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REALTORS®’ Guidance on Current Renovation Trends That Boost Home Value

YourUpdateTV

Any homeowner or hopeful homebuyer knows it can be confusing to determine which renovations are worth their time and money and which ones are best left undone. How do you boost the return on investment of a house? How much will it cost? What should you focus on? The complexities and uncertainties surrounding these questions highlight the need to work alongside a local real estate expert. Americans spend $400 billion annually remodeling their homes, but many find the idea of taking on a remodeling project themselves too overwhelming. In fact, 35% of U.S. homeowners would rather move to another home than remodel their current home. How do real estate agents help home buyers/sellers? Community – Know local, county, and state property taxes; decipher public property information. Financial – Coordinate with lenders; research mortgage rates and terms; schedule appraisals and inspections Legal – Manage attorney reviews; navigate all require stated and federal forms; handle closing documents Expert real estate agents save home buyers time and help take stress out of the process. In fact, 91% of home buyers say they would engage their real estate agent again or recommend them to others. To learn more about REALTORS® and to find a real estate agent – www.realtor.com For tips and ideas on home renovations - https://www.houselogic.com/ About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 08, 2021 04:00 PM Eastern Daylight Time

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PCMA Private Client Is Presenting At The 2nd Annual NonQM Forum

PCMA

Irvine, CA September 8th, PCMA, the pioneer and leading voice in Non-Bank Private Client Lending, will be presenting at the 2nd Annual NonQM Forum Thursday, September 9th at 9:55am PT/12:55pm ET. CEO and Founder of PCMA, John R. Lynch, will be speaking on the “NonQM C-Suite” panel. “As industry, if we are going to succeed in winning back the trust of high-net-worth borrowers, it starts with removing the NonQM label and replacing it with rhetoric that explains the unique needs and accomplishments of these borrowers PCMA and others serve,” said John Lynch, CEO and Founder of PCMA. “I look forward to talking with the other distinguished panelists about traditional and, in many cases, irrelevant borrowing restrictions surrounding this lending category.” John R. Lynch will contribute to the discussion on “NonQM C-Suite” panel alongside fellow industry expert panelists: Ravi Correa, CFO at Angel Oak; Keith Lind, Executive Chairman & President at Acra Lending; Richard Bradfield, CEO at Arc Home LLC; Joe Lydon, Co-Founder & Managing Director at Lendsure Mortgage; Shea Pallante, President at Sprout Mortgage. “Currently we are in a lopsided marketplace with homogenized m ass market lenders not understanding or being able to offer mortgage solutions to serve those locked in a trillion-dollar credit gap labeled NonQM, ” said Lynch. “PCMA will continue to lead the way in innovative mortgage strategies; giving Private Clients optionality and the qualifying flexibility for their sophisticated estates and finances.” About PCMA: PCMA is the leading non-bank private client lending organization serving the needs of their mass affluent and high net worth clientele. PCMA offers qualified individuals and institutions bespoke lending solutions across all major residential asset classes. PCMA is a diversified financial enterprise offering private client solutions through a direct to consumer and distributed retail business model. PCMA strives to build trusting and enduring relationships by putting clients and professional partners at the center of all they do. PCMA is headquartered in Orange County, CA. Additional information is available at www.pcma.us.com Contact Details PCMA Private Client Lending Jason Jepson +1 949-394-7033 jason.jepson@pcma.us.com Company Website https://pcma.mortgage

September 08, 2021 08:00 AM Eastern Daylight Time

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ECI Development, Community Build Announce 400-Key Sustainable Tourism Village in El Salvador

ECI Development

ECI Development, a leading provider of responsibly developed properties in Central and South America, and The Community Build, a US-based non-profit that serves communities in El Salvador, today announced plans to develop a sustainable tourism village in El Salvador. The village will provide authentic tourist experiences that celebrate and conserve local heritage and culture and will grace the Pacific coast of El Salvador near the town of El Zonte, nicknamed “Bitcoin Beach,” known for its world-class surf beaches and Bitcoin economic ecosystem. The Community Build’s 40-acre property located near El Zante, and ECI Development’s village design, engineering, marketing, and construction, as well as property and rental management post-completion, will produce a tourism village that serves equally Salvadorians and North Americans. “There is currently a shortage of hotel rooms and homes for sale along the El Salvadorian coast. The residences we will develop will serve the Salvadorian and North American marketplace for both ownership and rentals,” said Michael Cobb, CEO of ECI Development. “Because of the central location along the best surf beaches in El Salvador, and the close proximity to the town of El Zonte, the property is perfect for the development of a sustainable eco-tourism village.” The eco-sustainable village will have 400-450 addresses with multiple price points and models for both rent and ownership, offering luxury condos, affordable condos, and tiny homes ranging from $150,000 to $1 million. El Salvador is the first country in the world to adopt Bitcoin as legal tender with a law that takes effect today, September 7. In light of this world first, ECI Development will offer property discounts when buyers use Bitcoin as opposed to fiat currency or financing. “We expect the tourism village to create sustainable jobs for young people in the city and surrounding area, helping boost the local economy and preventing migration to San Salvador, the capital and the country's most populous city,” said Mike Peterson, the founder and President of Missionsake, of which The Community Build is an initiative. “We also want to become the standard-bearer for Bitcoin transactions in real estate for this country and the world, ushering in a new level of comfort for the broader society to utilize Bitcoin in their daily lives.” About ECI Development ECI Development is a real estate development company that has been responsibly developing properties within communities in Nicaragua, Belize, Costa Rica, Panama, and Argentina for more than 20 years. Visit www.ecidevelopment.com for more information. About The Community Build The Community Build is a non-profit organization born in 2017 designed to help foster the growth and education of the youth in El Zonte, El Salvador. The Community Build is an initiative of Missionsake. Missionsake exists to help develop the spiritual, mental, physical, and relational health of the missionary community in El Salvador and also of the local communities in which they serve. Visit thecommunitybuild.com for more information. Contact Details Razor Sharp PR Ray Young +1 512-633-6855 ray@razorsharppr.com Company Website https://www.ecidevelopment.com/

September 07, 2021 02:23 PM Eastern Daylight Time

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PCMA Announces the Launch of the Industries First Private Client Partner Program for Specialty Financial Service Providers

PCMA

PCMA, the pioneer and category leader in Non-Bank Private Client Lending today announced the launch of the PartnerUP™; an industry first creating strategically aligned relationships that will help specialty financial service providers extend the value of their services, protect assets under management, elevate the expertise of their practice, and further align with the complex needs of their accomplished clientele. “Leverage is a major part of estate and financial planning for high-capacity estates. We understand this symbiotic relationship very well and we further understand the difficulty of finding a referral partner that not only can be trusted, but capable of understanding the complexities and nuances of our partners high net worth clientele,” said John Royce Lynch, CEO and Founder. “The needs of the most accomplished amongst us cannot be satisfied by generalist banking and mortgage service operations.” PartnerUP™ extends the value-added services of category specialists that cater exclusively to high net worth, and ultra-high net worth estates. PCMA has curated the most comprehensive portfolio of private client residential and commercial credit programs to help support varied industry practitioners such as: Wealth Advisors: PCMA will help keep investment strategies intact by offering a confidential and seamless referral to a certified private client lending expert and direct access to bespoke mortgage solutions, while protecting your assets under management. Property Advisors: Whether your clients are looking to purchase a primary residence, vacation home or add to their real estate investment portfolio, a partnership with PCMA will increase your value of services, keep you agile in the market and responsive to your private clients’ home financing needs. Estate Advisors: High-capacity estates rely on a team of skilled advisors to navigate the complexities of wealth. We’d like to help you further enhance your practice capabilities and client relationships. It is this client first mandate that has allowed us to become the nation’s top nonbank private client lender. “We understand the value of relationships and are dedicated to making a difference in the lives of financial advisors and their clients. With the launch of our Even Pros Need Pros marketing campaign supporting our PartnerUP™ program, we look forward to working with experts in their area of practice that are dedicated to our common goal of making a difference in the lives of their accomplished clientele,” said John Royce Lynch To learn more about our PartnerUP™ program please visit PCMA.PARTNERS About PCMA PCMA is the nation’s leading Non-Bank Private Client Lender serving the complex credit needs of their High-Net-Worth clientele. PCMA offers qualified individuals and institutions bespoke lending solutions across all major residential asset classes. PCMA is a diversified financial enterprise offering private client solutions through a direct to consumer and distributed retail business model. PCMA strives to build trusting and enduring relationships by putting clients and professional partners at the center of all they do. PCMA is headquartered in Orange County, CA. Additional information is available at www.pcma.us.com Contact Details Jason Jepson +1 949-394-7033 jason.jepson@pcma.us.com Company Website https://pcma.mortgage/

August 30, 2021 08:00 AM Eastern Daylight Time

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Interactive Design Corporation (IDC) Unveils Award-Winning Affordable Housing Design for The Monarch Apartment Homes in Palm Springs

Community Housing Opportunities Corporation

Interactive Design Corporation (IDC), a Palm Springs-based architectural firm known for its focus on creating sustainable projects that address important social values, has unveiled the design for The Monarch Apartment Homes, a 60-unit, affordable housing community located in Palm Springs, CA. Developed by the Community Housing Opportunities Corporation (CHOC), an organization dedicated to the development of economically integrated housing, the design centers on a contemporary mid-century modern architectural style that creates an inviting, welcoming neighborhood for its residences. “Our strategy is to increase the supply of beautifully designed, sustainable homes for low- and moderate-income families that serve the desert community,” emphasizes Joy Silver, regional director of CHOC. “This type of design integrates communities and transforms lives. The Monarch Apartment Homes is a prime example of how our cities can add well-designed, sustainable living environments for their residents.” Located on a 3.62-acre vacant parcel of land at the Southeast corner of N. Indian Canyon and San Rafael Drive in the Upper Westside One Palm Springs neighborhood, the property is owned by the City of Palm Springs Successor Redevelopment Agency. In partnership with the City, CHOC will develop the land with rental apartments that offer one-, two- and three-bedroom apartment homes. Since the neighboring properties on the east side of the complex are residential homes, most of which are mid-century in design, the east side buildings will be smaller, one-story, and one-bedroom units to respect the context of the neighborhood. Much of the local mid-century designed homes in the adjacent neighborhoods were influenced by Donald Allen Wexler, an influential architect who practiced in the desert for almost 60 years. Trained under Richard Neutra, Wexler designed banks, schools, and even the Palm Springs airport, but he is known for his home designs, many of which are found throughout the surrounding community. “The design of this complex demonstrates that high design and affordable housing can work hand in hand,” emphasized Maria Song, AIA, LEED AP, partner with IDC, known for its award-winning concepts specifically for affordable housing development. “We’ve incorporated mid-century design elements that weave the interaction of place, people, and community together, thus knitting it into the overall City itself as a thriving neighborhood for the working families who need affordable housing.” The first affordable housing effort in Palm Spring in twelve years, 60 units of affordable housing -- or 15 units to the acre -- is required to be built based on California’s density bonus law. “The Monarch Apartment Homes will provide critically needed affordable housing units for Palm Springs,” said Palm Springs Mayor Christy Holstege. “Just as important as the availability of affordable housing is the fact that the rents at the Monarch Apartments will remain affordable for at least 55 years. This will allow generations of families to establish themselves in the community without having to worry about housing security or paying large portions of their income towards rent. We’re very proud of what the Monarch Apartment Homes will bring to the City of Palm Springs.” Creating a mini neighborhood The design of the $31 million complex includes sloping rooftops that mimic the monarch butterfly. It also includes natural desert plants to blend into the surrounding communities. The property itself is designed with a tree-lined thoroughfare, aptly named Main Street, to create a pedestrian plaza. Designed in 14 separate buildings clustered to create mini neighborhoods, each structure is topped with a sloping roofline mimicking the wings of the Monarch butterfly, which is known as a sign of rebirth. The name of the complex nods to the symbolism. Amenities include a dog park, a Monarch Park splash pad -- which is a water feature with a deck area that is integrated into the main open space adjacent to a children’s play area, and two BBQ areas. “These homes will become the community that our grocery store workers, clerks, caregivers, and more can live in and be proud of their homes,” added Song, who was invited to present this development at this year’s Modernism Week conference. “Creating housing affordability is the foundation to providing a stable, safe place for all of our residents to thrive. The design here proves that it can be done effectively, and residents will be proud to live here.” To encourage a well-rounded living experience, all apartment homes will have patios or balconies with a community building with a computer classroom, a rental office, and a community lounge adjacent to a kitchen that can be used for group functions. A laundry room will also be centrally located in the community building. In the main driveway, parking is conveniently close to collector streets and offers both parallel parking and angled parking. “The design of these homes compliments the surrounding community neighborhoods and offers a beautifully designed, mid-century modern look that blends in with the neighborhood, and even the upper-income enclaves,” adds Song. Sustainability Factors Sustainability was a key consideration in the creation of this property. Sustainability in construction was enhanced by making all of the indoor and outdoor systems electric. In addition, the renewable energy system helps the complex work in unison and presents an opportunity for a solar panel system. The property will have efficient windows and appliances, reflective surfaces, and cool roofs that reflect about 76 percent of the sunray away from the building for added sustainability. Understanding that the desert area sees high temperatures, the complex will be built with a double insulation system including framing with blown insulation and rigid insulation on the outside to help keep the air conditioning zones on the inside. Large roof overhangs also provide adequate shade throughout the property and over all the carports. Based in Palm Springs, Song has seen a 29-degree drop in temperature in asphalt that is shaded, compared to those that are not. With this in mind, the property will also have many trees to create natural shade within the courtyard areas. The buildings are shaped so that the air can easily flow throughout the property, creating a passive cooling system. IDC will submit The Monarch Apartment Homes for a GreenPoint Rated verification. The project is expected to break ground in early 2022. About CHOC: Founded in 1984, the Community Housing Opportunities Corporation (CHOC) is a non-profit, affordable housing developer based in Fairfield, California with offices in Palm Springs, that creates and manages communities for individuals, families, seniors and those with special needs. CHOC believes that economically integrated, affordable housing is key to self-sufficiency and is achievable with enriching, supportive programs that give pride to residents, stabilize families and improve local economies. www.chochousing.org Contact Details Anne Shanahan +1 310-373-0103 ashanahan@hoytorg.com Company Website https://www.chochousing.org/

August 24, 2021 10:30 AM Pacific Daylight Time

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PCMA Announces Continued Nationwide Expansion with the Addition of Idaho to our Lending Footprint

PCMA

PCMA, the pioneer and leading voice in Non-Bank Private Client Lending, announces the expansion of our Private Client services to the state of Idaho - Company NMLS ID: 237710. The expansion of Private Client Lending into Idaho highlights the extraordinary growth of PCMA and the continued growth in the Idaho luxury housing market. Prior to 2019, homes at a price point at or slightly above $750,000 was considered a luxury purchase, as defined by those in the top 5% of the market in sales value. The amount considered to be a luxury home purchase in Idaho increased to $1MM in 2020 and has trended near $2MM 2021 according to local real estate reports. “Private Clients moving to Idaho for a variety of reasons that include crystal clear lakes, outdoor activities for each season, world class golf courses and much more,” said John R. Lynch, CEO and Founder of PCMA. “We have seen a change in buying patterns of the Private Client community over the past 18 months. At first, they were pleased to be availed financing so they could either downsize or find a second home. As more people started working from and learning from home, Idaho and places like it became an ideal fit, giving them plenty of space [both inside and outside] as well as solid infrastructure to support their remote capabilities along with easy access to national and international travel.” PCMA’s expansion into the Idaho market comes on the heels of both internal and external growth of the company. PCMA continues to experience an unprecedented growth of new loan originations since the start of 2021; the launch of the new PCMA Studios film campaign; and the addition of Ulysee to the Private Client Collective, a modern approach to asset-based lending. “Growth in areas like Idaho, are fueled by Private Clients who are finally being given the lending options [like OMEGA and ZENITH ] that they deserve,” said Lynch. “Our market leading products will be the perfect fit for the Private Client Community, and we are excited to serve the affluent needs of Idahoan’s statewide.” About PCMA: PCMA is the nation’s leading Non-Bank Private Client Lender serving the complex credit needs of their High-Net-Worth clientele. PCMA offers qualified individuals and institutions bespoke lending solutions across all major residential asset classes. PCMA is a diversified financial enterprise offering private client solutions through a direct to consumer and distributed retail business model. PCMA strives to build trusting and enduring relationships by putting clients and professional partners at the center of all they do. PCMA is headquartered in Orange County, CA. Additional information is available at:www.pcma.us.com Contact Details Jason Jepson +1 949-394-7033 jason.jepson@pcma.us.com Company Website https://pcma.mortgage/

August 23, 2021 08:00 AM Eastern Daylight Time

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Cloud Conventions Introduces SafetyNet to Create a Virtual Backup Plan for Live Events

Convey Services

Cloud Conventions today introduced SafetyNet ™, a new program to provide a virtual event backup options for associations, tradeshows, event managers or trade groups that have a live event scheduled now or in the near future. SafetyNet provides a standby virtual event platform that can be activated if needed when attendance for a live event declines or if there is a requirement to pivot to an all-virtual program. A SafetyNet platform can be brought online in a matter of days without technical support or programming. Cloud Conventions is a sophisticated event management platform that redefines the attendee and exhibitor experience with a strong focus on delivering virtual and hybrid events, regardless of size or budget. “It seems like a repeat of 2020 as event managers, associations and other trade groups are struggling to decide if they should cancel their live event, shift to virtual or hybrid, or take other precautions to make attendees and exhibitors feel safe,” said Carolyn Bradfield, CEO of Cloud Conventions. “Any group hosting live events today needs a virtual backup plan that can be activated to ensure attendees and sponsors can participate in industry sessions, continuing education and still make connections that they would miss when they can’t attend in person.” SafetyNet maintains a low-cost Cloud Conventions virtual platform on standby behind a private login until required. It is hosted on a custom URL, is fully branded, customized and organized to host live or on-demand sessions, exhibitor and sponsor booths or provide a resource center for all event-related content. Attendees can be imported from a live event registration system and have their record transferred to SafetyNet including demographics and event access permissions. Sponsors are assigned a virtual booth template and configured to go live without technical assistance, in a matter of hours. “Now that live events have partially returned, many groups ask themselves if virtual events are worth it, so they only focus on their in-person event, often to their detriment,” added Bradfield. “A 2020 study of 1,000 respondents, ‘ Association Trends: From Disruption to Opportunity’ produced by Community Brands, details that having a virtual option for membership participation has changed from a nice-to-have to a must have. Some live events scheduled for the fall of 2021 are being abruptly cancelled due to on-going COVID risks. This is clearly an indicator that the pandemic is far from over. A SafetyNet option is the best insurance that the show will go on, no matter what.” SafetyNet is offered for a low, setup fee to create a fully branded and configured virtual environment. If the organizer chooses to go live with a hybrid or all-virtual event, the setup fee applies to the event package. Show managers can choose as much or as little assistance from Cloud Conventions to bring their event online quickly with all the features needed to educate and engage attendees. Having a virtual option guarantees a rewarding experience for attendees, better ROI for sponsors and ensures smoother event operation for organizers. Explore SafetyNet at: https://cloudconventions.com/page/139455/safetynet. About Cloud Conventions Cloud Conventions from Convey Services is Cloud Conventions is an enterprise virtual/hybrid event management platform that redefines the exhibitor and attendee experience to allow companies to provide easy access to in-depth product information, showcase their brands with graphics and videos, create calls to action and generate immediate sales leads. Used around the world for large managed events and smaller self-directed meetings, conferences and corporate kickoffs, Cloud Conventions automates exhibitors and virtual booths, continuing education, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Cloud Conventions supports multiple languages and currencies, internal, external and single-sign on registration, and supports all conferencing carriers and platforms. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Community™, SafetyNet™, Cloud Kickoffs™, Conduct™, One-Touch Email Share™, Hub & Spoke™, 360° Virtual Exhibit Hall & Lobby Experience™ and ListLock™ are trademarks of Convey Services LLC Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

August 19, 2021 10:29 AM Eastern Daylight Time

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New Legal & General Study on Millennials and Housing Looks at Effects of Covid-19 on Millennial Home Buying Plans

Legal & General

68% of millennials said Covid had some impact on their thinking about where they could live 36% of millennial parents and those already saving for a home want to move to smaller cities/towns Among U.S. millennials living in suburban areas, 27% completely abandoned their home-owning plans due to Covid Even as a second wave of the pandemic threatens to upend the fragile normalcy people were resuming, the Covid-19 pandemic was already having a profound effect on millennials’ attitudes and realities around housing. Today, the second part of a broad new study conducted by Legal & General Group, U.S. Millennials and Home Ownership – A Distant Dream for Most, digs into the effects the Covid-19 pandemic has had on this generation’s attempts to get onto the housing ladder and paints an ongoing picture of the housing difficulties millennials have had and will continue to have in coming months and years. This second segment of the data-rich study, While Delta Portends Further Disruption, Covid Has Already Thwarted Millennials’ Home Buying Plans, takes a deep dive into the effects of the pandemic on specific demographics within the 25- to 40-year-old U.S. millennial population. And the consequences have been formidable: even as of April/May 2021, 12% of millennials across all age groups said that Covid-19 had caused them to abandon their plans of home-ownership completely. Legal & General Group Chief Executive Nigel Wilson commented: “With the Delta variant now on the rise in the U.S., it’s key to understand how and whether the pandemic has put the brakes on millennial home buying. Here we see that housing affordability, already an issue for them in big cities and other desirable areas, became further unattainable to people in their mid to late 30s, many of whom opted to return to their hometowns, in some cases even their parents’ houses. This is a societal problem with significant repercussions: millennials form the largest working cohort, yet many can’t get onto the ladder of home-ownership.” Study Co-Author and Legal & General Corporate Affairs Director John Godfrey notes: “Prices for homes in the U.S. have been rising sharply, while wages, particularly for younger workers, have stagnated. With the awareness that Covid has further stymied home buying plans of a significant portion of millennials, lenders and builders alike should be looking toward solutions that will help this demographic get onto the housing ladder.” Legal & General’s study looks not only at housing affordability, but also at geographic and demographic choices based on age and life stage, and at various drivers shaping millennials’ attitudes and plans, including Covid-19 and its role in their ability—or inability—to purchase a home. Future segments will look in-depth at the wage stagnation and inflation equation; the intergenerational housing gap; home-ownership on U.S. Millennials’ bucket list; student debt and the cost of healthcare; and where Millennials stand on retirement and other savings vehicles. Notes To Editors The information contained in this press release is intended solely for journalists and should not be relied upon by private investors or any other persons to make financial decisions. About the Study Legal & General undertook proprietary research into the attitudes and changes, as well as geographic shifts, U.S. Millennials are experiencing in relation to home purchases and affordable housing. The U.S. Millennials and Home Ownership research was compiled using original survey data 875 U.S. based Millennials who don’t own a property, then segmented into three distinct age groups and other demographic markers. The survey work was carried out by Legal & General. Fieldwork was undertaken during March and April, 2021. All surveys were carried out online. About Legal & General Group Established in 1836, Legal & General is one of the UK’s leading financial services groups and a major global investor, with international businesses in the U.S., Europe, Middle East and Asia. With over $1.4 trillion in total assets under management, Legal & General is the UK’s largest investment manager for corporate pension schemes and a UK market leader in pension risk transfer, life insurance, workplace pensions and retirement income. Contact Details Meir Kahtan Public Relations Meir Kahtan +1 917-864-0800 mkahtan@rcn.com Company Website https://www.legalandgeneralgroup.com/

August 19, 2021 10:00 AM Eastern Daylight Time

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Airbnb.org Program Offers Free, Temporary Housing to Disaster Victims

YourUpdateTV

Communities across the US are in the midst of hurricane and wildfire season. When disasters like this strike, many people find themselves in need of temporary housing and space to figure out what’s next. Airbnb.org’s emergency response program helps connect people to temporary places to stay in times of need. Recently, Kristen Berlacher, the Head of Airbnb.org Programs, teamed with YourUpdateTV on a satellite media tour to discuss this initiative and share tips on how to be better prepared for disasters and how to help impacted communities. A video accompanying this announcement is available at: https://youtu.be/OD7JPciKRbE The inspiration for Airbnb.org began in 2012 with a single host named Shell who opened up her home to people impacted by Hurricane Sandy. This sparked a movement and marked the beginning of a program that allows hosts on Airbnb to provide stays for people in times of need. Since 2012, the program has responded to hundreds of disasters and helped find temporary housing for evacuees and relief workers around the world. Airbnb helped people in times of crisis through the Open Homes initiative. Airbnb.org, a 501(c)(3) nonprofit, is the next chapter. The program has evolved to focus on emergency response and to help provide stays to evacuees, relief workers, refugees and asylum seekers, and most recently, frontline workers fighting the spread of COVID-19. How it Works: Airbnb.org will allow hosts on Airbnb to provide free and discounted stays to people impacted by emergencies, including the COVID-19 pandemic and natural disasters. These stays, which provide alternative accommodation and shelter options, are especially helpful to government and nonprofit partners in a year where the COVID-19 pandemic has made housing vulnerable people in traditional congregate shelters extremely challenging. Hosts who support Airbnb.org by offering free stays or making recurring donations will receive a special badge on their profile to recognize their generosity and commitment to communities in need. Anyone who finds joy in helping others, who believes in kindness and is interested in helping by opening their homes or donating to this cause, can learn more at airbnb.org/join About KRISTEN BERLACHER: As Head of Airbnb.org Programs, Kristen leads a global team that supports Airbnb.org’s efforts to help people impacted by natural disasters, refugees and frontline responders fighting the spread of COVID- 19. With a background in tech-enabled social impact, philanthropy and nonprofit management, Kristen, as an employee of Airbnb, oversees strategic partnerships, government relations, response operations and community engagement for Airbnb.org with the goal of leveraging Airbnb’s unique assets to provide innovative housing solutions and livelihood opportunities for vulnerable populations around the globe. Prior to Airbnb, Kristen led Hyatt Hotel Corporation’s global philanthropy programs focused on economic empowerment, disaster response and employee volunteerism. Before Hyatt, Kristen served as Deputy Director for Working in the Schools, a nonprofit focused on literacy programming for vulnerable youth. Kristen holds a BA in Leadership Studies from the University of Richmond, VA About Airbnb.org: Airbnb.org is a nonprofit organization dedicated to facilitating temporary stays for people in times of crisis around the world. Airbnb.org operates independently and leverages Airbnb, Inc.’s technology, services, and other resources at no charge to carry out Airbnb.org’s charitable purpose. The inspiration for Airbnb.org began in 2012 with a single host named Shell who opened up her home to people impacted by Hurricane Sandy. This sparked a movement and marked the beginning of a programme that allows Hosts on Airbnb to provide stays for people in times of need. Since then, the programme has evolved to focus on emergency response and to help provide stays to evacuees, relief workers, refugees, asylum seekers, and most recently, frontline workers fighting the spread of COVID-19. Since then, Hosts have offered to open up their homes and helped provide accommodations to 75,000 people in times of need. Airbnb.org is a separate and independent entity from Airbnb, Inc. Airbnb, Inc. does not charge service fees for Airbnb.org supported stays on its platform. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

August 17, 2021 05:05 PM Eastern Daylight Time

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