-tested, cruelty-free (Leaping Bunny-certified), paraben and sulfate-free line promotes the appearance of youthful, collagen-rich skin on the most visible areas of the body - the face, eye, neck, hands and feet. With a team of scientists, Reserveage utilizes unique technology to create innovative, efficacious products with patented and trademarked ingredients that are designed for whole body benefits, including their powerful microencapsulated copper peptides and nine world-class ingredients, including Dermaxyl®, Beautifeye®, EyelissTM, Matrixyl®, with proven results from 29 clinical studies. The brand’s unparalleled technology allows for copper to be absorbed into the skin more effectively, without oxidation in the form of microencapsulated copper peptides, supporting smooth and firm skin in the key areas most impacted by collagen degradation. “When looking at the market opportunity, the skincare segment is the biggest and fastest-growing sector within the Beauty & Personal Care market,” said Yamit Sadok, Senior Director of Marketing at Reserveage. “Reserveage as a brand is already positioned as a premium beauty brand with Collagen-boosting nutritionals targeting skin benefits. Our foray into topicals allowed us to capitalize on the white space in the marketplace, while completing the inside and outside approach - ultimately enhancing the consumer experience while reshaping the way personal care products are formulated, marketed and used. We’re excited to get products into the hands of consumers and make our official debut into the topical landscape.” The collection touts four inaugural products that give your skin some extra TLC, including: Pro-Collagen Illuminating Eye Cream ($49.99 MSRP): A proprietary formulation containing exceptional ingredients such as Beautifeye® to improve global eye contour appearance and reduce the appearance of crow's feet and under eye bags while diminishing the look of dark circles and puffiness. Pro-Collagen Firming Face Cream ($59.99 MSRP): This specialized face cream is infused with Matrixyl® synthé 6® to even skin tone appearance, smoothness and texture while reducing the appearance of facial fine lines and wrinkles. Pro-Collagen Firming Neck Cream ($59.99 MSRP): Designed to combat the appearance of sagging and loose skin around the neck and jawline with a rich neck cream that improves and maintains the look of skin’s elasticity with ingredients such as IdealiftTM. Pro-Collagen Hand & Foot Cream ($44.99 MSRP): Fade away the look of aging on hands and feet with an emollient hand and foot cream specially formulated with RevidrateTM to provide improved appearance of skin smoothness and tone on skin surfaces exposed to UV light. "Reserveage’s new product line is incredibly exciting—it uses proprietary microencapsulated copper peptides that allow for maximal ability to promote the appearance of collagen-rich skin,” said dermatologist and Reserveage ambassador Dr. Tiffany Libby. “Copper peptides have been well studied and have been shown to help hydrate, minimize the appearance of fine lines and wrinkles, and stimulate the look of collagen-rich skin, all which are aimed to enhance the appearance of smooth and firm skin and minimize signs of aging." The new and innovative product line takes a unique approach to skincare that is designed for whole body benefits. Boasting high-quality ingredients that are supported by robust audit and testing requirements to give your skin the products it deserves, the clinical study results show that key ingredients in Reserveage’s Pro-Collagen skincare line: Reduces the appearance of eye bags by 52% within 2 months Reduces the appearance of eye bag volume in 70% of volunteers within 2 months Improves the appearance of skin sagging by 43.6% within 2 months Improves skin moisturization/hydration by 34% in just 30 days Increases the appearance of lifting effect by 28% within 2 months Reserveage’s Pro-Collagen skincare line is available on their website, www.reserveage.tlcchealth.com, Amazon, and other retailers nationwide including Vitamin Shoppe. For more information, visit: https://reserveage.tlcchealth.com. About Reserveage: Founded by women. Led by women. Empowered by women. As a leading brand within the beauty and wellness supplement industry, Reserveage is redefining beauty by unveiling the notion that beauty is represented by so much more than meets the eye. Through an expansive portfolio of products including key ingredients such as Resveratrol, Collagen, Keratin and more, Reserveage seamlessly blends outer beauty with inner wellness. Bringing every product to the market with science-backed results, Reserveage ensures high-quality, innovative and effective products so women can feel beautifully healthy in body and mind in every stage of life. Available at some of the world’s top retailers such as Amazon, Vitamin Shoppe, CVS Pharmacy, Whole Foods, Natural Grocers, King Soopers, Vitacost, Iherb, natural stores nationwide and more. For more information, please visit Reserveage’s website and @reserveagenutrition on Instagram. Contact Details Powers PR Courtney Stewart courtney@powers-pr.com Company Website https://reserveage.tlcchealth.com/

September 21, 2021 09:03 AM Eastern Daylight Time

Image

Coresight Research’s Second Annual 10.10 Shopping Festival Goes Livestream

Coresight Research

Coresight Research will host its second annual 10.10 Shopping Festival on October 10, 2021, from 10am to 10pm EDT in partnership with livestream shopping platforms, CommentSold and Smartzer, and 1:1 live video co-shopping platform, GhostRetail. This year, Coresight Research has partnered with Access Beauty Insiders to bring more beauty brands, especially indie brands, to 10.10 to generate discovery and excitement. 10.10 Shopping Festival features a prominent charitable aspect so that consumers and brands can collaborate on making a difference as participating retailers and brands are donating at least 5% of sales to partner charities. Consumers increasingly choose where they spend based on the social/ethical/cultural values of retailers and brands. In a recent Coresight Research proprietary US shopper survey, 60% of US shoppers state that a retailer’s or brand’s social impact is important when making apparel and footwear purchases, making the charitable giveback of 10.10 a solid plus for all participating in the event. The charities included this year include American Heart Association, Delivering Good, National Breast Cancer Foundation, PinkAid, Retailers United, St. Jude Children's Research Hospital and Soles4Souls. The festival this year is focused on accelerating US consumer adoption of livestreaming. Livestream platforms boast superior consumer engagement and significantly reduced return rates versus ecommerce generally, providing retailers with significant opportunities for enhanced profitability. According to a Coresight Research survey, 39.7% of consumers shop in livestreams for a great deal, 38.2% to discover new products, 36.6% to learn more about new products, and lastly 30.7% because the buying is exciting. Deborah Weinswig, CEO and Founder of Coresight Research, said, “Livestream shopping has grown from a zero to a $300 billion industry in China in a very short period of time. We are very confident that the US market will reach what we are seeing in China, and the 10.10 Shopping Festival will enable retailers and brands to test and learn and grow this commerce segment. Compared to 2020, Coresight Research estimates that livestreaming e-commerce penetration in the US will more than triple by 2023, representing huge growth potential.” To introduce the US market to livestream shopping and give retailers and consumers alike the opportunity to explore and test the channel, Coresight is partnering with Commentsold, Ghost Retail and Smartzer, platforms used by global brands and retailers to make their livestreams and videos shoppable, on the 10.10 Shopping Festival. “We work with over 6,000 retailers that are already using live selling to connect with their customer audiences on a personal level,” said Brandon Kruse, CEO of CommentSold. “So we are thrilled to partner with Coresight Research on the 10.10 shopping festival to give the merchants on our platform new opportunities to reach customers via livestreamed sales.” Jimmy Furlano, Founder and COO of GhostRetail, added, “The world of retail is transforming rapidly as live streaming video is no longer a novelty, but a new online shopping standard. GhostRetail is proud to stand behind Coresight’s 10.10 Shopping Festival, supporting a fantastic cause that is both innovative and charitable, and to help participating retailers understand how our 1:1 live video co-shopping platform can add cost-effective video selling to their businesses that is proven to convert ecommerce transactions by more than 7x.” “We are incredibly excited to be part of the 10.10 event, giving brands and retailers access to Smartzer's live shopping technology,” stated Karoline Gross, Founder and CEO of Smartzer. “We are very interested to see how different brands and retailers in the US will approach shoppable livestream content throughout the event, following the huge success of the format in China—where nearly 15% of all online sales now come from live shopping. Results from live shopping in other markets are already showing engagement rates of up to 75%, strongly suggesting that this format will become core to e-commerce.” Lisa Mason, renowned former national home shopping television host, and Sarah Williams, on-air host and performer seen on Amazon Prime, CBS, E Network and Yahoo Productions, will be hosting selected sessions of 10.10 Livestream. Participating Retailers and Brands Charity Partners To participate in the 10.10 Shopping Festival or for more information on the event, visit http://1010shoppingfestival.com/. About Coresight Research Coresight Research is a research and advisory firm specializing in retail and technology. Established in 2018 by leading global retail analyst Deborah Weinswig, the firm is headquartered in New York, with offices in London, Lagos, Hong Kong, Shanghai and Mangalore (India). The firm provides data-driven analysis and strategic advisory to clients including retailers, brands, enterprise technology companies, accelerators and more. In addition to being renowned for its breadth and depth of research, Coresight Research is known for its expertise in the China market, helping clients with market entry and cross-border e-commerce strategies. Coresight Research is also known for its Innovator Intelligence platform, consisting of a vast network of technology entrepreneurs that it actively cultivates through events, mentorship, and regularly updated report coverage. For more information, visit www.coresight.com. About CommentSold CommentSold provides the complete technology infrastructure retail SMBs need to operate and grow their businesses. The digital platform simplifies inventory and order management, payments, invoicing, labeling, packaging and fulfillment processing for business owners, and enables live and social selling on social media, mobile apps and websites. Retail SMBs can run their entire selling operation on the CommentSold platform, while DTC and larger traditional retailers will soon be able to use the platform to expand from conventional selling channels into live and social selling. The company was named for “comment selling,” which refers to retailers posting on social networks and enabling shoppers to purchase items in real time by typing “sold” in the comments of a post. Led by entrepreneur Brandon Kruse and based in Huntsville, Alabama, CommentSold currently powers e-commerce operations, including live and social selling, for more than 6,000 companies. For more information, please visit CommentSold.com. About GhostRetail Founded in 2019, GhostRetail is the first 1:1 live video shopping platform to deliver a complete in-store experience online. Developed specifically for enterprise retailers, it drives top- and bottom-line growth through live, in-person sales consultations that delight shoppers, and integrations that create a seamless experience from discovery through checkout. GhostRetail also opens up new opportunities for brands to activate influencer communities and extend traditional sales forces. For more information on GhostRetail and our solutions, visit www.ghostretail.com. About Smartzer Smartzer is a platform used by global brands and retailers to make their livestreams and videos shoppable, to drive engagement and accelerate conversion. The shoppable livestreams and videos can be shared across e-commerce and social media platforms. Smartzer is part of LVMH La Maison Des Startups, with customers including Bloomingdale’s, Valentino, JD Sports, Adidas Missoni and Samsung. Media Contact for Coresight Research: Meir Kahtan Meir Kahtan Public Relations, LLC mkahtan@rcn.com +1 917-864-0800 Media Contact for Smartzer Karoline Gross karoline@smartzer.com +44-7745-973986 Coresight Research is a research and advisory firm specializing in retail and technology. Established in 2018 by leading global retail analyst Deborah Weinswig, the firm is headquartered in New York, with offices in London, Lagos, Hong Kong, Shanghai and Mangalore (India). The firm provides data-driven analysis and strategic advisory to clients including retailers, brands, enterprise technology companies, accelerators and more. In addition to being renowned for its breadth and depth of research, Coresight Research is known for its expertise in the China market, helping clients with market entry and cross-border e-commerce strategies. Coresight Research is also known for its Innovator Intelligence platform, consisting of a vast network of technology entrepreneurs that it actively cultivates through events, mentorship, and regularly updated report coverage. For more information, visit www.coresight.com. Contact Details Meir Kahtan mkahtan@rcn.com Company Website http://www.coresight.com/

September 20, 2021 05:52 PM Eastern Daylight Time

WIN Adopts New Corporate Name, Centerboard – The Logistics Industry's Neutral Technology Platform

Centerboard

Leading logistics technology platform, Web Integrated Network (WIN), today announced it will be adopting a new corporate brand name, Centerboard, to best reflect its overall mission of giving shippers control over their supply chain using the growing slate of neutral, shipper-centric transportation and supply chain management technology solutions it is developing. A truly neutral solution, Centerboard empowers the shipper to utilize its own contract carrier relationships – as well as accessing any carrier/broker in the spot market. There is more than $1 billion in freight value running through the platform. The company also unveiled a range of new features for its core platform, now known as WIN, by Centerboard. Centerboard, which will continue to operate as a standalone entity from its former parent company, Odyssey Logistics & Technology Corporation, is focused on providing shippers with solutions that are easy to use, customizable and designed for integration, while being more affordable than other options. Centerboard’s proprietary technologies provide supply chain stakeholders access to real-time data, providing unprecedented transparency and efficiency and helping shippers move goods in the fastest, most cost-effective and sustainable manner. Unlike older legacy systems, the company’s product development approach leverages modern, nimble, modular architecture, enabling Centerboard to offer shippers of all sizes the advantage of continuous improvement with the latest technology. Centerboard’s philosophy and modular approach enables supply chain participants the ability to integrate and upgrade while minimizing development costs. Centerboard’s leadership team consists of Glenn Riggs, President; Lindsey Shellman, Chief Commercial Officer; and Xavier Amella, Chief Technology Officer. The company was founded in 2017 and the cost-effective, cloud-based solutions it created like WIN, by Centerboard have helped companies of all sizes save time and money, resulting in increased profits. “Dairyland Trading Co. is a satisfied customer of WIN. Last year alone the WIN software contributed to our 27 percent year over year growth,” said Jerry Haines, Owner and Manager at Dairyland Trading Co. LLC. “We are looking forward to using the expanded features of the WIN, by Centerboard offering to increase our efficiencies as we continue to meet the shifting demands of shipping our goods.” Centerboard enables shippers to transact with quality carriers as well as successfully and easily integrate with legacy and emerging technology. Along with a new vision for the industry, the rollout comes with new platform features like advanced shipment notifications which sends notifications on all order tracking messages, helping to improve costs, accuracy and flexibility. Additionally, a new spot quote carrier setup feature helps to increase efficiencies. “Working with Centerboard allows us to provide our customers with seamless, easy access to key transportation management features right within our system,” said John Walker, Logistics Product Manager at Encompass Technologies, a comprehensive cloud-based ERP for the beverage and food industry. “Centerboard’s technology architecture is designed to be flexible, modular, and agile, which allows our team to upgrade to the latest technology, saving our team and customers time and money.” “The rollout of Centerboard’s solutions, including our ability to offer both standard and custom integrations, allows us to solve key issues facing the shipping and logistics industry. For the first time, shippers are able to take command of their supply chain and to access the features they need most,” said Glenn Riggs, President of Centerboard. “Supply chain is the lifeblood of business, but it’s complex, fragmented and often difficult to find answers to inform good decision making. Centerboard changes that with simplicity, easy integration capabilities and affordability.” To learn more about Centerboard and the new solutions offered through WIN, by Centerboard, visit www.centerboard.com. About Centerboard Centerboard is a neutral, shipper-centric transportation and supply chain management platform supplying shippers with access to a wide range of affordable features needed to take control of operations. Centerboard unlocks business opportunities for shippers, carriers and supply chain stakeholders, through leveraging real-time data. Centerboard is out to make the supply chain more sustainable and efficient to ensure less waste and significant carbon reduction with every trip. Contact Details Kite Hill PR for Centerboard Kite Hill PR centerboard@kitehillpr.com Company Website https://www.centerboard.com/

September 20, 2021 09:00 AM Eastern Daylight Time

The 2021 American Thoracic Society Virtual Event

Convey Services

In 2021 the American Thoracic Society hosted their annual conference as a virtual event. The ATS Virtual Conference provided both attendees and exhibitors with a virtual experience that would closely replicate the in-person environment. The ATS International Conference attracts pulmonary, critical care, and sleep professionals, from those in the earliest stages of their careers to those whose research or strides in clinical care has gained them international recognition. Each year, nearly 14,000 of these professionals choose to attend, present, and learn about the latest advances, meet with colleagues from around the world, and create new collaborations and connections. It is truly where today’s science meets tomorrow’s care. Download the case study for free at: Case Study in Virtual & Hybrid Events for Medical Organizations — The story of ATS 2021. “The MCI Group was tapped to be the event management company for the ATS virtual event, said Carolyn Bradfield, CEO of Cloud Conventions. “MCI is a global engagement and marketing agency that creates human-centric touchpoints to unleash the power of people to deliver innovation and growth. Cloud Conventions was selected as the virtual technology platform to manage the ATS virtual event. Our solutions is a sophisticated enterprise platform that manages everything needed to execute a flawless virtual event, tradeshow or conference.” ATS Virtual Conference Goal The virtual conference was designed around three main elements to meet the goal: • Presentations & Sessions • CME/MOC Education • The Industry Solution Center for sponsors Attendees at the ATS Virtual Conference engaged through networking events featuring experts from the medical industry, attendee-to-exhibitor real-time chat, online discussion forums and “ Community™ ” featuring searchable attendee directories, profile cards for each attendee and instant messaging between attendees. The live portion of the virtual conference was held over a five-day period, and on-demand content was made available for ninety days. Click here to download: Case Study in Virtual & Hybrid Events for Medical Organizations — The story of ATS 2021 About Cloud Conventions Cloud Conventions from Convey Services is Cloud Conventions is an enterprise virtual/hybrid event management platform that redefines the exhibitor and attendee experience to allow companies to provide easy access to in-depth product information, showcase their brands with graphics and videos, create calls to action and generate immediate sales leads. Used around the world for large managed events and smaller self-directed meetings, conferences and corporate kickoffs, Cloud Conventions automates exhibitors and virtual booths, continuing education, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Cloud Conventions supports multiple languages and currencies, internal, external and single-sign on registration, and supports all conferencing carriers and platforms. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Cloud Conventions Enterprise Event Network™, Community™, SafetyNet™, Cloud Kickoffs™, Conduct™, One-Touch Email Share™, Hub & Spoke™, 360° Virtual Exhibit Hall & Lobby Experience™ and ListLock™ are trademarks of Convey Services LLC Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

September 14, 2021 04:42 PM Eastern Daylight Time

Cloud Conventions Creates DIY Playbook for Managing & Delivering Virtual Events

Convey Services

Cloud Conventions today released a new Do-it-Yourself (DIY) eBook for associations, nonprofits, and businesses designed to reduce cost and increase efficiency with a self-managed program to create and deliver a virtual conference or trade event. It’s all outlined in “The DIY Virtual and Hybrid Event — Case Study,” available for free to download. Cloud Conventions is a sophisticated event management platform that redefines the attendee and exhibitor experience focused on delivering virtual and hybrid events for associations and business. “Most organizations with live events that were scheduled in 2020 and 2021 have now had the experience of staging those events virtually,” said Carolyn Bradfield, CEO of Cloud Conventions. “Even though live events are returning, maintaining a virtual event option will be vital to your event strategy, even after all of the challenges of COVID have passed. To simplify and demystify the process, we created a DIY program for meeting planners that have gotten comfortable with virtual events but want to maximize their effectiveness, while managing more of the elements themselves to reduce cost and maintain more control.” The cost and effort to add virtual options to complement a live event or as a stand-alone event has been overwhelming for many organizations with limited staff or a tight budget. Cloud Conventions’ DIY Virtual Events offer a low-cost subscription to the event management platform and a step-by-step playbook to simplify planning, execution, and management. The DIY event program shows you on how to create a content and session strategy, a virtual exhibit option for sponsors, expanded attendee engagement strategies and a way to automate onboarding attendees and manage the platform. A DIY platform comes configured and organized, making it easy to brand and add other elements without technical expertise or programming. “We generated two of our own virtual events before we began delivering virtual events to clients,” added Bradfield. “We took the lessons we gained from our events and coupled them with what we learned from executing hundreds of events for other customers. We created an eBook that outlines 9 key steps for executing a successful DIY virtual event. In this eBook, we relate those steps to how we delivered Cloud Conventions 2021, a virtual trade event for the telecommunications and cloud sales channel in May 2021.” The Cloud Conventions technology platform is designed with the non-technical user in mind with self-help and user tips built into administrative routines. The platform comes with templates for email communication, virtual exhibitor booths, session and content posts, directories and pages. Customers can take advantage of built-in Zoom or BlueJeans by Verizon conferencing capabilities to broadcast video sessions and keynotes. Event planners can also use their own preferred video accounts such as Teams, GoToMeeting or GlobalMeet. Analytics and reporting are automated to give the event organizer and exhibitors a detailed view of all attendee engagement. Click here to download: The DIY Virtual and Hybrid Event — Case Study About Cloud Conventions Cloud Conventions from Convey Services is Cloud Conventions is an enterprise virtual/hybrid event management platform that redefines the exhibitor and attendee experience to allow companies to provide easy access to in-depth product information, showcase their brands with graphics and videos, create calls to action and generate immediate sales leads. Used around the world for large managed events and smaller self-directed meetings, conferences and corporate kickoffs, Cloud Conventions automates exhibitors and virtual booths, continuing education, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Cloud Conventions supports multiple languages and currencies, internal, external and single-sign on registration, and supports all conferencing carriers and platforms. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Cloud Conventions Enterprise Event Network™, Community™, SafetyNet™, Cloud Kickoffs™, Conduct™, One-Touch Email Share™, Hub & Spoke™, 360° Virtual Exhibit Hall & Lobby Experience™ and ListLock™ are trademarks of Convey Services LLC Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

September 14, 2021 03:29 PM Eastern Daylight Time

Image

Cloud Conventions Releases New eBook for Associations Detailing 2021 Virtual & Hybrid Event Outlook

Convey Services

Cloud Conventions today released a new eBook exclusively for event planners of professional associations and trade groups entitled “2021 Virtual & Hybrid Event Outlook for Associations,” available free to download. It offers practical advice for associations to make their next live, hybrid or virtual event deliver the right experience for the organization, its members, and sponsors. The eBooks focuses on the business case for redefining online event experiences backed by research. “Professionals that manage live and virtual conferences for associations struggle with how they should engage their membership now that live events are starting to return,” said Carolyn Bradfield, CEO of Cloud Conventions. “We assembled this eBook to look at research from well-respected sources to see how having virtual event options has impacted how members engage with associations before, during and after the pandemic. We look at how sponsors view their investment in virtual events, and what it tells us about how associations should plan their event strategy moving forward.” In 2020 the pandemic forced associations to cancel in-person gatherings and pivot to everything from webinars to multi-day virtual conferences. Scrambling to offer some sort of online experience to replace the much-anticipated live conferences represented a fundamental change in the way an association and its membership connected historically. The result was a lower revenue producing virtual option that represented a huge decline in the association’s bottom line. However, the upside of virtual events, when effectively done, has been a game changer for many associations leading to increased attendance, greater member engagement and additional sponsorship revenue outside of membership or attendance fees. “Now that live events are starting to return, associations have asked themselves if continuing virtual events are really worth it,” added Bradfield. “ The 2020 study of 1,000 respondents, ‘Association Trends: From Disruption to Opportunity ’ produced by Community Brands reveals that having a virtual option for membership participation has moved from a nice to have, to a must have. Recent cancellations of live events because of renewed COVID concerns scheduled for this fall is an indicator that the pandemic is far from over. Having a virtual or hybrid option still is the best insurance that the show will go on, no matter what.” Although 2020 was disruptive, in the last several years revenue from membership dues has declined for many associations, while revenue from other sources increased, accounting for over half of the funding for a given group. “2021 Virtual & Hybrid Event Outlook for Associations” reviews the value delivered to the membership and key factors behind increased participation when doing virtual or hybrid events. Cloud Conventions is an event management platform that redefines the attendee and exhibitor experience with a strong focus on delivering virtual and hybrid events for association and nonprofit groups. Click here to download: 2021 Virtual & Hybrid Event Outlook for Associations About Cloud Conventions Cloud Conventions from Convey Services is Cloud Conventions is an enterprise virtual/hybrid event management platform that redefines the exhibitor and attendee experience to allow companies to provide easy access to in-depth product information, showcase their brands with graphics and videos, create calls to action and generate immediate sales leads. Used around the world for large managed events and smaller self-directed meetings, conferences and corporate kickoffs, Cloud Conventions automates exhibitors and virtual booths, continuing education, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Cloud Conventions supports multiple languages and currencies, internal, external and single-sign on registration, and supports all conferencing carriers and platforms. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Cloud Conventions Enterprise Event Network™, Community™, SafetyNet™, Cloud Kickoffs™, Conduct™, One-Touch Email Share™, Hub & Spoke™, 360° Virtual Exhibit Hall & Lobby Experience™ and ListLock™ are trademarks of Convey Services LLC Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

September 14, 2021 03:07 PM Eastern Daylight Time

Image

Enhance Your View and Curb Appeal with Distinctive Westbury® VertiCable™ Aluminum Railing

DSI Inc.

DSI, Inc., the leading supplier of aluminum railing in North America, is experiencing rapid sales growth of the company’s VertiCable railing system. Westbury aluminum railing makes any deck or porch beautiful, and it comes with a lifetime limited warranty. Featuring thin vertical stainless-steel cables rather than larger bulky infills, VertiCable railing is stylishly designed to provide unobstructed clear views from any deck or porch making it ideal for residential and multi-family installations. Westbury ®VertiCable aluminum cable railing makes any decking and railing system unique and beautiful with a lifetime of durability and low maintenance. Featuring architecturally designed thin vertical stainless-steel cables in place of bulky infills, Westbury® VertiCable aluminum railing is designed to provide clear views from any deck or porch. Westbury VertiCable cable railing is available in 12 standard colors enhanced by available textures. Custom colors are available by special order. Aluminum railing compliments a variety of decking materials including wood, composites and PVC decking and is becoming the number one railing choice of homeowners for deck and porch applications. In addition to offering low maintenance performance, Westbury VertiCable railing is engineered to provide safety and strength. Larry G. Boyts, DSI’s Vice President of Sales and Marketing stated that “Westbury Verticable railing leads the way as a premier railing system offering aesthetic and performance advantages unmatched by competitors’ products.” Information about Westbury VertiCable and other DSI products can be obtained by visiting www.diggerspecialties.com DSI is an industry leading manufacturer of aluminum and vinyl railing, aluminum and vinyl fencing, gates, composite and fiberglass architectural columns, and deck lighting. Contact Details Chris H. Beyer +1 704-438-7998 cbeyer@dsiwestbury.com

September 14, 2021 08:33 AM Eastern Daylight Time

Image

Cloud Conventions Announces New Virtual Event Management Platform Capabilities

Convey Services

Cloud Conventions today released a suite of new features and additional capabilities to improve the user experience for virtual or hybrid events, trade shows and association conferences. New features include integration with the BlueJeans by Verizon video conferencing platform, a new unique 2D Virtual Showroom and Virtual Booth display, additional exhibitor engagement capabilities and new session registration and notification options. These new capabilities further enhance Cloud Conventions’ position as one of the premier enterprise virtual/hybrid event management platforms that is redefining the exhibitor and attendee experience. “As we learn more about what drives attendee and exhibitor engagement, those insights direct us to add features and capabilities to address and improve the attendee and exhibitor experience,” said Carolyn Bradfield, CEO of Cloud Conventions. “The 2D Virtual Showroom and Exhibit Booth customizes the look and feel of the exhibit hall and offers a more engaging experience. It serves as a central navigation point using a unique image with embedded links, graphics and videos overlaid. We integrated with BlueJeans by Verizon to offer a conferencing platform that delivers high resolution video and Dolby-quality sound while allowing the participant to enter any session or keynote without leaving the platform. We also can cap registration on any session, creating a wait list and automatic notifications when the attendee has been cleared to attend.” The 2D Virtual Showroom and Exhibit Booth provides a self-managed, totally customized experience by adding a library of unique exhibit hall or virtual booth images and then overlaying them with interactive zones that link to embedded videos, navigational buttons, images, badge scan and message icons that link to other locations on the platform. Virtual showrooms can appear on the event site homepage or attendee dashboard to direct the user through the event experience or can become the main virtual exhibit hall. 2D virtual booths can be added to templates providing silver, gold and platinum exhibitors each with a distinctive booth experience based on sponsorship levels. BlueJeans by Verizon has a unique iFrame capability that allows attendees to connect automatically to live or keynote sessions from any location on the Cloud Conventions’ platform. Their attendee information is automatically transferred to BlueJeans, and their activity is recorded and delivered back to Cloud Conventions’ event reports. BlueJeans offers the industry's highest fidelity audio and video performance, as well as suite of comprehensive security features. It can host live events with up to 50,000 attendees and 150 presenters worldwide. BlueJeans streams to Facebook Live for larger audiences to view the session as it happens. About Cloud Conventions Cloud Conventions from Convey Services is Cloud Conventions is an enterprise virtual/hybrid event management platform that redefines the exhibitor and attendee experience to allow companies to provide easy access to in-depth product information, showcase their brands with graphics and videos, create calls to action and generate immediate sales leads. Used around the world for large managed events and smaller self-directed meetings, conferences and corporate kickoffs, Cloud Conventions automates exhibitors and virtual booths, continuing education, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Cloud Conventions supports multiple languages and currencies, internal, external and single-sign on registration, and supports all conferencing carriers and platforms. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Cloud Conventions Enterprise Event Network™, Community™, SafetyNet™, Cloud Kickoffs™, Conduct™, One-Touch Email Share™, Hub & Spoke™, 360° Virtual Exhibit Hall & Lobby Experience™ and ListLock™ are trademarks of Convey Services LLC Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

September 13, 2021 04:29 PM Eastern Daylight Time

Image

1 ... 65 66 67 68 69 ... 73

Back