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U.S. Travelers Opting for Remote Staycations

YourUpdateTV

Given the US Centers for Disease Control and Prevention’s latest guidance for fully vaccinated Americans, Airbnb guests are increasingly planning their summer travel, opting for off-the-beaten path locations. Recently, Director of International Communications at Airbnb, Cassidy Blackwell, teamed with YourUpdateTV on a satellite media tour to discuss some of the top summer travel trends. A video accompanying this announcement is available at: https://youtu.be/EGA0NQhgG_Q Searches for more remote destinations in the US over Memorial Day Weekend have increased by nearly 40 percent just in the past month – also indicating a potential economic boom for prospective Hosts in these locales. From open air destinations to off-the-grid unique stays, guests are looking for a truly bespoke experience outdoors. Remote stays in the US between 50-300 miles make up nearly 70% of searches for Memorial Day Weekend. Guests are starting to feel more comfortable with venturing further from home, as stays between 1,000-3,000 miles away are making up the second largest share of searches for Memorial Day Weekend trips. But with this anticipated pent-up demand, for those thinking about taking a trip this summer, guests should consider booking their trip early. Searches for summer travel among U.S. seniors (age 60+) increased more than 60% between February and March 2021. At the beginning of March, one of the fastest growing cohort of bookers is aged 60 and above, particularly in the United States and the United Kingdom, where vaccine dissemination has been efficient. Rural Hosts make up a quarter of Airbnb Hosts in the US, and on average the typical rural Host has earned about $8,500 in total since the start of the pandemic, over $2,000 more than the average from 2019. New Hosts with only one listing who have welcomed their first guests since the start of the pandemic have already earned more than $1 billion globally. For more information on finding a place to stay, booking an Online Experience, or becoming a host yourself, visit Airbnb.com/host About Cassidy Blackwell: Cassidy Blackwell is the Director of International Communications at Airbnb. In her role she is responsible for leading the teams across EMEA, APAC, LATAM and China to drive initiatives that help to advance business objectives, policy priorities and brand reputation. In her tenure as a marketing and communications professional, Cassidy has experience in working in both tech, CPG, retail and philanthropy, with specialized experience in empowering women, people of color and other underserved communities around the world. Cassidy has been named one of Fast Company's Most Creative People in Business, Brand Innovator's 40 Under 40 and a finalist for the Sage Group's Marketers Who Matter. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 04, 2021 01:00 PM Eastern Daylight Time

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Seen #TeacherTok? Osmo For Schools Gifts 4 Lucky Teachers $500 Gift Cards For TikTok Videos, For National Teacher Appreciation Week

Osmo for Schools

Osmo for Schools, a division of Tangible Play, Inc., focuses on building in-classroom usage of Osmo’s award-winning educational systems. Using proprietary AI technology, these systems help teachers foster collaboration, communication, creativity, critical thinking, and increased engagement in learning, in students. Osmo is used in more than 30,000 schools in North America. Tangible Play is headquartered in Palo Alto, California. For more information about Osmo for Schools and its products, visit schools.playosmo.com. Osmo for Schools, the educational division of Tangible Play, Inc. and part of the award-winning consumer STEAM brand Osmo, announces it has selected 4 lucky teachers on TikTok to each receive a $500 gift card, for their creative and inspiring videos, in honor of National Teacher Appreciation Week (May 1-7, 2021). “Throughout this past year, we were thrilled to see so many teachers who used their creativity to the max to get kids to learn during this challenging time, and we loved the heartwarming videos they posted on social media, to tell the world what they did and how,” says Jan Richards, head of education sales and marketing at Osmo for Schools, which promotes in-classroom usage of Osmo’s tools and recently received the 2021 EdTech Award for Curriculum and Instruction Solution. “We laughed a lot when the videos were funny, admired their dedication, and got inspired by so many. Osmo for Schools selected 4 teachers who present themselves as heroes going the extra mile during the pandemic.” The 4 winning teachers are: Tristan Campbell @trissssss10 Clamentia Hall, Jr. @mrclementineteach Mandy Curley @mandycurley1 Claudine James @iamthatenglishteacher Says kindergarten teacher Clamentia Hall, Jr., “Osmo has taken educational technology and teacher appreciation to an unprecedented level! It has been an absolute pleasure to share a bit of humor and joy with educators who could use a little morale boost. Osmo has affirmed that educators everywhere deserve an incredible amount of appreciation for the hard work they do.” On July 1, 2021, Osmo for Schools, in partnership with Osmo Cares, the charitable arm of Osmo, will begin accepting applications for its first-ever mini-grant consisting of $2000 worth of Osmo for Schools’ educational technology. A total of 20 in-kind, mini-grants will be awarded to U.S. public schools in time for the fall semester. The mini-grant is intended to help schools which lack needed funding to purchase educational technology. Mini-grant recipients, who will be announced Aug. 9, 2021, will be able to choose from a selection of Osmo for Schools products; only one recipient will be selected per school. Schools must already have appropriate tablets on hand, or a plan to purchase tablets--they are not included. For further details about the mini-grant and application process, visit here: schools.playosmo.com/grants. About Osmo for Schools Osmo for Schools, a division of Tangible Play, Inc., focuses on building in-classroom usage of Osmo’s award-winning educational systems. Using proprietary AI technology, these systems help teachers foster collaboration, communication, creativity, critical thinking, and increased engagement in learning, in students. Osmo is used in more than 30,000 schools in North America. Tangible Play is headquartered in Palo Alto, California. For more information about Osmo for Schools and its products, visit schools.playosmo.com. Contact Details Carolyn Kamii PR +1 310-251-0550 carolynkpr@gmail.com Company Website http://schools.playosmo.com

May 03, 2021 04:00 AM Pacific Daylight Time

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Velocity Global names veteran global leader Sarah Fern as Chief People Officer

Velocity Global

Velocity Global, the leading provider of global employment solutions, welcomed veteran human resources leader Sarah Fern as its new Chief People Officer. Fern leads the people strategy for Velocity Global’s growing remote-first team of 300 in 16 countries that is expected to double over the next 18 months. Fern applies two decades of experience including leading global remote teams for international brands and high-growth companies. She is responsible for employee engagement and satisfaction, as well as recruiting and career development. Based in London, Fern joins the executive team and reports directly to founder and CEO, Ben Wright. “Sarah oversees the most important asset of our company - our people - and our most important strategy - our culture,” said Wright. “She brings perspective as a previous client and now as leader of our growing team. She steers our global employee experience as we deploy our first capital infusion and integrate the iWorkGlobal team.” Velocity Global announced a $100 million growth investment from FFL Partners and its acquisition of iWorkGlobal earlier this month. The combined company creates the largest Employer of Record (EoR) in 185 countries and all 50 United States. Brands rely on Velocity Global’s expertise and global infrastructure to employ a compliant global workforce without the cost or complexity of setting up their own foreign legal entities or state registrations. As the Employer of Record, Velocity Global manages our clients’ workforce by providing in-country and in-state compliance, payroll, and benefits for the supported employees. Fern joins Velocity Global from the Talent Management software technology space. Most recently she served as Human Resources Director for Saba Software (now part of Cornerstone OnDemand) through several major acquisitions, business integrations, and transformations into a public company. Fern was a client of Velocity Global as Saba Software expanded into Mexico. “I experienced firsthand the ‘People First’ approach from Velocity Global and am privileged to lead the employee experience for this incredible group of professionals,” said Fern. “As businesses leverage global remote workforces like never before, Velocity Global leads by example and delivers an exceptional customer and supported employee experience.” In addition to EoR services, the company offers Independent Contractor Compliance to assess a workforce and Agent of Record (AoR) to streamline payments to contractors globally. Its platform combines these elements with a personalized customer experience, best-in-breed technology, and increased scale for companies to grow their remote workforce. Prior to Saba Software, Fern held roles with Honeywell and Mattel. Her biography is available on Velocity Global’s Leadership page. ABOUT VELOCITY GLOBAL Velocity Global accelerates the future of work beyond borders. Its platform enables businesses to employ remote teams and expand internationally through global expertise, best-in-breed technology, and scale. More than 700 brands rely on its Employer of Record model and infrastructure, also called an International PEO (Professional Employer Organization), in 185 countries and all 50 United States to compliantly employ thousands of supported employees, access global talent, and grow revenue. Named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall, Velocity Global is a strategic partner to its clients through additional comprehensive services including Immigration, Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors globally. Founded in 2014, the company is headquartered in Denver, Colorado, with regional headquarters in Amsterdam, Bogotá, and Singapore, with local employees in 16 countries. Contact Details Velocity Global John Hall +1 303-204-6131 johnhall@velocityglobal.com Company Website https://velocityglobal.com/

April 29, 2021 07:02 AM Mountain Daylight Time

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Top Industry Talent Joins News Direct Team

News Direct

News Direct, the only news and content distribution platform purpose-built for the demands of modern media outreach, today announced several senior hires as part of the leadership team. These hires include Neil Hershberg as Chief Media Partnership Officer; Brenda Bell, Mark Essa, Jennifer Dunn and Josh Rehrer each as Vice Presidents of Regional Sales; and Jeff Abelson as Director of Multimedia Services. Hershberg and Abelson will report directly to News Direct founder and CEO, Gregg Castano, while Bell, Essa, Dunn and Rehrer will report to Chief Revenue Officer, Charles Lucchesi. “I’m thrilled to welcome Neil, Jeff, Brenda, Mark, Jennifer and Josh to the News Direct team. News Direct is disrupting the newswire industry and transforming the way PR and IR professionals distribute their news. Their combined knowledge and expertise are a tremendous asset to our brand and our customers. I can’t think of a more qualified and forward-thinking group to lead the charge,” said Founder and CEO, Gregg Castano. Each of these key team members are leaders in their discipline and bring an average of 20 years of industry experience. Following is more information on the makeup of the executive team and their responsibilities: Gregg Castano , Founder and CEO : Gregg brings to News Direct more than 32 years of industry experience, including a seven-year stint of serving as president of Business Wire. At News Direct, his primary responsibilities include overseeing planning and strategy, company operations, business development efforts, and account management and growth. Neil Hershberg , Chief Media Partnership Officer : Neil also joins News Direct with over three decades of experience in the newswire industry, as well as a distinguished career as a journalist with UPI and Newsweek prior to that. After serving as Vice President of Media Relations at PR Newswire for nine years, followed by 22 years as Senior Vice President of Global Media at Business Wire, Neil became New Direct’s Chief Media Partnership Officer this past May. Neil oversees News Direct’s global distribution network and develops and maintains senior-level media partnerships. Brenda Bell , VP, Regional Sales: Brenda has more than three decades of industry experience, including 18 years at PR Newswire and 13 years at Business Wire. Based in Colorado, she joins News Direct as VP, Regional Sales where she will bring the News Direct message to professional communicators throughout the Rocky Mountain region, as well as portions of the Midwest. Mark Essa , VP, Regional Sales: Mark joins News Direct with more than 28 years of newswire industry experience. Previously, Mark held various senior roles at Business Wire, including Vice President of Competitive Business Analysis and Vice President of Sales, Tracking & Analysis. As VP, Regional Sales, Mark drives dynamic sales directives and relationship building throughout Southern California. Jennifer Dunn , VP, Regional Sales: After spending time earlier in her career in marketing and PR, Jennifer entered the newswire industry when she joined Business Wire in 2008. After a highly successful 12 years covering the D.C. region as well as the Carolinas, she became News Direct's VP, Regional Sales, where she will continue to serve the D.C. metro area, while also managing the company's future expansion into the southeast. Josh Rehrer , VP, Regional Sales: Josh brings to News Direct 18 years of industry sales experience with Business Wire. While with Business Wire, he served in various roles including Regional Vice President, Director and District Manager, focusing on the Mid-Atlantic region. Josh’s role is to drive adoption of News Direct’s game-changing platform throughout the Delaware Valley region. Jeff Abelson , Director of Multimedia Services : Jeff brings to News Direct nearly 24 years of experience as Multimedia Specialist at Business Wire. As News Direct’s Director of Multimedia Services, Jeff brings substantial newswire expertise in a client-facing advisor role, while specializing in multimedia support. News Direct is the only platform of its kind with the capability to release standalone multimedia content, making this an ideal role for Jeff’s talents and knowledge. “Gregg is a bold and progressive business leader. His vision for the future of the newswire industry is reflected in News Direct’s purpose-built platform and predicated on more than three decades of industry leadership experience. I’m thrilled to join the News Direct team and deliver impact, value and results for our clients,” said Neil Hershberg. For more information, visit newsdirect.com . About News Direct News Direct is redefining the content and news distribution industry – and we’re doing it from the ground up. That’s because the News Direct platform was designed and built from the ground up, to reinvent content delivery, re-engineer workflow, revitalize metrics and ROI, and bring security and pricing into the 21st century. News Direct is purpose-built. Client-focused. Dedicated to modern media outreach, and to the PR and IR professionals who need a platform to make them the best they can be. To learn more visit newsdirect.com or follow us on LinkedIn , Twitter and Facebook . Contact Details Ally O'Hara +1 212-404-6609 aohara@hotpaperlantern.com Company Website https://www.newsdirect.com/

July 30, 2020 01:00 PM Coordinated Universal Time

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