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Celebrity Coveted, Award-Winning Lash & Brow Enhancing Serum Brand, Grande Cosmetics, Announces 30% Off Brand-Wide for PRIME DAY July 16th & 17th

Grande Cosmetics

America’s #1 lash and brow enhancing serum brand, Grande Cosmetics, announces 30% off for PRIME DAY July 16 th & 17 th. Delivering 5-star lash and brow results in as little as 4-6 weeks, it’s prime time to get in on Grande Cosmetics’ award-winning beauty essentials with a brand-wide sale of 30% off everything including the award-winning GrandeLASH-MD Lash Enhancing Serum, GrandeBROW Brow Enhancing Serum and more. Grande Cosmetics’ hero products include: GrandeLASH-MD Lash Enhancing Serum is an award-winning lash enhancing serum that promotes the appearance of longer, thicker looking lashes. An iconic breakthrough and #1 selling lash enhancing serum on Amazon, GrandeLASH-MD is formulated with a proprietary lash complex that is ophthalmologist-tested with results in as little as 4-6 weeks. Plus, GrandeLASH-MD is compatible with lash extensions, lash-lifts, and contact lens wearers, making it perfect for anyone to use. Normally $68, PRIME Price: $47.60 GrandeBROW Brow Enhancing Serum is a revolutionary brow enhancing serum that promotes the appearance of naturally fuller and bolder looking brows in just 6-8 weeks. Dermatologist tested and formulated with an exclusive blend of vitamins, antioxidants and amino acids to enhance sparse, thinning, over-plucked or tail-less brows. Normally $73, PRIME Price: $51.10. Committed to using safe and clinically tested formulas, GrandeLASH-MD is a legacy lash serum that delivers clinically proven, real, and undeniable results. Grande Cosmetics is known for setting the standard in lash and brow enhancing serum innovation and has raised the bar for industry safety and performance testing with 11 safety and performance studies. Each scientific formulation was created to bring out one’s natural features (lashes, brows, hair, lips and beyond,) for the very best version of oneself. For additional information, please visit GrandeCosmetics.com or contact GrandeCosmeticsPR@amd-pr.com. Contact Details Grande Cosmetics PR GrandeCosmeticsPR@amd-pr.com Company Website https://grandecosmetics.com/

July 11, 2024 09:00 AM Eastern Daylight Time

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News Release

Melbourne Australia Beauty Pavilion Makes Its Glamorous Debut at Cosmoprof North America – Las Vegas 2024

Global Victoria

For the first time ever, Melbourne Australia Beauty will command the spotlight at Cosmoprof Las Vegas, the premier international B2B beauty exhibition in North America. From July 23-25, the vibrant and innovative spirit of Melbourne, Australia’s beauty industry will be on full display at the Mandalay Bay Convention Center in Las Vegas. The pavilion is organized by Global Victoria, Australia and is hosted and managed by Access Beauty Insiders a leading marketing consulting firm. Global Victoria, Australia is the State Government of Victoria's trade facilitation agency commissioned to empower Victorian businesses to transform global aspirations into reality. “The state of Victoria is a powerhouse in the beauty industry, home to more than a third of Australia’s top beauty brands and contract manufacturers,” says Elizabeth Moffat, Trade Manager Consumer Goods at Global Victoria. “We’re thrilled to bring these innovative, cutting-edge brands to a global stage at Cosmoprof North America.” Global Victoria is proudly presenting the Melbourne Australia Beauty Pavilion, featuring innovative beauty brands from the State of Victoria. Notably, more than one third of all Australian beauty and makeup product exports originate from this region. “As consumers increasingly prioritize organic, clean, natural beauty products, as well as environmental impact, Victorian companies are well-positioned to meet these market demands” says Mildred Ruiz, US Trade Manager for Consumer Goods at Global Victoria Creating a real buzz, the Pavilion will feature a diverse range of brands, from revolutionary professional salon haircare and vegan beauty cases to self-tanning, skincare infused with indigenous Australian botanicals and must have accessories. Melbourne Australia Beauty pavilion will be located in the Skincare, Makeup & Fragrance Hall space #7087 and will showcase the following companies: Australian Glow Specializing in natural, organic self-tanning products, Australian Glow infuses its formulas with a Quad Collagen Complex to nourish the skin while providing a long-lasting, sun-kissed glow. “ Our products are vegan, cruelty-free, and eco-friendly, embodying our commitment to inclusivity and sustainability,” the brand shares. [Click on Get the Glow to find out more] Booby Tape Pioneers of the world’s first breast lift tape, Booby Tape has gained a cult following and is a staple among A-list celebrities. “We’re the number one choice with over 20,000 stockists in 60+ countries,” boasts the brand. Beyond tape, their lineup includes viral personal care cosmetics that have taken social media by storm. [Click on Lift with Booby Tape to discover the brand] Botany Essentials With over two decades in the industry, Botany Essentials offers a range of skin, hair, and personal care products that leverage Australia’s unique indigenous botanicals. “Our new Botany Native Flora range is a testament to the power of Australian plant ingredients,” says the brand. Their DNA Serums blend clinically proven actives for ultimate skin nourishment. [Click on Unveil Botany Essentials to know more] BYS Cosmetics Renowned for its vibrant, hypoallergenic makeup, BYS Cosmetics is a social media darling with a knack for colorful, trend-setting collaborations. “We prove that high-quality, vegan, and cruelty-free cosmetics don’t have to come with a hefty price tag,” says the brand. Their offerings promise to delight and inspire every makeup enthusiast. [Explore BYS Cosmetics ] ETOILE Collective Crafted for beauty enthusiasts and professionals alike, ETOILE Collective’s stylish cosmetic bags and organizers have garnered over 10 million views on TikTok and been featured in Vogue and the TODAY Show. “We celebrate the culture of getting ready, making every routine a moment of joy and style,” they state. [Find out more about Organize with ETOILE ] Muk Haircare Muk Haircare delivers a comprehensive range for salon professionals, including haircare, styling products, and a full suite of electrical tools. Their future-focused education platform is revolutionizing hairdressing, ensuring that salons remain at the cutting edge. “We’re a one-stop-shop for distributors looking for top-tier hair products and education,” the company notes. [Discover Muk Haircare ] Connect with these brands at Cosmoprof North America 2024 The Melbourne Australia Beauty Pavilion will be an unmissable feature at Cosmoprof North America, embodying the innovation and diversity of Victoria’s beauty sector. To connect with these brands and explore the forefront of beauty trends, visit the pavilion and meet the visionaries driving this vibrant industry forward. This press release serves as your invitation to experience the dynamic world of Melbourne Australia Beauty at Cosmoprof North America 2024. Be there to witness the fusion of innovation, culture, and cutting-edge beauty from down under! For more information about Melbourne Australia Beauty, contact Mildred Ruiz Leal at mildred.ruizleal@global.vic.gov.au. --- About Global Victoria, Australia: Global Victoria empowers Australian beauty businesses to transform global aspirations into reality. As the trade facilitation agency of the State Government of Victoria, they open doors to international markets, providing the expertise and resources necessary for Australian brands to thrive worldwide. [Learn more about by clicking here Global Victoria ] About Access Beauty Insiders: Founded by Daniela Ciocan, an award-winning beauty and exhibition marketing executive and leading voice in the cosmetics industry, Access Beauty Insiders offers strategic marketing services that amplify brand presence and foster market expansion. [Discover Access Beauty Insiders ] Contact Details Mildred Ruiz Leal mildred.ruizleal@global.vic.gov.au

July 10, 2024 07:53 AM Eastern Daylight Time

FIRST AND LAST PR SUPPORTS BEAUTY, LIFESTYLE & WELLNESS BRANDS INTRODUCING NEW PR SERVICES AT BEAUTY INDEPENDENT’S UPLINK EXPO CONFERENCE

First and Last PR

First and Last PR, a communications agency that specializes in public relations, influencer campaigns and social media marketing, renowned for an unparalleled delivery in serving communication solutions to legacy brands announces its two new public relations offerings, tailored specifically to meet the needs of indie and emerging beauty, wellness and lifestyle brands: PR Powerboost for emerging brands and Seasonal Spotlights that will focus on inclusion during key holiday times of the year. “With over 25 years of industry experience, the one thing that remains consistent is that emerging brands need support and should not have to choose between a great communications team and packaging,” said Stephanie Scott-Bradshaw, First and Last PR ’s CEO & Communicator-in-Chief. “When it comes to media relations and digital marketing, we are here to serve. We look forward to seeing more indie and emerging brands grow with our newest service offerings. Whether you're a direct-to-consumer (DTC) brand with hopes of being in store or have recently landed at retail, we know that it's not enough to have shelf space. What you really need, is an experienced team with a strategic plan that will help push your brand’s visibility and awareness so that you remain on shelf. That's why we designed these programs for you.” First and Last PR has developed a proprietary communications formula for success that has been proven with a track record of long standing client relations and a range of case studies highlighting brands within beauty, wellness and lifestyle space and more. Recognizing the unique challenges and opportunities within the industry as of late, First and Last PR is leveraging their years of experience and deep understanding of the market by offering even more comprehensive solutions to new clients with two new offerings designed to cater to the distinct needs of brands: PR Powerboost Program: The new service tailors exclusively indie beauty, lifestyle and wellness brands looking to increase brand visibility and establish a strong presence in this saturated market. The PR Powerboost Program includes representation from First and Last PR’s experienced specialists who will actively craft press releases and media pitches, form media relations, create strategic PR plans including development into industry awards and more. With a focus on amplifying brand narratives and generating impactful media coverage, First and Last PR is committed to becoming a partner and empowering your brands to thrive in a competitive landscape. Seasonal Spotlights Pitch Program: As the holiday season quickly approaches, First and Last PR understands the importance of securing placements in top-tier gift guides, maximizing brand exposure and driving sales during the most important time of year. This exclusive new service offering is available to indie clients only, allowing them to stand out during three key holiday gifting times of the year. Each comprehensive four-month public relations campaign is available throughout key moments of the year such as Holiday season; Black History Month and Women’s History Month; Mother’s Day, Father’s Day and Graduation time. This unique program will be highly focused and solely be dedicated to pitching beauty, lifestyle and wellness brands to the most top-tier holiday gift guides. With a strategic approach crafted from our seasoned publicists, this targeted outreach ensures your brands’ products will stand out as must-have gifts during the season. For more information on First and Last PR’s new and existing services, please visit FirstAndLastPR.com/Services. First and Last PR is looking forward to learning more about how they can partner with your brand to drive growth, build brand awareness and receive overall success together. About First and Last PR First and Last PR connects your company to the right people. Founded in 2012 by a frustrated beauty editor that wanted to change how brands were being represented in the market and the client experience, this highly regarded and influential public relations agency specializes in creating exceptional experiences and delivering unparalleled solutions to renowned public relations, social media marketing clients. The award-winning, results-focused and skilled at executing unique and purposeful messaging that leverages the power of connections, collaborations and conversations. Contact Details First and Last PR Camille Gordon hello@firstandlastpr.com Company Website https://firstandlastpr.com/

June 26, 2024 08:30 AM Eastern Daylight Time

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News Release

Athleisure and Luxury Fuse to Lead Consumer Trends

RazorPitch AXIL, LULU, NKE, YETi

Modern consumer fashion trends have been highlighted by growth in a space where athleisure meets luxury. Nowhere has this trend been more pronounced than in Lululemon ’s (NASDAQ: LULU) decade long surge to leadership amongst multi-generational consumers seeking an active casual lifestyle, while clearly stating, “this look didn’t come cheap.” Despite brand maturity, this movement has allowed Lululemon to post double digit growth in revenue and earnings, whereas competitor Nike (NYSE:NKE) failed to post single digit revenue growth and saw a slight reduction in their earnings YOY, yet maintained strong positive cash flow and profitability. Recently athleisure or the ideology that a successful trendsetter balancing career, family and health goals isn’t confined to just fashion apparel and has spilled over into the consumer’s personal electronics choices and outdoor recreation equipment and apparel. On the personal electronics front, AXIL Brands Inc. (NYSE American: AXIL) has leveraged their approach to multi-functional fashionable Bluetooth ear buds with built in hearing protection and enhancement to complement the athleisure trend, making their way into the 2024 Paris Summer Olympic Games, NASCAR stadiums, personal fitness routines, and concert venues, among other indoor and outdoor leisure activities, and recently posting triple digit earnings growth last quarter and high double digit revenue growth for the last two years. YETI Holdings, Inc. (NYSE: YETI) has entered the athleisure space by defining high quality luxury coolers and utilizing their branding success to pivot into high quality apparel, among other offerings complimentary to the freedom offered by outdoor healthy living activities. YETI’s pivot has kept them on trend with Lululemon’s double digit revenue and earnings growth, and all of these companies have built on the common theme that quality offerings designed to enhance quality of life lead to a healthier bottom line and a healthier consumer. Disclaimers: RazorPitch Inc. "RazorPitch" is not operated by a licensed broker, a dealer, or a registered investment adviser. This content is for informational purposes only and is not intended to be investment advice. The Private Securities Litigation Reform Act of 1995 provides investors a safe harbor in regard to forward-looking statements. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions, or future events or performance are not statements of historical fact may be forward looking statements. Forward looking statements are based on expectations, estimates, and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Forward looking statements in this action may be identified through use of words such as projects, foresee, expects, will, anticipates, estimates, believes, understands, or that by statements indicating certain actions & quote; may, could, or might occur. Understand there is no guarantee past performance will be indicative of future results. Investing in micro-cap and growth securities is highly speculative and carries an extremely high degree of risk. It is possible that an investors investment may be lost or impaired due to the speculative nature of the companies profiled. RazorPitch has been retained and compensated by ITMM Consulting to distribute this content related to AXIL. RazorPitch is not responsible for the production of this content. It should be expressly understood that under no circumstances does any information published herein represent a recommendation to buy or sell a security. This content is for informational purposes only, you should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, or offer by RazorPitch or any third party service provider to buy or sell any securities or other financial instruments. All content in this article is information of a general nature and does not address the circumstances of any particular individual or entity. Nothing in this article constitutes professional and/or financial advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. RazorPitch is not a fiduciary by virtue of any persons use of or access to this content. Contact Details RazorPitch Inc Mark McKelvie +1 585-301-7700 mark@razorpitch.com Company Website http://razorpitch.com

June 24, 2024 06:00 AM Eastern Daylight Time

Select Sector SPDR ETFs: A Focused Approach for Sector-Specific Portfolio Management

Select Sector SPDR

In the ever-changing landscape of the financial markets, Select Sector SPDR ETFs present a method for investors looking to engage in sector-specific investments. By breaking down the S&P 500 into distinct sectors, these ETFs provide a pathway for both individual and institutional investors to craft more targeted and strategic investment portfolios. The Select Sector SPDR ETFs encompass a range of sectors, each represented by a dedicated ETF. This structure allows investors to focus their investments on specific areas of the economy, depending on their investment objectives, risk tolerance, and market outlook. Overview of Select Sector SPDR ETFs: Communication Services Select Sector SPDR Fund (XLC): Focuses on telecommunications and media companies. Consumer Discretionary Select Sector SPDR Fund (XLY): Targets companies focused on non-essential goods and services such as luxury items, travel, and leisure. Consumer Staples Select Sector SPDR Fund (XLP): Concentrates on essential consumer goods and services like food, clothing, and personal products. Energy Select Sector SPDR Fund (XLE): Dedicated to the energy sector, focused on oil and natural gas. Financials Select Sector SPDR Fund (XLF): Encompasses banking, investment, and insurance industries. Health Care Select Sector SPDR Fund (XLV): Focuses on pharmaceuticals, healthcare equipment, and services. Industrials Select Sector SPDR Fund (XLI): Includes manufacturing, construction, and logistics firms. Materials Select Sector SPDR Fund (XLB): Covers the chemicals, construction materials, and packaging industries. Real Estate Select Sector SPDR Fund (XLRE): Targets commercial real estate services and REITs. Technology Select Sector SPDR Fund (XLK): Concentrates on the information technology, semiconductor, and electronics sectors. Utilities Select Sector SPDR Fund (XLU): Dedicated to electric and gas utility companies. By offering a straightforward and transparent approach to investing in specific sectors, Select Sector SPDR ETFs enable investors to adapt their investment strategies in response to changing market conditions. The Select Sector SPDR ETFs offer a focused approach to investment, allowing for detailed sector analysis and strategic portfolio management. As the financial landscape continues to evolve, these ETFs provide a valuable tool for investors looking to refine their investment strategies through sector-specific allocations. DISCLAIMER: This is a work of research and should not be taken as investment or financial advice. Therefore, Select Sector SPDRs or the publisher is not liable for any decision made based on the publication. About the Company: Select Sector SPDR ETFs offer flexibility and customization opportunities. Many investors have similar outlooks, but no two are exactly alike. Select Sector SPDR ETFs let investors select the sectors that best meet their investment goals. DISCLOSURES The S&P 500 Index is an unmanaged index of 500 common stocks that is generally considered representative of the U.S. stock market. The index is heavily weighted toward stocks with large market capitalizations and represents approximately two-thirds of the total market value of all domestic common stocks. The S&P 500 Index figures do not reflect any fees, expenses or taxes. An investor should consider investment objectives, risks, fees and expenses before investing. One may not invest directly in an index. Transparent ETFs provide daily disclosure of portfolio holdings and weightings All ETFs are subject to risk, including loss of principal. Sector ETF products are also subject to sector risk and nondiversification risk, which generally will result in greater price fluctuations than the overall market. Diversification does not eliminate risk. An investor should consider investment objectives, risks, charges and expenses carefully before investing. To obtain a prospectus, which contains this and other information, call 1-866-SECTOR-ETF (732-8673) or visit www.sectorspdrs.com. Read the prospectus carefully before investing. ALPS Portfolio Solutions Distributor, Inc., a registered broker-dealer, is distributor for the Select Sector SPDR Trust. Media Contact: Company: Select Sector SPDRs Contact: Dan Dolan* Address: 1290 Broadway, Suite 1000, Denver, CO 80203 Country: United States Email: dan.dolan@sectorspdrs.com Website: https://www.sectorspdrs.com/ *Dan Dolan is a Registered Representative of ALPS Portfolio Solutions Distributor, Inc. ALPS Portfolio Solutions Distributor, Inc., a registered broker-dealer, is the distributor for the Select Sector SPDR Trust. SEL007597 EXP 8/31/24 Contact Details Dan Dolan +1 203-935-8103 dan.dolan@sectorspdrs.com Company Website https://www.sectorspdrs.com/

June 24, 2024 05:00 AM Eastern Daylight Time

Cool Trends for Summer!

News Media Group, Inc.

Contact Details News Media Group, Inc. Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

June 20, 2024 03:08 PM Eastern Daylight Time

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Dads and Grads Gift Ideas

News Media Group, Inc.

Contact Details News Media Group Jennifer Rivera +1 954-667-9647 jrivera@newsmg.com Company Website https://newsmg.com/

May 30, 2024 03:07 PM Eastern Daylight Time

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Halving of BTFS Storage Rewards

BitTorrent

Singapore, May 28, 2024 – To sustain the growth and success of the BitTorrent ecosystem, BTFS is set to implement a halving on the next round of rewards for storage miners on the BTFS network. From 00:00 (UTC) June 25, 2024, the daily rewards for storage miners on the BTFS network will be halved from 15 billion BTT to 7.5 billion BTT. The BitTorrent File System (BTFS) is a decentralized file storage system that utilizes blockchain technology and peer-to-peer transmission. It allows users to store their files across multiple nodes in a distributed manner, enhancing file security and reliability. BTFS also offers rapid file transfer and access, giving users greater convenience in managing and sharing files. By integrating key features of the BitTorrent Chain (BTTC), such as cross-chain connectivity and multichannel payment options, BTFS significantly enhances user experience. Currently, the BTFS network is experiencing rapid growth with over 8 million nodes across the network, including more than 6 million super miners, according to BTFS SCAN. To support the efficient operations of these nodes, BTFS initiated a rewards program and has provided an aggregate of 25 trillion BTT since the launch of BTFS Mainnet in 2019. Every two years, the BTFS rewards halving will occur causing the rewards for all storage miners across the network to be cut in half. (Halving roadmap) Moreover, halving will also prompt miners to improve node performance by optimizing node operation and reducing waste. In addition, an upgrade of the official website for the BTFS technical community and the release of BTFS v3.0 Mainnet will be scheduled in sync with the halving. These developments are expected to improve the efficiency of the BTFS protocol, expand the user base, and enhance its overall functionality. Looking ahead, BTFS is committed to continuously refining its storage rewards strategies. The goal is to expand the network of nodes participating in file storage on BTFS, providing developers with an efficient, secure, and reliable storage solution boosting both the capacity and the transaction efficiency of the BTTC network. About BTFS The BitTorrent File System (BTFS) is both a protocol and a web application that provides a content-addressable peer-to-peer mechanism for storing and sharing digital content in a decentralized file system, as well as a base platform for decentralized applications (Dapp). The BTFS team has been working on the latest network operations and BTT market sentiment, etc., to make a series of dynamic adjustments such as upload prices and airdrop reward schemes. About BitTorrent Founded with a leading peer-to-peer sharing technology standard in 2004, BitTorrent, Inc. is a consumer software company based in San Francisco. Its protocol is the largest decentralized P2P network in the world, driving 22% of upstream and 3% of downstream traffic globally. Its flagship desktop and mobile products, BitTorrent and µTorrent, enable users to send large files over the internet, connecting legitimate third-party content providers with users. With over 100 million active users, BitTorrent products have been installed on over 1 billion devices in over 138 countries worldwide. Since November 2018, TRON (TRX), Binance (BNB), and Bitcoin (BTC) holders have the opportunity to purchase one-year subscriptions of BitTorrent or µTorrent products, including Ads Free and Pro for Windows. Pro includes anti-virus and anti-malware screening, file converting and playability in HD. Users can visit bittorrent.com or utorrent.com to learn more. Website | Telegram | Medium | X | Media Contact John Chen press@bittorrent.com Contact Details John Chen press@bittorrent.com

May 28, 2024 07:53 PM Eastern Daylight Time

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How Blue Nile Keeps Costs Down While Offering Ethical, High-Quality Engagement Rings And Jewelry To Suit All Kinds Of Customers

Benzinga

By Mangeet Kaur Bouns In the ever-evolving landscape of fine jewelry, Blue Nile has emerged as a premier destination for those seeking not only quality and good craftsmanship, but also transparency and ethical sourcing. As the wedding bells ring louder in the post-pandemic world, Blue Nile has positioned itself to cater to the increased demand for engagement rings and fine jewelry. Unwavering Commitment To Quality And Ethical Practices At the heart of Blue Nile's philosophy is a staunch commitment to quality and ethical sourcing. The brand takes pride in its high-quality diamonds and gemstones, which come from suppliers who strictly adhere to ethical and environmental standards. This commitment not only caters to the judicious buyer, but also appeals to those who prioritize sustainability in their purchases. In addition to natural diamonds, the company boasts an impressive collection of lab-grown diamonds. These gems, certified by the Gemological Institute of America (GIA), are chemically and optically identical to their natural counterparts and offer a more affordable, ethical and sustainable alternative without compromising quality or beauty. Empowering Consumers Through Education Blue Nile's strategy extends beyond direct sales – it is a pioneer in consumer education within the jewelry sector. The company's detailed guides on the "Four Cs" of diamonds – cut, color, clarity and carat weight – equip customers with the knowledge to make informed purchasing decisions. This educational approach fosters a transparent relationship with customers, enhancing their confidence and trust, which is crucial in an industry often clouded by complexity. This approach sets Blue Nile apart from its competitors. Revolutionizing Jewelry Shopping With Technology, Convenience And Customization Since being founded in 1999, Blue Nile has been at the forefront of combining technology with traditional jewelry retail. The company’s online platform is designed for optimal user experience, offering detailed product descriptions, high-resolution images and interactive design tools. These features make it easy for customers to find and customize their perfect piece of jewelry from the comfort of their homes. For customers who prefer a more hands-on shopping experience, Blue Nile has also integrated physical showrooms across the U.S. These showrooms complement the online experience, allowing customers to see, touch and feel the jewelry before making a purchase, thus bridging the gap between online and in-store shopping. The brand’s commitment to customer service is also evident in its round-the-clock support offered via phone, live chat and email, ensuring that help is always available. This level of service, provided by non-commissioned experts, is instrumental in ensuring that every customer interaction is personalized and reassuring, making the purchasing process as smooth and enjoyable as possible. The company’s engagement with customers extends beyond direct service channels. Blue Nile actively utilizes social media platforms such as Facebook and Instagram to connect with clients – offering updates, engaging content and responsive customer service that caters to the digital habits of modern consumers. Moreover, the company enhances customer satisfaction through a flexible 30-day return or exchange policy, accommodating the needs and preferences of its diverse client base. For those seeking a highly personalized shopping experience, Blue Nile offers scheduled virtual appointments. Customers can engage with personal jewelers in a virtual showroom setting, which features a sophisticated studio equipped with multiple cameras that showcase each jewelry piece from various angles – providing a detailed and interactive viewing experience akin to an in-person consultation. Customization stands at the forefront of Blue Nile's service offerings. The company provides a vast array of customization options, allowing customers to select the ideal diamond, setting and metal type. This flexibility makes it possible to design distinct and meaningful engagement rings or other jewelry pieces that perfectly align with personal tastes. This emphasis on personalized jewelry is a cornerstone of Blue Nile’s mission, reflecting its dedication to helping customers craft not just jewelry but also memories. Competitive Pricing Without Compromise Operating predominantly online, Blue Nile can offer competitive pricing without compromising quality. By minimizing the overhead costs associated with traditional physical outlets, the company is able to offer an extensive range of premium jewelry at more accessible price points. This cost-effective model enhances affordability and broadens its appeal, increasing access to fine jewelry in a way many traditional jewelers may not be able to match. Offering Quality With Convenience In A Resurging Post-COVID Wedding Market The COVID-19 pandemic significantly impacted the wedding industry, leading to widespread postponements and cancellations as global restrictions took hold. During 2020, the earliest phase of the pandemic, the number of weddings in the U.S. plummeted to nearly 1.7 million, marking the lowest figure recorded since 1963. However, as the world has begun to recover and restrictions have eased, the wedding sector is witnessing a rebound. The most recent data from the CDC indicates a notable recovery. Approximately 2.1 million weddings occurred in 2022, surpassing about 2 million registered in 2019 during the pre-pandemic period. The global wedding ring market is poised for growth amid this revival. Straits Research projects this market to reach $132.6 billion by 2032, expanding at a compound annual growth rate (CAGR) of 5.7% from 2024 to 2032. This growth is expected to be driven by the increase in weddings and evolving consumer preferences for unique and custom wedding jewelry. Blue Nile is uniquely positioned to capitalize on this growth and cater to the needs of its customers as the wedding industry continues to flourish post-pandemic. Click here to learn more about Blue Nile and the collection of jewelry they offer. Featured photo by Tom The Photographer on Unsplash. Benzinga is a leading financial media and data provider, known for delivering accurate, timely, and actionable financial information to empower investors and traders. This post contains content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

May 23, 2024 08:35 AM Eastern Daylight Time

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